亚马逊Manager, Global Partner Manager, Large Client Sales, Ads
任职要求
基本任职资格 Bachelor's degree. Strong analytical abilities. Proven track record of managing internal and external relationships and building high performance teams, hiring and developing the best talent. Proven records of delivering commercial results from B2B companies that delivers complex enterprise-level solutions. Excellent written and verbal communication skills, presentation skills externally and internally, strong attention to detail, and good follow-through. Have exceptional management experience in developing and executing commercial strategies, tactics, plans, processes, systems and programs to represent customer needs/perspectives. 优先任职资格 7-10+years of experience selling advertising or advertising-like services, having e-commerce related background preferred. Ability to work cross-functionally and with a wide range of…
工作职责
As an Advertising Account Manager, you will help define your role working to identify controllable inputs which enable product teams to drive revenue and deliver an amazing customer experience. You will work closely with Korea-based advertisers who sell & advertise their products on Amazon global websites and have direct responsibility for achieving business goals for Amazon and the advertisers. Your day to day activities may change constantly as our business grows and you can expect to propose to create and establish programs that impact thousands of advertisers and build business cases to drive feature development with product and engineering teams. You can expect to work closely with the marketing and product teams on advertiser communication plans related to new feature launches and program changes. This is a critical role and your efforts will drive advertiser commitment, revenue growth and product improvements.
- Support leadership goals and grow long-term business through exploring new Ads adoption opportunities and driving initiatives that will help clients start advertising on Amazon. - Understand Amazon's search, display and video advertising tools to help build relevant and effective advertising solutions for China based advertisers. - Understand digital marketing, e-commerce landscape, online streaming landscape, industry and competitive environment. Be able to craft compelling customized media solutions and engage in competitive selling. - Helping Advertising Sales team develop and present strategic advertising solutions to C-level executives - Serve as key business partner to deliver the highest level of educational and consultant services to China-based brands and advertisers. - Help advertisers see how to best utilize Amazon’s ad tools in order to better build their business. - Coordinate campaign setup with the global advertising teams. - Being a virtual leader to cooperate cross function partner (e.g. Account manager, Creative Manager, Product Go-to-Market team etc) to centralize resource/support/solution to the advertisers. - Dive deep on campaign performance reports and work with advertising teams around the globe to enable optimal performance to advertisers in each locale. - Use CRM tools to track all pertinent account information and business progress.
Responsibilities include, but are not limited to: 1) Build a high performance, input driven team • Attract, hire and retain top commercial and digital media talent • Provide strong mentoring and coaching to direct reports and commercial representatives • Elevate skillsets and develop bench strength in the organization • Determine short and long-range revenue plans per property, vertical, account, territory, and AE; annual revenue budgets; tactical action plans • Create and implement programs and tools that increase performance by the commercial staff • Develop relationships with key digital media and marketing executives in CN. • Lead the CN team to promote advertising solution for advertisers and customers. 2) Grow revenue • Develop account, and agency coverage strategy for China’s global brands and export industry • Drive strategic relationships with Fortune 500 type clients. Build upon prior success in this area to continue to grow this opportunity. • Drive the commercial management process as well as play a hands-on role in generating leads and opening doors for the commercial organization. • Partner with Amazon Retail and Online Ad Product teams on category and product development strategies • Lead the larger organization of Amazon Advertising for success • Partner brands and support all advertiser education initiatives that will help their advertising on Amazon. 3) Serve as Amazon’s Advertising Industry Ambassador • Responsible for overseeing decision making and strategies for large customers within the Endemic business lines. • Utilize existing client and agency relationships to drive large, long-term deals with top brand advertisers • Represent Amazon at key industry conferences, trade magazines and other speaking events • Drive strategic meetings with senior executives to help set program direction and priorities 4) Drive product innovation through thorough understanding and representation of customer and industry trends/needs to ensure Amazon continues to provide a powerful and differentiated value proposition • Partner with product development to prioritize and build innovative new advertising products to provide a truly better and differentiated advertising business for our customers • Assess potential acquisition or partner targets to expand the program’s reach and scope
Deliver the revenue goals through exploring the new business opportunities through identifying and creating new relationships with advertisers. Understand Amazon's search and display advertising tools to help build relevant and effective advertising solutions for our advertisers. Understand and learn about the e-commerce landscape and competitive environment, including knowledge of competitive product offerings. Deliver the highest level of educational and consultant services to China-based brands and advertisers. Help advertisers see how to best utilize Amazon’s ad tools in order to better build their business. Coordinate campaign setup with the global advertising teams. Dive deep on campaign performance reports and work with advertising teams around the globe to enable optimal performance to advertisers in each locale. Use CRM tools to track all pertinent account information and business progress.
Deliver the revenue goals through exploring the new business opportunities through identifying and creating new relationships with advertisers. Understand Amazon's search and display advertising tools to help build relevant and effective advertising solutions for our advertisers. Understand and learn about the e-commerce landscape and competitive environment, including knowledge of competitive product offerings. Deliver the highest level of educational and consultant services to China-based brands and advertisers. Help advertisers see how to best utilize Amazon’s ad tools in order to better build their business. Coordinate campaign setup with the global advertising teams. Dive deep on campaign performance reports and work with advertising teams around the globe to enable optimal performance to advertisers in each locale. Use CRM tools to track all pertinent account information and business progress.