万兴科技创意设计指导
任职要求
Proficiency in digital creative and video production. Lead the digital design team in creating high-quality digital marketing communications and ensure visuals are consistent with the brand. Develop and visualize concepts for campaigns, and branding initiatives with a focus on aligning with business objectives. Exceptional art direction for social media content across platforms like Instagram, Facebook, YouTube and TikTok. Proven ability to create engaging content for social media platforms. Experience in developing and implementing social media strategies to increase brand awareness and engagement. Create and adhere to brand guidelines to ensure consistency in brand colours, typography, logo usage, and image styles. Stay updated on design trends and encourage professional development within the team. Oversee projects from conception to completion, ensuring timely delivery within budget. Provide guidance and mentorship to junior design staff. Qualifications: 8+ years of professional experience in digital creative, with 4+ years as Art Director or management role, preferably in an advertising agency or in-house creative department. Proficiency with design software such as Adobe Creative Suite, Figma, Microsoft Office Suite. Good understanding of web analytics. Proficiency in motion design software like After Effects, Cinema 4D is a plus. Bilingual in English and Chinese is preferred
工作职责
Create and adhere to brand guidelines to ensure consistency in brand colors, typography, logo usage and image styles. Enhance brand recognition and loyalty by maintaining a cohesive visual identify across all marketing materials Develop compelling narratives that resonate with target audiences and convey the brand's core message. Utilize design to effectively tell the brand story to strengthen the emotional connection between the brand and its audience. Work with entire team on a creative audit to elevate innovation and establish a unified brand understanding and company voice Conceptualize campaign vision, harnessing original graphics, copy, website content, social media, and other marketing materials Develop creative briefs based on ideas from brainstorming sessions, with direction, schedules, and deliverables for the creative team Delegate projects to in-house designers and oversee storyboards Obtain team approval of final layouts, storyboards, and illustrations; encourage members to provide feedback; and respond to internal commentary and requests Oversee presentation of final concepts and coordinate production and dissemination for cross-organizational
1、负责快手电商的视觉创意设计,包括但不限于电商大促、营销活动、互动玩法等; 2、敏锐把握国际化设计趋势,精通多种设计表达技法,能够独立产出高质量设计,能指导团队成员执行高水准视觉设计项目; 3、完成创意设计落地的全流程工作,确保设计质量及效果,并基于数据反馈优化设计方案; 4、参与建立和维护创意设计组件库和素材库,在统一视觉语言和用户体验标准下,推动、完善并应用落地。
1、负责快手商业化的视觉创意设计,包括但不限于营销大促、营销活动、互动玩法、广告样式设计等; 2、敏锐把握行业设计趋势,精通多种设计表达技法,能够独立产出高质量设计,能指导团队成员执行高水准视觉设计项目; 3、完成创意设计落地的全流程工作,确保设计质量及效果,并基于数据反馈优化设计方案; 4、参与建立和维护创意设计组件库和素材库,在统一视觉语言和用户体验标准下,推动、完善并应用落地。
【About Level Infinite】 Level Infinite 是腾讯旗下国际游戏业务品牌,致力为全球玩家带来充满乐趣、原汁原味的游戏体验,让玩家随时随地进入游戏世界;并通过打造包容、互通、便捷的玩家社区,促进分享交流。 Level Infinite为合作工作室提供一系列支持及服务,助力其释放产品潜能。 Level Infinite发行产品包括《PUBG MOBILE》、《Goddess of Victory: NIKKE 》《Honor of King》等热门游戏,并与合作工作室联手推出了来自Fatshark的《战锤40K:暗潮》、Funcom的《沙丘:觉醒》、Inflexion Studios的《夜莺》在内多款产品。 想进一步了解Level Infinite,请访问www.levelinfinite.com,并在Twitter、Facebook、Instagram和Youtube上关注我们的官方账号。 【Job Responsibilities】 1.负责海外游戏发行的整合内容创意支持; 2.在游戏研发、宣发阶段,深度参与创意方向讨论,从营销创意和内容创意的角度给出后续的创意方案及执行推进方向; 3.独立对接品牌、产品、研发侧的项目需求,并主导完成创意策划方案; 4.分发及管理外部供应商(国内&海外)推进创意内容的执行落地,跟进制作进度,给予准确的设计专业指导意见,并对品质负责,保障素材产出的策略一致性及高品质; 5.创意内容形式包括但不限于视频 KV、PV、线上线下互动创意、平面设计、线下活动、展会、周边、IP创意开发等内容,内容对标全球游戏品宣质量的高品质的品宣素材作品。 Work Location: China-Shenzhen