安克创新E-commerce Operations Specialist (Rotterdam）
任职要求
Bachelor’s degree or above in Marketing, Business Analytics, E-commerce, or related fields is preferred. Strong logical thinking and data analysis skills; proficient in using data analysis tools and software, as well as preparing statistical reports. Excellent communication and learning abilities, with a strong sen…
工作职责
Manage the sales, operations, and promotional activities of the company’s products on e-commerce platforms, ensuring smooth daily operations and optimal performance. Conduct market analysis based on product characteristics and target consumer profiles, including product selection, pricing strategy, promotional planning, and marketing execution for the assigned e-commerce platform. Monitor and manage platform operational KPIs, collect and analyze operational data, and provide optimization solutions to improve efficiency and performance. Collaborate with cross-functional teams, including Product, Marketing, and Logistics, to ensure seamless execution of campaigns and alignment with business goals. Keep track of industry trends, competitor activities, and platform updates to identify business opportunities and develop actionable strategies.
1. 负责Daraz跨境电商部门的流量获取与转化优化，覆盖自然流量与付费投放的全链路管理 2. 搭建、维护数据看板与报表，监控关键指标如访客量、点击率、转化率、AOV、广告投入产出率（ROAS）、CAC、LTV 等，确保数据可视化、易于决策 3. 结合会计/财务背景进行成本与利润分析，监控广告预算执行、成本结构、利润水平，提供数据驱动的预算配置与投放建议 4. 进行A/B 测试、广告投放策略优化、关键词/创意与落地页优化，提升曝光与转化效率 5. 与产品、运营、海外团队协同，梳理需求，推动基于数据的优化落地 6. 参与月度/季度业绩与经营分析，输出数据解读与行动方案，推动经营目标实现 7. 合规与数据安全合规性把控，确保数据使用规范
• Product lifecyle management: Develop and execute operational strategies for product launches and growth, oversee project execution and resource allocation • Problem solving ability: strong analytical horsepower to identify and break down complex problems quickly and efficiently, evaluate trade off and make data-informed decisions under tight timelines • Communication: ability to build an effective communication mechanism to ensure stakeholders, peers, partner teams and own team are inspired, engaged, and on the same page • Scale mindset: always looking for opportunities to drive scaled solutions to operational challenges via exploring and adopting GenAI solutions
• Product lifecyle management: Develop and execute operational strategies for product launches and growth, oversee project execution and resource allocation • Problem solving ability: strong analytical horsepower to identify and break down complex problems quickly and efficiently, evaluate trade off and make data-informed decisions under tight timelines • Communication: ability to build an effective communication mechanism to ensure stakeholders, peers, partner teams and own team are inspired, engaged, and on the same page • Scale mindset: always looking for opportunities to drive scaled solutions to operational challenges via exploring and adopting GenAI solutions
• Product Lifecycle Management: Develop and execute end-to-end operational strategies for product launches and growth initiatives; oversee project execution and resource allocation across categories. • Problem Solving: Apply strong analytical skills to quickly identify and break down complex problems, evaluate trade-offs, and make data-informed decisions under tight timelines. • Stakeholder Communication: Build effective communication frameworks that keep global stakeholders, partner teams, and leadership aligned, informed, and engaged. • Scaled Solutions: Proactively identify opportunities to drive scalable operational improvements by exploring and adopting GenAI and automation solutions.