影石PR (FR/ES)

- Develop and implement PR strategies tailored to specific product lines in ES/FR, ensuring consistent and cohesive messaging across all channels. - Monitor media and online conversations to identify emerging issues and respond with effective, transparent communication. - Build and maintain strong relationships with media outlets, journalists, and KOCs. - Prepare press releases, media kits, and visual assets to support new product launches and PR campaigns. - Support planning and execution of trade shows and PR events. - Actively engage with online communities and forums (e.g., Reddit, Twitter, Facebook groups) to build brand presence and credibility.

Why join us: Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we are committed to shaping the consumer electronics brand in the global marketplace, bringing innovative, technologically savvy leading products to consumers around the world. We've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2+ billion USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy, Nebula, and Soundcore to further explore smart charging, smart voice, home security and other categories, bringing leading products with technological charm and 1400+ intellectual property rights to the market, to ensure that our products continue to be popular. Today, we have 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East and the proportion of R&D personnel up to 50%. We are always looking for top talent like you to join us! For more information, please visit: https://us.anker.com/ About the Role: We are looking for a seasoned Public Relations Manager who is passionate about storytelling and has strong consumer tech experience. The ideal candidate will be a strategic thinker and creative problem-solver who excels at crafting compelling narratives that elevate brand visibility and engagement. They will possess a deep understanding of the consumer tech and consumer product landscape and demonstrate the ability to execute PR campaigns that drive meaningful results. This individual will thrive in a fast-paced environment, balancing long-term brand goals with immediate opportunities to capture public attention while collaborating effectively with cross-functional teams to align messaging and strategy. Location: Onsite at our Bellevue, WA office location Key Responsibilities: - Media Coverage: Help secure top-tier consumer tech, vertical, and lifestyle media coverage for our products. - Event Management: Help manage and execute major consumer events, media tours, and product launches. - Strategic Planning: Develop insight-driven media lists, research, and analysis to guide launch strategies, including measurable objectives. - Relationship Building: Build and manage relationships with reporters at the national and regional levels. - Media Outreach: Conduct strategic and thorough media outreach to land reviews, feature stories, and round-ups. - Industry Expertise: Monitor the news daily for any relevant stories, becoming an "expert" in your respective field/industry. - Short and Long-Term Strategies: Develop short-term wins that drive awareness and sales, as well as long-term PR strategies to grow our brand with key demographic groups. - Collaboration: Maintain strong coordination and partnership with our PR teams in the US, Europe, and China, as well as with brand leadership. - CSR Initiatives: Drive event planning and press material development supporting Anker Innovations' "ReCharge the Future" ESG/CSR global initiative. - Product Access: Enjoy access to many industry-leading gadgets and cool products.

负责小红书社会价值传播，根据小红书社会价值相关核心关键词，主导传播策划，形成固定传播栏目和IP，持续对外输出小红书心智。

1.内容策划与创意构思深入研究社媒平台的目标受众和品牌定位，策划具有吸引力、创新性且符合平台调性的内容主题。确保策划的内容能够有效提升品牌知名度、用户关注度和互动率。2.传播脚本撰写与拍摄规划独立撰写详细的视频脚本，制定拍摄计划，确保计划高效进行，把控拍摄进度与质量。3.拍摄指导与现场把控在拍摄现场，向参与者及工作人员讲解脚本和拍摄要求，以获取最佳的拍摄素材。应对拍摄过程中的突发状况，及时调整拍摄方案，保证拍摄工作顺利完成，不影响整体内容产出进度。4.后期制作与效果把控参与视频后期剪辑工作，对后期制作环节进行质量把控，提升视频的整体质感和吸引力。5.数据分析与内容优化定期分析栏目内容数据，根据数据分析结果，优化后续内容策划和制作方向，不断提升内容质量和用户满意度，提高社媒账号的运营效果。6.团队协作与沟通协调与PR、市场、设计，以及外部合作伙伴等部门密切协作，确保栏目内容与集团策略保持一致，保障内容创作工作的顺利进行。