饿了么饿了么-物流运营专家-城代华东
任职要求
1. 5-8年中大平台的B2C\O2O物流运营经验(包括调度\运力运营\骑手端活动或补贴),独立负责过跨部门项目经验者优先; 2. 较好的数据总结能力,能针对核心目标和关键指标进行逐级拆解,定位核心问题和方向,通推动问题闭环落地; 有良好的运营Excel、Sql等数据分析能力; 有常用数据产品能力,能够熟练运用并对海量数据进行分析处理能力; 3. 以目标导向,具备系统化思考能力和逻辑性;自驱力强,具备较强的自主学习能力、沟通协作能力;以结果、价值创造为导向,有团队合作精神, 具备强大的推动力,出色的跨部门协调和问题解决能力,能独立推进项目分析和落地;能够承担较大的压力。
工作职责
1. 以效率和质量提升为导向,负责即时与非即时配送履约相关策略制定和优化;输出物流作业模式、产品策略、供需计划相关的一体化解决方案; 负责运力线运营策略,通过骑手生命周期的分析以及不同运力线的特点,制定运力池健康运营体系。 负责运力的规模提升、人效监控、运力质量提升等机制搭建;为高校/零售/品运营以及尖峰场景等业务,提供运力 保障和履约解决方案; 2. 梳理活动策略及投入的标准,通过日常数据运营及标准迭代,做好活动资源的钱效监控及复盘; 3. 负责物流核心指标分解,对异常诊断分析,输出运营分析报告和改进建议;对合作商及区县的物流质量及执行链路定期诊断,并给予解决建议及相关策略赋能; 4. 结合业务发展阶段和业务诉求,持续推动产品工具的建设优化,助力一线团队提升作业运营效率,并持续探索运力高质量增长的新工具和新玩法;
1. 进项物流能力建设:包括前置质检、转运仓、跨城/市内上门揽收、3PL仓等多种模式的规划。评估模式可行性、通过数据分析梳理内部目标商家画像,规划物流线路、进行收益及风险评估,推动履约&成本优化,确保模式可持续健康运营。 2.供应商履约链路提速:协调内外部资源,解决供应商履约中的问题和挑战,推动供应商做好按车预约、带板运输、卸货渗透等履约链路要求,保障供应链的稳定运作。 3.流程及系统建设:结合各城市品类供应商履约需求,协同物流、品控、订货定期优化备货、订单及在途、预约逻辑、送货到仓流程,结合多波次项目设计,商家声音走访调研,推动供应链协同提效。 4.数据分析:建立供应商履约数据看板,分析数据异动并运营,完成履约日报、周报,协同物流、品控、订货、采购定位问题环节并推动改善。
1. 进向物流能力建设:建设转运仓、跨城/市内上门揽收、3PL仓等多种模式能力,评估模式可行性、通过数据分析梳理内部目标商家画像,规划物流线路、进行收益及风险评估,推动履约&成本优化,确保模式可持续健康运营。 2.供应商履约链路模式创新:根据供应商供应链的模式,调研并设计适合供应商的供给履约模式,包括但不限于产地直采模式、托盘商模式、产地集货发运模式等,设计解决方案并落地运营。 3.数据及产品能力建设:根据供应商的履约链路模式,设计并制作数据看板,并结合系统产品能力,提对应的产品需求,确保线上线上能力实现互通。
1. 以骑手入职培训通过率、客户投诉率、客户满意度、骑手服务准时率为目标导向来设计与优化骑手培训体系。包含制定入职培训、常规培训及复训的整体规划与节奏;明确每个培训模块的目标、内容、形式及评估方式;结合外卖行业最佳实践,持续迭代培训大纲。 2. 定期开展骑手培训,宣导规则更新或者骑手日常行为准则,管理骑手装备等服务资产,确保日常运营,同时维护Keeta品牌形象 3. 组织实施培训落地计划,包含编制培训计划,包含培训课表、讲师安排、场地及线上工具;统筹线上线下培训班型、实操模拟等环节设计;确保培训内容丰富且可执行。 4. 培训内容开发与管理包含:应用操作(骑手APP功能演示、接单流程、异常反馈),合规要求:身份审核、车辆及安全证件、红线行为界定;服务体验:沟通话术、着装礼仪、礼貌用语、服务SOP、客户取餐准时率;安全与履约:交通安全、食品保护;奖惩机制:通过率与骑手考核挂钩、违规处罚流程、激励奖励方案。 5. 设计考核测试,包含闭卷/线上测验、模拟演练、实操观察;汇总培训反馈、课堂评分、运营数据,形成月度/季度分析报告,推动改进。 6. 跨部门协作与推进,与履约体验运营、3PL管理、客服等团队紧密协作,快速响应业务需求,推进各地培训落地;培养内部培训师团队(Rider Trainer/Patroller),提升培训覆盖能力。 1. Design and optimize the rider training system with key metrics-driven goals—new hire training pass rate, customer complaint rate, customer satisfaction, and rider on-time service rate. Develop overall plans and pacing for onboarding training, regular training, and refresher courses. Define objectives, content, delivery formats, and evaluation methods for each training module. 2. Regularly conduct rider training, promote rule updates or daily behavior guidelines for riders, manage rider equipment and other service assets, ensure daily operations, and maintain Keeta brand image 3. Organize and implement training roll-out plans. Prepare detailed training schedules, assign instructors, secure venues, and set up online tools. Coordinate design of online and offline class formats, hands-on simulations, and other learning activities. Training contents include Application operations, Compliance requirements, Service experience, Safety and fulfillment, and Reward and penalty mechanisms. 4. Design assessments and evaluations. Create closed-book and online quizzes, simulation drills, and practical observation checklists. Collect training feedback, class ratings, and operational performance data. Produce monthly and quarterly analysis reports to identify gaps and drive continuous improvement. 