安克创新Brand Communications Specialist
任职要求
- Bachelor's degree in Communications, Marketing, Journalism, English, or a related field - 3 to 6 years of experience in brand communications, marketing communications or related fields - Strong writing and editing skills across consumer, brand, and corporate formats - Experience supporting communications initiatives in fast-paced environments - High attention to detail and strong organizational skills - Ability to manage multiple projects and deadlines simultaneously - Familiarity with consumer tech or consumer products - Exposure to media relations or event communications Perks of Benefits: Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees: - 10 Days Company Recognized Holidays - Paid time Off - up to 15 Days - 401(k) and company match - Medical & Dental &…
工作职责
Why join us: Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we are committed to shaping the consumer electronics brand in the global marketplace, bringing innovative, technologically savvy leading products to consumers around the world. We've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2+ billion USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy and Soundcore to further explore smart charging, smart voice, home security and other categories, bringing leading products with technological charm and 1400+ intellectual property rights to the market, to ensure that our products continue to be popular. Today, we have 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East and the proportion of R&D personnel up to 50%. We are always looking for top talent like you to join us! For more information, please visit: https://us.anker.com/ Location: Onsite at our Bellevue, WA office About the Role: We are seeking a Brand Communications Specialist to support the execution of brand communications initiatives across consumer-facing and internal channels. This role is execution-focused and centers on content development, brand consistency, and coordination. The ideal candidate is a strong communicator who enjoys turning existing messaging into compelling content, supporting launches, and ensuring consistent brand storytelling across teams and regions. Key Responsibilities: 1. Brand & Content Execution - Develop and adapt brand-aligned messaging, narratives, and communications assets across owned and shared channels - Support product launches and brand initiatives through content creation, press materials, FAQs, and messaging toolkits - Maintain and apply brand guidelines to ensure consistency across communications 2. Communications Support & Coordination - Support external communications activities, including media outreach coordination and asset preparation, in partnership with internal stakeholders or external agencies - Assist with event-related communications and materials for launches, campaigns, and brand moments - Coordinate timelines, approvals, and deliverables with Marketing, Legal, Product, and regional teams 3. Cross-Functional Collaboration - Work closely with global brand and communications teams in the U.S., Europe, and China to support aligned messaging execution - Assist leadership and internal teams by preparing messaging drafts, talking points, and background materials as needed 4. Measurement & Reporting - Track engagement and communications performance metrics - Prepare internal summaries and reports on communications activities and outcomes
· Deeply understand user needs, align with business development strategies and objectives, and design various marketing activities focused on product value with the goal of user growth, creating impactful brand events and communications. · Possess the ability to plan online content, marketing activities, and offline event marketing; enhance user scale through the planning of A+ themed marketing events, responsible for user acquisition and conversion effectiveness. · Have rich project experience, capable of independently managing project strategy, creativity, execution, and communication from 0 to 1. Demonstrate excellent cross-team collaboration skills, able to engage with design, product, technology, algorithm teams, and external partners to efficiently drive strategy implementation.
Assist in developing and executing public relations strategies to enhance brand visibility, reputation, and stakeholder engagement. Support the planning and implementation of media outreach activities, including drafting press releases, pitching stories, and maintaining relationships with journalists and media outlets. Coordinate corporate events, product launches, and brand activations, ensuring alignment with company messaging and objectives. Monitor media coverage and online public sentiment, providing timely reports and recommendations to improve brand perception. Collaborate with internal teams, including Marketing, Branding, and Go-To-Market, to ensure consistent messaging across all communication channels. Assist in managing the company’s social media presence, creating engaging content that reflects the brand’s tone and values. Support crisis communication activities, helping prepare statements and responses to protect the brand’s reputation.
Assist in developing and executing public relations strategies to enhance brand visibility, reputation, and stakeholder engagement. Support the planning and implementation of media outreach activities, including drafting press releases, pitching stories, and maintaining relationships with journalists and media outlets. Coordinate corporate events, product launches, and brand activations, ensuring alignment with company messaging and objectives. Monitor media coverage and online public sentiment, providing timely reports and recommendations to improve brand perception. Collaborate with internal teams, including Marketing, Branding, and Go-To-Market, to ensure consistent messaging across all communication channels. Assist in managing the company’s social media presence, creating engaging content that reflects the brand’s tone and values. Support crisis communication activities, helping prepare statements and responses to protect the brand’s reputation.
Assist in developing and executing public relations strategies to enhance brand visibility, reputation, and stakeholder engagement. Support the planning and implementation of media outreach activities, including drafting press releases, pitching stories, and maintaining relationships with journalists and media outlets. Coordinate corporate events, product launches, and brand activations, ensuring alignment with company messaging and objectives. Monitor media coverage and online public sentiment, providing timely reports and recommendations to improve brand perception. Collaborate with internal teams, including Marketing, Branding, and Go-To-Market, to ensure consistent messaging across all communication channels. Assist in managing the company’s social media presence, creating engaging content that reflects the brand’s tone and values. Support crisis communication activities, helping prepare statements and responses to protect the brand’s reputation.