阿里巴巴Lazada eLogistics-Fulfillment commercial strategy manager-Bangkok/Kuala Lumpur

This role will be at the heart of building and sustaining a reliable supply base that fuels our Retail growth. It goes beyond procurement operations, it will shape how sourcing enables commercial success, ensures stock availability and strengthens our competitive advantage in one of the world’s fastest-moving e-commerce markets. It will play a central role across five key pillars, a high-impact role that blends procurement, operations and cross-functional collaboration, offering a unique opportunity to transform sourcing from a back-office function into a strategic driver of growth and profitability. As part of an agile, AI-powered Retail organization, it will collaborate with brilliant minds across commercial, logistics, and operations teams to solve sourcing challenges, optimize efficiency, and deliver impact at scale. Key Pillars of the Role • Seamless Stock Journey Lead the end-to-end procurement process from purchase orders to inbound, storage and outbound fulfillment. Secure stock availability by monitoring purchasing flows, resolving procurement bottlenecks and ensuring smooth [Ready to Ship] status. Drive reverse logistics activities, including [return to suppliers, scrap/write-off and re-inbound], to minimize obsolescence and reduce fulfillment costs. • Unlocking Commercial Success through Supply Chain Expertise Support commercial strategy and ad-hoc initiatives by collaborating with logistic operations to enhance revenue and improve P&L performance while ensuring operations efficiencies. Manage return to suppliers and scrap processes (reverse logistics) to reduce fulfillment cost and minimize stock obsoletion. Act as an advisor to commercial in negotiating contractual terms related to supply chain and procurement. • Cross-Functional Supply Chain & Stakeholder Alignment Partner with logistics and warehouse teams to ensure smooth end-to-end procurement and fulfillment. Represent the Retail team with suppliers, commercial, and other stakeholders to align operations with business goals and enable win-win sourcing solutions. Share best practices and insights with our regional team to drive consistent supply chain excellence across markets. • Local Capability Building Share best practices to enhance the knowledge of local sourcing teams, while mentoring colleagues to drive continuous improvement and ensure consistent execution. Apply your knowledge of sourcing, procurement, and supply chain practices to help local teams perform effectively. • Ad-Hoc Project Driver Lead or contribute to cross-functional projects that drive measurable value, whether by supporting Retail initiatives beyond your core responsibilities, enhancing user experience or identifying performance improvement opportunities. Our progressive Retail team culture encourages every member to take on strategic projects as a way to learn, add value and deliver impact in varied and meaningful ways across our Business Unit.

Responsibilities 1. responsible for developing the overall after-sales service strategy for the brand in Mexico and establishing the after-sales service capability system, which mainly includes spare parts, warranty, technology and service. 2. Provide support and management to dealers in all aspects such as spare parts, training and claims. 3. supervise dealers' implementation of service standards, and formulate and implement commercial policies. 4. be responsible for collecting and analyzing information on dealers' after-sales service operations, proposing improvement suggestions and tracking the improvement results. 5. Responsible for customer satisfaction survey, feedback and enhancement, handling major customer complaints, and promoting the enhancement of dealers' service capability. 6.Responsible for the effective development and implementation of market service activities. 7. Local service strategy development and implementation, to ensure that the key indicators such as parts fulfillment rate, one-time repair rate, after-sales service satisfaction and other key indicators to reach the first tier of the industry. 1. 负责制定本品牌在墨西哥的售后整体服务策略，建立售后服务能力体系，主要包括配件、保修、技术和服务等。 2. 向经销商提供备件、培训、索赔等各方面的支持与管理。 3. 负责监督经销商对服务标准的落地执行，制定并实施商务政策。 4. 负责经销商售后服务运营信息的收集及分析，提出改进建议并跟踪改进结果。 5. 负责客户满意度的调查，反馈与提升，处理重大客户投诉，推动经销商服务能力的提升。 6.负责市场服务活动的有效开展并执行。 7.本地服务策略制定和实施，保证配件满足率、一次性修复率、售后服务满意度等关键指标达到行业第一梯队。

Position Overview: Oversee the full life cycle management of spare parts, establish an end-to-end sales system covering dealer management, pricing strategies, and digital operations, formulate market-oriented sales strategies, collaborate with warehousing logistics and digital construction, and ensure spare parts supply efficiency and profitability goals. Core Responsibilities 1、Dealer Lifecycle Management -Establish a distributor tiered management system and develop tiered training, empowerment, and onboarding standards and processes. Guide distributors to submit orders in compliance with standards through empowerment training, aiming to increase distributor order accuracy to over 95% and achieve sales targets. -Maintain and build dealer docking mechanisms, guide dealers to respond promptly to demand, such as order submission, payment, and shipping and pickup, while coordinating with warehousing and logistics departments to optimize distribution processes. -Build competitor intelligence collection channels to drive adjustments to our brand’s commercial policies and pricing strategies. 2、Profit and Pricing Strategies -Develop an annual dual-target business system for sales volume and profit, and build pricing models and commercial policy combinations to ensure target achievement. -Establish a pricing compliance review mechanism to ensure the price competitiveness of our brand’s core parts, and be responsible for maintaining master data of system sales prices. -Be responsible for the development of accessories and the formulation of sales strategies, and identify high-demand categories. 3、Operational Indicators and Process Optimization -Coordinate with procurement and warehousing teams to shorten replenishment cycles, focusing on key indicators such as order fulfillment rate (≥95%) and inventory-to-sales ratio (≤6). -Develop dealer management standard manuals, lead dealer inventory and sales diagnostics, and guide distributors to optimize inventory structures. 4、Team Management -Manage local sales teams (including procurement and logistics personnel), undertake and decompose KPIs and tasks issued by headquarters; undertake headquarters’ global strategic tasks, such as new market expansion pilots. -Be responsible for departmental team budget formulation and strategy development.

Qualified candidates should also be comfortable in the development of partnerships - both internal and external to meet Retail’s objectives. These may include marketing / demand generation, merchandising, programs, payments and fulfillment. - Develop Commercial Strategy: Design and implement go-to-market strategy and commercial plans for Retail, focusing on Marketing, Merchandising, Affordability, Promotions, and Fulfillment to meet business objectives. - Customer Insights: Analyze Country-specific trends, customer behaviors, and carrier sales dynamics to recommend and launch effective campaigns and commercial programs that drive growth and engagement. - Business Analysis and Reporting: Deliver actionable insights on market and business performance to Retail leadership, highlighting opportunities and key trends. - Innovative Growth Initiatives: Manage the ideation and development of new business concepts, managing the process from idea generation to securing leadership approvals and working with cross-functional teams to implement.