滴滴Intl Data Science（3）-数据分析实习生

1、数据处理工作：负责业务数据的提取、清洗、统计汇总及异常值处理，承担交付数据的质量校验与一致性检查，按需输出数据报表及可视化看板，支撑日常业务复盘与运营工作。 2、指标监控与归因：常态化监控返回率等核心指标，搭建监控看板，对异常波动进行初步归因分析，输出监控报告。 3、业务专项分析：围绕竞品不同策略或定价方案开展专项数据分析，识别问题、提供建议，支持业务决策。 4、竞品调查研究：跟踪外部市场动态及主要参与者的策略变化，收集行业相关政策信息。

1. 数据监控与分析：跟踪用户体验核心指标，搭建数据指标监控体系并输出周期性分析报告。 2. 用户洞察支持：根据用户行为数据挖掘体验痛点，定位关键问题场景，配合产品团队，输出综合洞察，提出策略优化建议。 3. 产品策略迭代分析：参与AB测试设计，分析实验数据并评估产品策略迭代对用户体验的影响

随着海外网约车业务的发展，滴滴已成为Uber之下的第二大网约车服务提供方。滴滴国际化数据科学团队致力于在跨文化背景下，寻求最科学、最当地化的数据解决方案和评估体系，持续为海外业务赋能。 与国际化产品和运营合作，支持AB实验设计和评估、业务数据分析、异动归因等日常分析需求，为业务方提供决策支持 参与网约车数据体系建设，协助开发数据生产到数据应用的自动化流程，为日常工作提效 深入挖掘业务数据，通过合理的分析方法找到潜在风险点和增长点，驱动业务模式和模型策略的优化

The role of website marketing manager is to provide leadership across the key websites under Ant International - alipayplus.com, ant-intl.com, antom.com and Ant International event websites. You’ll work within a team of 2-4 people, working on the overall experience and performance of the websites. You’ll support and work closely with stakeholders across the Ant International business to deliver best-in-class website experience for visitors, prospects, customers and other key stakeholders. You’ll define demand generation optimization, new website capability, experience and tools requirements, SEO and AI model optimize the sites in both CN and English, localize sites, align the website product roadmap with wider business initiatives, and work cross-collaboratively with teams based in London, China, Malaysia and Singapore across multiple disciplines (UI/UX, engineering, design, content, SRE etc.) to ensure the on-time delivery and high standards across design, functionality and content. What you’ll do: • Work within the International marketing website team, reporting to the Head of Global Digital Marketing and Content • Guide the development and enhancement of our websites to support demand generation, organic discovery, and conversion optimisation, ensuring sites function as high-performing marketing and growth platforms. Identify initiatives to improve conversion and engagement metrics • Gathering stakeholder requirements to create BRDs (Business Requirements Document) across cross functional teams and channel owners, prioritising them and working closely with an internal product development and tech development team. Work with delivery leads to size up requirements and on successful delivery of each new enhancement/sprint • Ensuring the websites are SEO and GEO (AI model) optimized (on-page and technical) for Google and Baidu including structured data, tech optimization and best practices across global search engines • Identify and implement opportunities to improve conversion rates and demand capture, including lead flows, form optimization and user journey improvements • Plan then prioritize the roadmap working closely with peers and other marketing and business leaders/teams • Manage the backlog working closely with delivery leads in China • Work with internal design and UX team to drive end to end website product initiatives including research and discovery, development of user flows, wireframes and stories (with UX/Design), and ongoing optimisation • Support evaluation and evolution of the website platform and content management capabilities to improve marketing agility and scalability • Able to balance and manage core website initiatives and ad-hoc campaign projects • Be comfortable conducting testing across devices and browsers