美团广告算法工程师
社招全职3年以上软硬件服务-软件研发部地点:北京状态:招聘
任职要求
1、数学、统计、运筹学、计算机或者相关专业硕士及以上学历; 2、在机器学习、深度学习、搜索、推荐、因果推断、计算广告等任一领域有较为丰富的研发和实践经验; 3、具备构建高并发、低延迟的实时推荐系统、广告系统经验,支持AB实验与策略快速迭代; 4、熟练掌握Python、Java或其他编程语言,以及常用的数据结构和算法; 5…
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工作职责
1、参与美团充电宝业务、SaaS 业务广告策略算法研究和体系搭建,参与主导系统从0到1的核心算法策略建设; 2、基于大规模用户行为数据,优化在线广告策略与模型,提升广告点击率、转化率和ROI,提升广告营收; 3、利用机器学习、强化学习、博弈策略、因果推断等技术,在用户/内容表征学习、向量化召回、CTR/CVR模型预估等应用并创新,模型能力可对标行业前沿; 4、结合业务场景设计多目标排序策略(如GTV、广告收入、用户体验的平衡),探索多模态大模型等前沿技术的创新应用。
包括英文材料
学历+
机器学习+
https://www.youtube.com/watch?v=0oyDqO8PjIg
Learn about machine learning and AI with this comprehensive 11-hour course from @LunarTech_ai.
https://www.youtube.com/watch?v=i_LwzRVP7bg
Learn Machine Learning in a way that is accessible to absolute beginners.
https://www.youtube.com/watch?v=NWONeJKn6kc
Learn the theory and practical application of machine learning concepts in this comprehensive course for beginners.
https://www.youtube.com/watch?v=PcbuKRNtCUc
Learn about all the most important concepts and terms related to machine learning and AI.
深度学习+
https://d2l.ai/
Interactive deep learning book with code, math, and discussions.
因果推断+
https://web.stanford.edu/~swager/causal_inf_book.pdf
How best to understand and characterize causality is an age-old question in philosophy.
高并发+
https://www.baeldung.com/concurrency-principles-patterns
In this tutorial, we’ll discuss some of the design principles and patterns that have been established over time to build highly concurrent applications.
https://www.baeldung.com/java-concurrency
Handling concurrency in an application can be a tricky process with many potential pitfalls. A solid grasp of the fundamentals will go a long way to help minimize these issues.
https://www.oreilly.com/library/view/concurrency-in-go/9781491941294/
You’ll understand how Go chooses to model concurrency, what issues arise from this model, and how you can compose primitives within this model to solve problems.
https://www.oreilly.com/library/view/modern-concurrency-in/9781098165406/
With this book, you'll explore the transformative world of Java 21's key feature: virtual threads.
https://www.youtube.com/watch?v=qyM8Pi1KiiM
https://www.youtube.com/watch?v=wEsPL50Uiyo
推荐系统+
[英文] Recommender Systems
https://www.d2l.ai/chapter_recommender-systems/index.html
Recommender systems are widely employed in industry and are ubiquitous in our daily lives.
广告系统+
https://github.com/InteractiveAdvertisingBureau/openrtb2.x
Real-time Bidding (RTB) is a way transacting media that allows an individual ad impression to be put up for bid in real-time.
https://people.eecs.berkeley.edu/~jfc/DataMining/SP12/lecs/lec12.pdf
https://wnzhang.net/teaching/ee448/slides/11-computational-ads.pdf
If a bidder bids higher than his true value, then...
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