阿里巴巴LAZADA-Channel & Homepage Operations频道运营-商家运营方向
任职要求
1、本科及以上学历，市场营销、工商管理、电子商务等相关专业优先。
2、 3-5年及以上相关工作经验，有电商平台或零售行业商家管理经验者优先。
3、英语要能作为工作语言，满足听说读写要求。
4、专业技能：
熟悉电商运营模式，具备商家管理、招商谈判、商品运营等相关经验。
熟练使用办公软件（Word、…工作职责
1、商家招商及运营策略： 负责制定并细化秒杀和补贴频道不同类型的商家招商及运营策略，吸引品牌商家、优质白牌商家提升频道招商成功率。并通过定期沟通维护商家关系，增强合作粘性。 2、商家招商物料管理：负责整理和美化招商所需的所有材料，确保内容清晰、专业且易于理解；结合真实的商家成功案例，制作生动的案例分析，帮助潜在商家更好地理解频道机制及其对自身业务的益处，从而提升商家的参与率。 3、工作台设计与产品运营：与产品团队紧密合作，设计并优化商家招商工作台和小二工作台，提升用户体验和工作效率；参与工作台的产品运营，确保其功能能够满足招商和运营的实际需求。 4、数据分析与策略优化： 收集和整理商家反馈，分析频道表现数据，深入洞察市场需求和消费者行为；与选品团队合作，优化商品结构和选品策略，提升频道整体的GMV和买家数量。 跨部门协作与目标推动： 与用户运营、市场推广、国家行业运营等团队进行密切合作，整合资源，推动秒杀频道的整体运营目标实现；
岗位职责：负责海外市场游戏虚拟点卡分销渠道的开拓，包括代理商、经销商、本地支付平台及电商渠道的谈判与落地。 挖掘新兴市场机会，制定区域渠道拓展策略，建立长期合作关系。 维护现有海外渠道关系，定期评估合作效果，优化结算流程及利润分配机制，提升渠道贡献率。 解决渠道运营问题（如库存、结算争议、合规风险），确保合作稳定性。 调研目标市场政策、竞品动态及用户需求，输出市场进入策略报告，协同产品团队本地化适配。 制定渠道销售目标及激励政策，监控数据并调整策略。 建立渠道业务合规风险评估模型，定期输出风险报告，协同法务、税务团队制定应对方案。 Work Location: China-Shenzhen
About the Role We’re looking for an experienced Channel Partnerships Manager to lead high-impact collaborations with major digital platforms like YouTube, TikTok, Meta, and more. In this role, you’ll work closely with the Marketing team to translate business needs into executable platform strategies, secure strategic resources, and drive measurable growth outcomes. This role will act as the primary bridge between internal growth needs and external channel capabilities — leading negotiation, execution, and ongoing relationship management to maximize performance and impact. Key Responsibilities 1. Needs Analysis & Strategy Development Partner closely with the Marketing team to understand business goals in branding, user growth, and acquisition. Develop tailored platform collaboration strategies aligned with specific campaign or business objectives. Regularly review performance with marketing stakeholders to adjust negotiation focus and resource allocation. 2. Strategic Platform Negotiation Lead end-to-end negotiations with key platforms (e.g., YouTube, TikTok, Meta) to secure resources such as traffic boosts, feature placements, and policy support. Craft win-win partnership models with clear KPIs (e.g., impressions, conversion rate, ROI) to ensure accountability and success. 3. Relationship Management & Execution Build and maintain long-term strategic relationships with platform partners. Stay updated on the latest platform policies, beta features, and promotional programs. Coordinate internally to ensure effective implementation of partnership terms and optimal use of resources. 4. Cross-functional Collaboration & Performance Tracking Collaborate across internal teams and external platforms to monitor key performance data (traffic, conversions, retention). Produce regular post-mortem reports and adjust channel priorities based on evolving marketing strategies. Ensure maximum return on platform collaborations through agile resource planning.
Support channel financial process management, including channel transaction settlement, reconciliation, accounting treatment and channel KA performance analysis; Support the data collection, get an independent understanding on channel business and summarize current channel business scenarios. Much faster chance to learn and develop vs. traditional companies.
Job Responsibilities 1. Responsible for competitive channel research and formulation of channel plans within the region. 2. Responsible for regional dealer development, cooperation, store construction implementation, and investor relationship maintenance. 3. Responsible for execute site selection in accordance with channel expansion plans. 4. Assist the China headquarters in periodic reviews and optimizations of channel management standards and processes. 5. Gather and analyze dynamic market information within the region.