5. Drive cross-functional collaboration and training expansion. Partner closely with fulfillment-experience operations, 3PL management, and customer-service teams to respond rapidly to business needs. Manage regional roll-out of training programs. Cultivate and certify an internal trainer (Rider Trainers/Patrollers) to scale training coverage. 6. Cross-departmental collaboration and promotion, close cooperation with teams such as experience operation, 3PL management, customer service, etc., to quickly respond to business needs and promote the implementation of training in various regions; Develop an internal team of trainers (Rider Trainer/Patroller) to enhance training coverage.
1. 基于客户投诉率、客户满意度、骑手服务准时率等核心KPI,完成服务体验数据归因分析,设计并持续优化骑手服务流程。 2. 针对不同商家类型、配送品类与配送场景(高峰期、商圈、住宅区、写字楼)制定标准化SOP,提高标准化流程覆盖率 3. 对接客服团队,收集并分析骑手投诉与差评率,挖掘背后关键影响因素。梳理并开发服务话术、行为规范、礼仪举止等模块化内容,形成可量化、可复制的流程手册。 4. 基于骑手配送准时率、超时率、推单完成率、拒单率等指标,开展多维度数据监控与原因分析,产出专题报告,根据问题归因制定或修改骑手管控策略方案。 5. 针对异常问题场景进行by case分析,对异常案例快速响应,发现根本原因并给出对应的解决方案或处理流程,提升异常场景问题解决准确率并降低异常场景处理时效 6. 分析用户痛点与运营痛点,并制定改善策略,建立流程监控与反馈机制,通过数据分析、客户回访、骑手访谈等方式持续迭代;对异常案例快速响应并推动改进。 7. 跨部门沟通与项目推进,定期评估策略效果,推动跨部门(运营、质检、客服、HR、技术)协作落地,不断迭代优化。 8. 输出可视化看板与决策支持工具,或基于问题场景推动解决方法的产品化,并推动项目执行与资源投入。 1. Conduct service experience data attribution analysis and Design and continuously optimize rider service processes based on core KPIs, including customer complaint rate, customer satisfaction, and rider on-time service rate. 2. Develop standardized SOPs for various merchant types, delivery categories, and scenarios (peak hours, business districts, residential areas, office buildings), and improve the coverage of standardized processes. 3. Coordinate with the customer service team, collect and analyze rider complaints and negative review rates, and uncover key influencing factors behind them. Sort out and develop modular content such as service language, behavior norms, etiquette, etc., to form a quantifiable and replicable process manual. 4. Perform multidimensional data monitoring and root-cause analysis based on rider delivery on-time rate, overtime rate, order-push completion rate, and refusal rate; produce focused analytical reports, develop or modify rider control strategy plans based on problem attribution. 5. Conduct a case-by-case analysis of abnormal problem scenarios, identify the root cause, and provide corresponding solutions or processing procedures to improve the accuracy of abnormal scenario problem-solving and reduce the timeliness of abnormal scenario processing. 6. Analyze user pain points and operational pain points, and develop improvement strategies, establish process monitoring and feedback mechanisms, and continuously iterate through data analysis, customer follow-up, rider interviews, and other methods; Quickly respond to abnormal cases and drive improvement. 7. Cross-departmental communication and project advancement, regular evaluation of strategy effectiveness, promotion of cross-departmental collaboration (operations, customer service, and other collaborative departments) implementation, continuous iteration and optimization. 8. Deliver visual dashboards and decision-support tools or productize solutions based on problem scenarios; advocate for project execution and resource investment.