知乎广告算法专家
社招全职5年以上地点:北京状态:招聘
任职要求
1、扎实的计算机基础,熟悉C++/golang/Python中至少一门语言,优秀的数据结构和算法功底,5年以上知名企业工作经验; 2、良好的机器学习/深度学习理论基础,在机器学习和数据挖掘等相关领域顶级会议发表论文者优先; 3、有大型广告系统的研发经验,不限于以下(CTR/CVR预估、画像定向、竞价机制、投放优化等); 4、对数据、业务敏感,对解决挑战性问题充满热情,具备较强的抽象能力、项目推动能力,以及创新能力; 5、熟悉大数据处理工具,熟练使用Hadoop, Spark,Hive,flink等。
工作职责
1、负责大规模广告系统的召回/粗排/精排/重排等算法优化工作,持续提升广告质量; 2、负责广告系统核心模型(CVR/CTR等)的迭代优化工作,扩充和优化模型特征体系,创新和改进模型架构; 3、追踪搜索,推荐和广告等领域的最新研究,针对广告的实际应用场景,选择前沿技术中合适于我们的策略,推动方案设计和实现; 4、保持与商业团队和产品经理紧密沟通,理解商业需求,领导团队成员设计技术实现方案,并高质量的满足业务需求; 5、持续思考现有广告系统的优势和改进点,创造新的方法来提升广告质量和变现效率。
包括英文材料
C+++
https://www.learncpp.com/
LearnCpp.com is a free website devoted to teaching you how to program in modern C++.
https://www.youtube.com/watch?v=ZzaPdXTrSb8
Go+
https://www.youtube.com/watch?v=8uiZC0l4Ajw
学习Golang的完整教程!从开始到结束不到一个小时,包括如何在Go中构建API的完整演示。没有多余的内容,只有你需要知道的知识。
Python+
https://liaoxuefeng.com/books/python/introduction/index.html
中文,免费,零起点,完整示例,基于最新的Python 3版本。
https://www.learnpython.org/
a free interactive Python tutorial for people who want to learn Python, fast.
https://www.youtube.com/watch?v=K5KVEU3aaeQ
Master Python from scratch 🚀 No fluff—just clear, practical coding skills to kickstart your journey!
https://www.youtube.com/watch?v=rfscVS0vtbw
This course will give you a full introduction into all of the core concepts in python.
数据结构+
https://www.youtube.com/watch?v=8hly31xKli0
In this course you will learn about algorithms and data structures, two of the fundamental topics in computer science.
https://www.youtube.com/watch?v=B31LgI4Y4DQ
Learn about data structures in this comprehensive course. We will be implementing these data structures in C or C++.
https://www.youtube.com/watch?v=CBYHwZcbD-s
Data Structures and Algorithms full course tutorial java
算法+
https://roadmap.sh/datastructures-and-algorithms
Step by step guide to learn Data Structures and Algorithms in 2025
https://www.hellointerview.com/learn/code
A visual guide to the most important patterns and approaches for the coding interview.
https://www.w3schools.com/dsa/
机器学习+
https://www.youtube.com/watch?v=0oyDqO8PjIg
Learn about machine learning and AI with this comprehensive 11-hour course from @LunarTech_ai.
https://www.youtube.com/watch?v=i_LwzRVP7bg
Learn Machine Learning in a way that is accessible to absolute beginners.
https://www.youtube.com/watch?v=NWONeJKn6kc
Learn the theory and practical application of machine learning concepts in this comprehensive course for beginners.
https://www.youtube.com/watch?v=PcbuKRNtCUc
Learn about all the most important concepts and terms related to machine learning and AI.
深度学习+
https://d2l.ai/
Interactive deep learning book with code, math, and discussions.
数据挖掘+
https://www.youtube.com/watch?v=-bSkREem8dM
Database vs Data Warehouse vs Data Lake
https://www.youtube.com/watch?v=7rs0i-9nOjo
广告系统+
https://github.com/InteractiveAdvertisingBureau/openrtb2.x
Real-time Bidding (RTB) is a way transacting media that allows an individual ad impression to be put up for bid in real-time.
https://people.eecs.berkeley.edu/~jfc/DataMining/SP12/lecs/lec12.pdf
https://wnzhang.net/teaching/ee448/slides/11-computational-ads.pdf
If a bidder bids higher than his true value, then...
