特斯拉Sr. Online Leads Generation Specialist，高级平台获客运营专员

负责社交媒体等线上渠道线索获取及沉淀工作，规划可持续、规模化的客户沉淀及长期运营体系； 负责To C企业微信运营及管理工作，包含客户添加链路设计、客户分层及沟通策略设计、内容及话术撰写、数据分析及优化等； 负责企微客户运营相关IT功能规划并推动落地，结合业务端需求、平台开放能力设计完整的功能框架； 负责分析线上渠道客户的后链路转化行为，输出前端获客、后端跟进转化的有效洞察及提升策略。 擅用AI能力为客户运营全链路工作提效。

Responsibilities include, but are not limited to: 1) Build a high performance, input driven team • Attract, hire and retain top commercial and digital media talent • Provide strong mentoring and coaching to direct reports and commercial representatives • Elevate skillsets and develop bench strength in the organization • Determine short and long-range revenue plans per property, vertical, account, territory, and AE; annual revenue budgets; tactical action plans • Create and implement programs and tools that increase performance by the commercial staff • Develop relationships with key digital media and marketing executives in CN. • Lead the CN team to promote advertising solution for advertisers and customers. 2) Grow revenue • Develop account, and agency coverage strategy for China’s global brands and export industry • Drive strategic relationships with Fortune 500 type clients. Build upon prior success in this area to continue to grow this opportunity. • Drive the commercial management process as well as play a hands-on role in generating leads and opening doors for the commercial organization. • Partner with Amazon Retail and Online Ad Product teams on category and product development strategies • Lead the larger organization of Amazon Advertising for success • Partner brands and support all advertiser education initiatives that will help their advertising on Amazon. 3) Serve as Amazon’s Advertising Industry Ambassador • Responsible for overseeing decision making and strategies for large customers within the Endemic business lines. • Utilize existing client and agency relationships to drive large, long-term deals with top brand advertisers • Represent Amazon at key industry conferences, trade magazines and other speaking events • Drive strategic meetings with senior executives to help set program direction and priorities 4) Drive product innovation through thorough understanding and representation of customer and industry trends/needs to ensure Amazon continues to provide a powerful and differentiated value proposition • Partner with product development to prioritize and build innovative new advertising products to provide a truly better and differentiated advertising business for our customers • Assess potential acquisition or partner targets to expand the program’s reach and scope

- Product Management: Own and execute large, complex studies end to end — including scoping with business leaders, designing methodologies, collecting and analyzing data, generating recommendations and presenting results to senior leaders. - Strategic research: Translate complex business problems into analytical requirements and hypotheses. Apply diverse mythologies such as desktop research, expert interviews, qualitative interviews, and quantitative surveys to derive insights. - Technology Acumen: Lead technical assessments and deep dives to understand technology and underlying systems. - Stakeholder Management: Build strong relations with internal stakeholders to understand business priorities, inform our roadmap, and drive business growth, process improvement, and cost efficiency through insights. - Trends and Innovation Monitoring: Discover, track, and evaluate global industry and technology trends to inform strategy and product innovations at Amazon. - Process Improvement: Continuously innovate and scale our methodologies to optimize efficiency and impact.

•负责营销获客相关数据的指标体系、口径与结构设计； •承接业务需求，从经营视角出发，输出各类数据洞察报告与优化建议 •将业务过程中的隐性判断转化为可分析、可复用的数据结构； •通过技术手段或AI能力，搭建获客全链路的环节效率提升体系 •搭建面向决策自动辅助化的输入层，为智能判断提供基础；