腾讯《Arena Breakout》-商业化运营策划
任职要求
1.本科及以上学历,3年以上手游商业化策划经验,有FPS\射击类、竞技类项目经验者优先; 2.熟悉海外手游市场用户习惯,具备敏锐的市场洞察力和变现策略制定能力; 3.有较强的数据分析能力,能结合数据…
工作职责
1.商业化系统设计:负责FPS类手游海外版本的商业化体系设计,包括但不限于付费点、货币系统、道具体系、礼包系统等的策划与迭代,确保玩法体验与商业变现的平衡; 2.版本规划与收益策略:结合数据反馈和用户行为,制定各版本的商业化目标与收益方案,协同运营、数据、产品等团队完成收入目标; 3.付费活动与节奏策划:负责月度、季度节庆活动中商业化内容的策划与上线,包括通行证、限定礼包、充值返利等设计与落地执行; 4.用户行为与数据分析:深入理解目标市场玩家行为与消费习惯,基于数据分析优化商业化内容策略,提升ARPPU、付费率与留存; 5.竞品研究与趋势跟进:持续跟踪海外FPS类手游的商业化动向,输出竞品分析报告,为团队提供创新灵感与策略依据; 6.本地化商业化策略制定:针对不同海外市场(如北美、拉美、东南亚等)制定差异化商业化内容与节奏,结合区域文化与消费心理优化产品表现。
1.负责拉美区域重点手游产品运营工作,对产品活跃和收入负责; 2.挖掘区域用户数据和用户反馈,敏捷调整发行优先级和预算规划,制定区域发行策略; 3.与区域发行合作伙伴深度合作,同步制定区域本地化运营策略,拉动活跃和新进增长; 4.结合游戏版本亮点和区域用户偏好,与当地创作者共同制作创意内容,撬动资源,使口碑和活跃有效提升。
1.通过数据收集、整理、分析,为游戏的运营决策提供数据支持,包括但不限于周期数据监控、用户分析、长线数据观测等; 2.通过数据分析或模型搭建,支持游戏玩法体验和商业化设计等游戏相关内容的调优工作,并进行专项数据分析,包括并不限于玩家行为分析、活动分析、商业化分析、游戏生态分析等; 3.设计并监控关键运营指标,持续优化迭代数据平台,实现数据埋点、治理和应用的标准化; 4.参与游戏版本迭代的数据评估,验证运营策略效果; 5.通过数据挖掘和舆情分析等手段,持续跟踪行业数据趋势,为游戏长期发展提供数据洞察 。
1. Responsible for the day-to-day operational management of multiple stores within the Riyadh region, including goods receipt and dispatch, and warehouse management. 2. Ensures timely delivery of merchandise to multiple regional stores, coordinates interdepartmental collaboration to enhance fulfilment efficiency. 3. Oversees recruitment, training, and management of personnel across multiple regional stores; guides team members, develops work plans and procedures to improve team performance. 4. Oversee warehouse management across multiple regional outlets, encompassing goods inbound/outbound processing, inventory control, and stock loss mitigation. 5. Analyse and resolve operational issues arising within regional logistics to guarantee seamless supply chain execution.
This role requires a strategic leader, who can develop talents, inspire teams, and has a strong understanding of the e-commerce marketplaces prevalence in Greater China. This candidate will be responsible for the day-to-day management of RCC team managers and specialists, as well as collaborating closely with various departments across Apple to deliver the best possible Apple experience to our customers, and effectively execute both new and existing programs. As a member of the RCC management team, the candidate should demonstrate exceptional cross-functional leadership abilities and a proven track record of driving excellence in assisted sales performance and customer & specialist satisfaction. The successful candidate will achieve results by fostering an environment that delivers outstanding customer experiences and enhancing the efficiency and effectiveness of the frontline specialist team. Responsibilities: - Lead a team of team managers and oversee the management of the specialists, empowering each team member to learn, grow, and achieve performance and developmental goals - Proactively analyze the e-commerce market trending, formulate the assisted sales strategy, and contribute to the the wider business plans, strategies and tactics - Drive business priorities and achieve performance goals by establishing, planning, and executing the operational strategy of the functional areas and the entire sales network - Partner with People partners and the operations team to plan and manage recruiting, training, developing, and retaining a diverse, high-performing team - Monitor customer satisfaction and the ‘Voice of the Customer’ to continuously improve the specialists’ ability to deliver excellence customer experience - Propose process improvements and recommend changes to tools/ policies and establishes procedures that affect the function - Participate in projects reviews including requirements gathering, able to identify opportunities as part of the solution and provide guidance to the team - Contribute to an inclusive environment by respecting each others’ differences and having the curiosity to learn. - Demonstrate Apple’s values of inclusion and diversity in daily activities - Be a role model for inclusive leadership behaviors and build, develop, and retain diverse teams. - Take action to create a safe, respectful, and inclusive environment for all team members.