Hadoop+
https://www.runoob.com/w3cnote/hadoop-tutorial.html
Hadoop 为庞大的计算机集群提供可靠的、可伸缩的应用层计算和存储支持,它允许使用简单的编程模型跨计算机群集分布式处理大型数据集,并且支持在单台计算机到几千台计算机之间进行扩展。
[英文] Hadoop Tutorial
https://www.tutorialspoint.com/hadoop/index.htm
Hadoop is an open-source framework that allows to store and process big data in a distributed environment across clusters of computers using simple programming models.
Spark+
[英文] Learning Spark Book
https://pages.databricks.com/rs/094-YMS-629/images/LearningSpark2.0.pdf
This new edition has been updated to reflect Apache Spark’s evolution through Spark 2.x and Spark 3.0, including its expanded ecosystem of built-in and external data sources, machine learning, and streaming technologies with which Spark is tightly integrated.
Hive+
[英文] Hive Tutorial
https://www.tutorialspoint.com/hive/index.htm
Hive is a data warehouse infrastructure tool to process structured data in Hadoop. It resides on top of Hadoop to summarize Big Data, and makes querying and analyzing easy.
https://www.youtube.com/watch?v=D4HqQ8-Ja9Y
Flink+
https://nightlies.apache.org/flink/flink-docs-release-2.0/docs/learn-flink/overview/
This training presents an introduction to Apache Flink that includes just enough to get you started writing scalable streaming ETL, analytics, and event-driven applications, while leaving out a lot of (ultimately important) details.
https://www.youtube.com/watch?v=WajYe9iA2Uk&list=PLa7VYi0yPIH2GTo3vRtX8w9tgNTTyYSux
Today’s businesses are increasingly software-defined, and their business processes are being automated. Whether it’s orders and shipments, or downloads and clicks, business events can always be streamed. Flink can be used to manipulate, process, and react to these streaming events as they occur.
相关职位
社招A229126
1、参与字节跳动信息流场景的广告变现优化,包括电商、本地生活、游戏、短剧等场景, 优化召回、粗排、精排、混排等子方向; 2、参与字节跳动广告场景的算法优化,针对场景设计和搭建商城变现全链路,包括排序模型全链路漏斗优化及策略迭代; 3、参与创新算法和机制的研发工作,包括大规模复杂模型结构的设计优化、电商全域推广(推广搜流量协同)算法优化,极致提升广告变现效率。
更新于 2024-08-16
社招8年以上研发类
1、负责广告/应用分发/游戏分发/小视频推荐等业务的推荐算法工作,提升广告收入和用户体验; 2、负责推荐算法召回、粗排、精排、ocpx、机制策略等的研发和探索; 3、探索海量数据下的数据挖掘和建模方法,探索复杂推荐问题的系统设计方法。
社招7年以上新浪&微博
1. 业务与效果驱动深入理解广告业务目标与变现模式,将业务需求转化为可落地的算法与 系统方案。 2.主导广告业务的整体效果优化,包括投放ROI 提升,站内外流量协同,以及用户体验优化等全链路优化工作。 3对广告业务关键指标进行持续监控,定位问题并快速制定改进方案。 4基于数据分析和建模,设计并迭代广告投放、竞价、预算分配等核心算 法模型和策略,持续提升投放效果,平衡短期收益与长期生态健康。 2. 技术前瞻与团队赋能 l 关注广告技术领域前沿趋势,并将前沿技术(如 AI 大模型、跨媒体联盟投放优化等)引入实际业务场景,持续提升广告系统的智能化水平。 l 带领或指导团队成员开展算法研发、实验设计及结果分析工作,提升整体技术能力与业务理解力。 3. 跨团队协作与项目落地 l 与产品、运营、工程等团队紧密合作,推动AI+广告技术方案快速落地 l 参与广告平台架构与策略体系的设计规划,提升整体投放效果与系统稳 定性。 l 主导跨部门项目,协调资源推动复杂系统按时上线,确保预期效果达成
更新于 2025-08-20