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携程Senior Marketing SEO Specialist, JP(MJ024874)

社招全职国际业务市场地点:上海状态:招聘

任职要求


More than 2 years of SEO-related work experience, familiar with GSC, GA.University or above; majors in business management, language, information, or marketing are preferred.Familiar with the Japanese market and culture.Able to communicate effectively in Japanese and Chinese or English.Able to work independently, with SEO content operation experience; rich experience in large-scale website projects, strong information collection, summary, analysis, and program output capabilities, good at analyzing and summarizing data, and optimizing SEO programs based on data. Experience with projects with millions of traffic is a plus.Have a personal blog (Word press is preferred), or have the ability to rank through a blog is a plus.Good communication and coordination skills, cross-department project management ability.

工作职责


Content Management: Lead the content planning and management for Japan Market, ensuring content quality and attractiveness.Keyword Research: Conduct market research and analysis, identify and analyze keywords, optimize website content, and improve search engine rankings.SEO Project Planning and Execution: Develop reasonable measurement indicators based on data analysis and actual business situations. Responsible for planning and executing SEO content operation projects, including content updates, website structure optimization, etc. Adjust marketing strategies in a timely manner, improve conversion rates, optimize channel marketing methods, and allocate resources reasonably for traffic and orders.Competitor Analysis and Industry Trends Analysis: Analyze the strategies of other brands, formulate effective SEO directions to enhance website competitiveness.Focus on industry trends, improve user activity, and identify new trends.Task Execution: Execute various tasks assigned by the company and ensure efficient completion.
包括英文材料
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