小米AIOT-GTM
任职要求
Job requirements:
1. Knowledge on Go-To-Market Management
2. Project management Experience
3. Interested and global vision in televsion industry
4. Fluent Chinese/Thai speaker工作职责
Job Description: 1. Set the overall sales strategy, ensure product launch readiness; Manage the quarterly and long-term business planning; 2. Responsible for meeting the product category’s sales and margin guidelines; Drive decisions for the product portfolio to define market opportunities and to develop a product launch and life-cycle strategy; Combining strategy, planning, and P&L support, as well as day to day execution; 3. Responsible for conducting market/competitive/industry analysis; Analyze data to guide/develop business planning and promotional strategy; Run simulations based on analysis and promotion plans to develop forecasts for program costs; 4. Drive commercial discussions, channel readiness, product sell in/ sell out/ sell through, and execution; Managing all partnerships with distributors and channels 5. Work cross-functionally with product, marketing, finance, sales and supply chain to develop local business;
1. 根据公司市场战略，负责印尼市场白电产品的市场进入策略制定和执行，推动品牌在当地的渗透率和市场占有率提升； 2. 深入研究市场需求和趋势，了解并分析竞争对手动态，制定产品推广和营销计划； 3. 与销售、渠道、营销和产品等部门密切合作，确保跨部门资源整合及高效协作； 4. 建立并管理印尼市场的销售渠道，维护和拓展客户关系，提升品牌影响力； 5. 根据市场反馈和数据分析，持续优化产品定位、定价策略和营销方案，确保公司在印尼白电市场的竞争力。
1. Understand market and competitive, as well as our strength and opportunity 2. Make GTM plan for ecosystem new product launch in 4P perspective 3. Lifecycle price and PSI management 4. Co-work with local sales/ marketing/ retailer team to realize strategy 5. Responsible for monthly and yearly SI SO target
1 负责国家AIOT品类选品和准入，根据市场/用户/渠道的特性，寻找和挑选适合的产品； 2 根据各产品目标定位和业务需求，组织制定产品GTM规划，保障业务目标达成； 3 对产品GTM计划过程进行管理，拉通产品、计划、供应链、服务等各环节，跨部门整合协同，对产品生命周期负责； 4 控货/控价管理，保障产品销售利润和输入最大化； 5 对PSI负责，确保交付准确及时高效。
1.负责所有小米AIOT产品的上市管理，包括制定渠道策略，定价管理，PSI管理，等等。 2.对市场竞争动态进行监控，并及时调整操盘策略。 3.负责AIOT产品在澳大利亚的合规落地。 4.与销售一起负责产品在渠道拓展。