腾讯Senior Regional Game Operation Manager
任职要求
Passionate about casual games, preferably with experience playing Miniclip games. Minimum 3 years of experience in overseas game operations, localization, or other relevant roles, with some mobile game experience preferred. Strong project management skills with the ability to dive into details and think clearly about project timelines and interdependen…
工作职责
Analyze player data and competitor datasets to understand behavioral patterns driving current player performance. Collaborate with multiple teams at Miniclip, including Player Insights, Marketing, and Community Managers, to develop strategies that impact the successful publishing of Miniclip games. Monitor competitor activities and performance, share best practices with the Miniclip team, and drive the implementation of impactful follow-up initiatives. Based on feedback from key target users, propose feature recommendations that positively impact the player experience. Integrate internal Tencent resources to provide necessary support for Miniclip's publishing capabilities (e.g., payment processing, anti-cheating measures). Act as a liaison between Miniclip and internal Tencent teams, ensuring smooth communication and progress in collaborative efforts. Work Location: China-Shanghai | China-Shenzhen | UK-London
Position Overview We are seeking a passionate and experienced Senior Esports Manager – Esports Ecosystem to play a pivotal role in supporting the development and sustainability of our global esports ecosystem. This individual will work closely with regional teams, event organizers, federations, pro organizations, and other partners to grow engagement, visibility, and infrastructure for our esports titles. This is a cross-functional, multi-title role based in Shenzhen for the first year, with the opportunity to relocate to an international market thereafter. The ideal candidate will bring a deep understanding of the esports landscape, strong relationship-building skills, and the ability to navigate complex, multicultural environments. Key Responsibilities Strategic Collaboration Support relationship-building efforts with international esports organizations, including major multi-sport and esports competitions (e.g., Asian Games, Olympic Esports Games, Esports World Cup). Coordinate with internal stakeholders to ensure alignment on global esports goals and initiatives. Ecosystem Support & Advocacy Assist regional publishing and esports teams in engaging with governments and esports federations to foster ecosystem development. Provide guidance on best practices for grassroots and semi-professional development in local markets. Pro Team & Content Support Collaborate with professional esports organizations to co-create high-quality content and storytelling that resonates with global audiences. Facilitate joint promotional campaigns that create mutual value for Level Infinite and our partners. Business Opportunity Exploration Identify and evaluate emerging business opportunities related to esports partnerships, content licensing, event collaborations, and brand integrations. Provide insights on regional market dynamics and support the creation of sustainable ecosystem models. Cross-Title & Cross-Functional Collaboration Work across multiple titles published by Level Infinite, adapting strategies to fit the needs of different game genres and competitive formats. Liaise with internal departments such as marketing, publishing, operations, and legal to ensure smooth execution of esports initiatives. Work Location: China-Shenzhen
• Manage and support the development of a small, multi-disciplinary creative team, setting clear expectations and career goals. • Drive hiring, onboarding, and performance management, with a focus on mentoring and long-term team growth. • Collaborate deeply with Tencent partners, resolving cross-team challenges, facilitating shared production pipelines, and aligning on delivery targets. Tencent partners • Partner with Product, Discipline Leads, Delivery, Narrative, Design, Sound, and Publishing to align on content scope and execution quality. Product, Discipline Leads, Delivery, Narrative, Design, Sound, and Publishing • Build and maintain sustainable pipelines and workflows that allow the team to scale without burnout, including asset tracking and style guides. pipelines and workflows • Lightly contribute to creative strategy, ensuring the team has context and ownership in theme development and player experience. creative strategy • Drive continuous process improvement and documentation to support visibility, velocity, and craft health. process improvement and documentation • Ensure smooth collaboration with external vendors and clear, timely feedback on outsourced work. external vendors
• Translate complex business challenges into research plans and roadmaps. Define, design, execute, and lead research projects and the research roadmap to support decision-making in Supercell games, utilizing the methodologies you consider best suited to the task to uncover insights and empower product iteration and strategic discussion Translate complex business challenges into research plans and roadmaps. • Identify opportunities for product improvement and innovation. Make recommendations for product iteration and development based on consolidation and synthesized insights from various sources—qualitative and quantitative research, market and competitor data, social listening, and more—about our games, players, competitors, and the broader gaming market. Identify opportunities for product improvement and innovation. • Collaborate closely with leadership and diverse crafts within game teams. Partner closely with teams across leadership, game design, art and UI/UX, live-ops and monetization, marketing, analytics, and other disciplines to hypothesize, iterate, and socialize research findings effectively Collaborate closely with leadership and diverse crafts within game teams. • Drive research learnings into impact by socialising insights throughout the development cycle, both in everyday over-the-desk conversations and in key strategic discussions and planning Drive research learnings into impact by socialising insights
Responsibilities: 1. Localize Global Campaigns & Maximize Market Impact - Transform global brand campaigns into culturally relevant local activations (e.g., extend content for Malaysian gamers' social media preference, festivals, and influencer communities). - Develop integrated marketing plans spanning digital (TikTok/ Facebook/ Instagram/ Youtube), events, and partnerships to amplify patch launches. 2. Cross-Functional Collaboration Hub - Execute downstream localization: Partner with HQ teams to implement general brand strategies while providing real-time local insights (e.g., compliance risks, cultural nuances). - Unlock local synergies: Lead collaboration with community, ops, and channel teams to leverage Malaysian influencers, media, and events – ensuring "one key action, multi-channel impact." 3. Data-Driven Optimization - Monitor campaign performance (ROI, CPM, engagement, conversion), conduct rapid test-learn-adapt cycles, and identify high-efficiency key actions (e.g., viral local content formats). 4. End-to-End Project Ownership - Own complex patch launch local campaigns and business metrics, manage vendor quality/cost, and mitigate risks.(e.g., PR crises triggered by cultural/religious sensitivities)