阿里巴巴LAZADA-电商用户频道运营-广州

任职要求

1、本科及以上学历，市场营销、电子商务或相关专业。
2、3年以上电商运营经验，有频道运营或商品运营背景优先。
3、具备良好的数据分析能力，能够从数据中洞察问题并提出解决方案。
4、具备出色的沟通协调能力，能够推动跨团队合作，解决问题。
5、对电商行业有深入理解，善于学习和适应变化，有创新思维。

1、Bachelor's degree or above in Marketing, E-commerce, or related disciplines.
2、More than 3 years of e-commerce operation experience, with a preference for channel operation or product operatio…

工作职责

1、负责频道的整体运营策略，提升用户活跃度和黏性，确保业务目标的达成。
2、分析用户需求，优化频道内容结构，策划并执行各类运营活动，提高频道的流量和转化率。
3、与商品团队紧密合作，确保频道商品供给充足且质量优良，满足用户需求。
4、监控运营数据，定期进行效果评估，调整运营策略以持续优化频道表现。
5、协调跨部门资源，推动项目落地，确保运营流程的顺畅。

1、Responsible for overall channel operation strategy, enhancing user engagement and stickiness to achieve business objectives.
2、Analyze user needs, optimize content structure, plan and execute various operational activities to increase channel traffic and conversion rates.
3、Collaborate closely with the product team to ensure adequate and high-quality product supply in the channel, meeting user demands.
4、Monitor operational data, conduct regular performance evaluations, and adjust operation strategies for continuous channel improvement.
5、Coordinate cross-departmental resources to facilitate project implementation, ensuring smooth operation processes.