阿里巴巴Taobao Tmall Overseas-行业&导购运营(Category & Merchandising Operations）-Hangzhou/Singapore

任职要求

1.4年或以上行业工作经验，熟悉东南亚市场电商行业， 行业经验优先，有较强的用户洞察和竞对观察能力；具备用户视角，品类规划、商品运营能力；
2.有较好的数据分析和沟通能力，具备数据驱动的决策能力，能够从数据中洞察业务问题并提出解决方案
3.跨团队协同能力强，强适应及学习能力，能与不同中台团队高效协同合作，有效整合内外部资源，目标导向，强执行力和推动力，乐观皮实
4.具备中英文的沟通能力

1. 4+ years of industry experience, with solid familiarity with the e-commerce landscape in Southeast Asian markets; prior industry operations experience preferred; strong user insight and competitive landscape analysis capabilities; consumer-centric mindset with proven skills in category planning and merchandising.
2. Solid data analysis and communicatio…

工作职责

1.深入了解新加坡&泰国的电商平台行业动态，分析市场趋势、竞品动向、市场需求及消费者偏好；
2.具备消费者视角，以本地用户画像切入，对多元消费群体有深入理解，以及趋势预判和文化节点的把握，结合站内优势供给，将类目供给结合营销完成平台的各类大促及营销活动，为核心指标负责；
3.基于本地化优势供给进行选品组织，对重点行业频道进行优化迭代，提升频道活跃度、点击率、转化率和整体交易效率；
4.熟悉淘宝核心类目供给结构、头部品牌矩阵、行业爆款，建立"淘宝优势供给与本地市场需求"的映射关系

1. Maintain an in-depth understanding of the e-commerce platform industry dynamics in Singapore and Thailand; analyze market trends, competitor movements, market demand, and consumer preferences.
2.Adopt a consumer-centric perspective, leveraging local user personas to deeply understand diverse consumer groups; demonstrate trend foresight and grasp of cultural milestones. Integrate on-platform category supply with marketing initiatives to execute mega-sales and marketing campaigns, and take ownership of core metrics.
3.Curate product assortments based on localized supply advantages; continuously optimize and iterate key industry channels to enhance channel engagement, click-through rate, conversion rate, and overall transaction efficiency.
4. Demonstrate familiarity with Taobao's core category supply structure, leading brand matrices, and industry bestsellers; build a clear mapping between Taobao's supply advantages and local market demand.