安克创新GTM Specialist
任职要求
- Bachelor's degree in Business, Marketing, Communications, Supply Chain, or a related field - 0 to 2 years of relevant experience in sales support, business operations, marketing, retail, or related fields - Strong organizational skills with high attention to detail - Comfortable managing multiple projects and priorities in a fast-paced environment - Strong written and verbal communication skills - Proficiency in Microsoft Excel, Google Sheets, and PowerPoint - Analytical mindset with the ability to work with data and identify trends - Self-starter with a willingness to learn and take initiative - Ability to collaborate effectively with cross-functional and multicultural teams - Bilingual in English and Mandarin preferred 【For Pay Transparency】Compensation Description (annually) The base salary range for …
工作职责
Why join us: Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we are committed to shaping the consumer electronics brand in the global marketplace, bringing innovative, technologically savvy leading products to consumers around the world. We've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2+ billion USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy, Nebula, and Soundcore to further explore smart charging, smart voice, home security and other categories, bringing leading products with technological charm and 1400+ intellectual property rights to the market, to ensure that our products continue to be popular. Today, we have 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East and the proportion of R&D personnel up to 50%. We are always looking for top talent like you to join us! Location: Onsite at our Bellevue, WA office Job Overview: We are looking for a motivated and detail-oriented Go-to-Market (GTM) Specialist to join our North American Business Team. This is an excellent opportunity for an early-career professional who is interested in sales operations, product launches, channel marketing, and cross-functional business coordination within a fast-growing consumer technology company. Responsibilities: - Support coordination between internal teams including sales, marketing, operations, and product management on go-to-market initiatives and daily business activities - Assist with product launch planning, sales tracking, and channel execution across retail and distribution partners - Monitor sales performance and inventory trends against forecasts, and help identify potential risks or opportunities - Support demand planning and forecasting activities by collecting and organizing business data - Coordinate sample shipments, marketing materials, displays, and other launch-related logistics - Conduct market and competitive research to help provide business insights and recommendations - Help maintain pricing files, product information, and retail data accuracy across accounts - Assist in preparing reports, presentations, and business reviews for internal and external stakeholders - Identify operational inefficiencies and suggest process improvements to support team productivity - Collaborate with cross-functional teams to support key customer requests and ongoing business initiatives
1.Responsible for mobile product operations in Turkey, including managing the product lifecycle through developing product strategies, pricing strategies, launch plans, PSI management, and more. Specific responsibilities include: 2.Market Insights: Independently conduct market insights and competitive analysis, identifying risks and developing corresponding strategies. 3.Product Strategy: Propose products based on market demand and assist the product team with product introduction and implementation.
Develop Go-To-Market (GTM) strategies for each stage of the product launch based on market needs, including but not limited to market research, channel strategy, pricing strategy, and marketing plans, ensuring effective execution across the product lifecycle. Analyze market and sales data, take ownership of business performance across assigned regions, identify channel demands, and uncover potential market opportunities. Work closely with cross-functional teams — including Product, Marketing, Delivery, and both online and offline sales operations — to achieve sales targets and maximize overall profitability and operational efficiency.
Develop Go-To-Market (GTM) strategies for each stage of the product launch based on market needs, including but not limited to market research, channel strategy, pricing strategy, and marketing plans, ensuring effective execution across the product lifecycle. Analyze market and sales data, take ownership of business performance across assigned regions, identify channel demands, and uncover potential market opportunities. Work closely with cross-functional teams — including Product, Marketing, Delivery, and both online and offline sales operations — to achieve sales targets and maximize overall profitability and operational efficiency.
Develop Go-To-Market (GTM) strategies for each stage of the product launch based on market needs, including but not limited to market research, channel strategy, pricing strategy, and marketing plans, ensuring effective execution across the product lifecycle. Analyze market and sales data, take ownership of business performance across assigned regions, identify channel demands, and uncover potential market opportunities. Work closely with cross-functional teams — including Product, Marketing, Delivery, and both online and offline sales operations — to achieve sales targets and maximize overall profitability and operational efficiency.