阿里巴巴LAZADA-Regional Category Manager-FMCG-TH
任职要求
● Bachelor degree from a reputable institution ● Min 5 years in a senior level position in brands, e-commerce or retail. Preferably in E-commerce industry（FMCG）. ● Solid commercial acumen with a proven ability to craft and execute strategies that drive growth and profitability ● Experienced in managing multi-brand…
工作职责
Category P&L Ownership & Growth Metrics: ● Own and manage the P&L and growth metrics for the category across Lazada’s six markets (Indonesia, Malaysia, Philippines, Singapore, Thailand, Vietnam). ● Oversee annual budget allocation and ensure financial targets are met or exceeded. Category Strategy Development & Execution ● Identify new opportunities, adapt global trends to regional markets, and align initiatives with Lazada’s goals. ● Leverage historical data and market insights to inform decisions and improve customer experience. ● Curate a product offering that aligns with customer profiles, positioning Lazada as the top destination. ● Share best practices and foster collaboration within the regional team to maximize efficiency. Seller Acquisition & Brand Development ● Develop strategies to onboard high-quality sellers and brands. ● Build and maintain strong relationships with key local and international sellers to secure optimal terms and quality. ● Drive brand development and acquisition efforts to strengthen Lazada’s market position. Team Leadership & Cross-Functional Alignment ● Lead and motivate the on-ground teams by setting clear deliverables, targets, and expectations. ● Collaborate with cross-functional teams (marketing, logistics, user growth, etc.) to ensure seamless strategy execution. ● Align commercial, marketing, retail, and logistics functions to deliver exceptional service to customers. ● Coach and develop a team of cluster leads and account managers, ensuring they are skilled, motivated, and aligned with business objectives.
The Regional Strategic Account Lead role is responsible for owning and driving strategic relationship and growth of our global FMCG accounts, together with our local category teams, empowering their brand success on LazMall in Lazada. Reporting to Regional Strategic Accounts Category Director, you will be responsible for: • Business planning - target setting, performance tracking, business reviews • Strategic partnership development and relationship management -top Global FMCG group companies • Retail Planning, P&L understanding and Trade terms negotiations • Promotional Planning including campaign planning and NPD launches regionally. • Analytical- data insights to improve and support business & retail plans • Developing & implementing processes for regional partnerships • Managing tech product roadmap to support new innovations and enhance UX for respective categories & group companies • Capability development and regular close collaboration with local teams in joint business planning for respective Group companies • Business development - identify new trends and brands to support constant growth on Lazada • Preparing for & presenting in partnership meetings with clients
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