影石Influencer Marketing Specialist/Manager - North America

Why join us: Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we are committed to shaping the consumer electronics brand in the global marketplace, bringing innovative, technologically savvy leading products to consumers around the world. We've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2+ billion USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy and Soundcore to further explore smart charging, smart voice, home security and other categories, bringing leading products with technological charm and 1400+ intellectual property rights to the market, to ensure that our products continue to be popular. Today, we have 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East and the proportion of R&D personnel up to 50%. We are always looking for top talent like you to join us! For more information, please visit: https://us.anker.com/ Location: Onsite at our Bellevue, WA office Overview: This role serves as the primary on-the-ground execution owner for marketing-related initiatives. The position supports the operational execution of established marketing strategies by managing content calendars, coordinating external relationships, and handling day-to-day internal logistics. Key Responsibilities: - Support execution of established marketing strategies through day-to-day operational ownership - Manage and maintain content and social calendars based on approved plans, ensuring timely execution and alignment with global guidelines - Coordinate local external relationships, including influencers, media, and other external partners, at an execution and delivery level - Serve as the execution point of contact for external partners, ensuring timelines, requirements, and deliverables are clearly communicated - Handle internal coordination and logistical tasks across teams, tracking requests, timelines, and execution status - Facilitate communication across regional and global offices to ensure accurate information flow and smooth collaboration - Compile, organize, and summarize execution updates and partnership-related data into clear internal reports - Proactively identify and help resolve cross-time-zone and cross-functional execution issues - Support execution and delivery of new marketing initiatives and partnership-related projects as assigned

1.Deep dive into local markets/audiences/competitors, and develop proper strategy with in-depth product understandingInitiate, negotiate, establish key influencer partnerships to support marketing events, projects and campaigns. 2.Ensure qualified deliverables and acheivement of project goals, in compliance with given time frame. 3.Manage partnerships matrix, to deliver long-term results and and extablish strong relationships for the brand. 4.Good communication skills to coordinate with related teams like Sales, Distributor, Agency, etc, to achieve mutual goals

- Identify, recruit, and manage relationships with influencers across multiple channels, ensuring alignment with our brand values and target demographics. - Spearhead influencer collaboration execution, including negotiating contracts, coordinating content creation, and analyzing performance. - Monitor trends in Korean Tech/Videography, Motorcycle/Cycling, Lifestyle/Outdoor market and influencer practices to ensure our approaches remain innovative and culturally relevant. - Collaborate with team to integrate influencer marketing with broader campaigns and goals. - Develop a deep understanding of our products and brand message to ensure coherence and authenticity in influencer partnerships.

Responsibilities: 1. Develop a thorough understanding of the company, its strategy, products and assess the target market. 2. Collaborate in local marketing strategies and ensure projects and achievement of goals in the designated regions, in compliance with given time frame. 3. Initiate, negotiate, establish key influencer partnerships to support marketing events, projects and campaigns. 4. Manage partnerships to deliver long-term results and establish strong relationships for the brand insta360.