携程Business Analysis Manager (Operation)(MJ031982)
任职要求
Requirements:5 years of relevant data analysis experience, ideally within an internet company or the marketing industry.Strong market insight, broad perspective, …
工作职责
Support marketing initiatives and growth projects for <Trip.com> in global markets, with responsibility for performance analysis and providing optimization recommendations.Actively participate in a variety of user acquisition, brand campaigns, and regional or product-focused initiatives, overseeing comprehensive data monitoring and analysis across all channels. This includes conducting preliminary feasibility assessments and mid- to late-stage performance evaluations, identifying growth bottlenecks and optimization opportunities, and offering strategic guidance.Establish, maintain, and optimize analytical models and evaluation systems for campaign activities, accurately quantify changes in key performance indicators, and transform analysis results into visual tools or comprehensive reports; communicate complex findings effectively to teams at all organizational levels.Demonstrate familiarity with various advertising formats, campaign mechanisms, and user engagement methodologies; understand core business requirements and closely collaborate with operations, marketing and related teams to provide actionable insights.Work collaboratively with R&D and data warehouse teams to efficiently and accurately access and process data, ensuring the quality of all data outputs.
1. Team Leadership and Management: · Lead and manage the market analysis team, ensuring alignment with global business objectives. · Mentor, develop, and hire team members. · Coordinate with Regional BAs to ensure seamless communication and collaboration. 2. Regional Market Growth Strategy: · Collaborate with regional teams to design and implement sustainable growth strategies that align with global business objectives. · Analyze regional market trends and competitive landscapes to identify growth opportunities and potential challenges. · Provide strategic recommendations to enhance regional market presence and optimize resource allocation. 3. Strategic Data Analysis and Reporting: · Oversee the gathering, analysis, and interpretation of complex data sets, including market trends, supply chain resources, traffic and conversion, user behavior, user profiles, etc. · Develop comprehensive reports that provide actionable insights to support market growth strategies and enhance business processes. · Support overseas regional operation teams with ad-hoc data requests and projects, ensuring timely and accurate delivery. 4. Performance Monitoring and Improvement: · Routinely monitor and evaluate key performance indicators (KPIs) and other metrics to ensure alignment with business goals. · Identify bottlenecks and inefficiencies within existing processes and propose improvements. · Develop and implement standard operating procedures (SOPs) to streamline workflows between business analysts and cross-functional teams. 5. Stakeholder Communication and Collaboration: · Effectively communicate findings and strategic recommendations to regional market directors, managers, business analysts, and other stakeholders. · Foster strong relationships with HQ and regional teams to facilitate data sharing and feedback collection. 6. Training and Development: · Collaborate with the HQ BI team to design and conduct onboarding training for new regional business analysts. · Organize and host regular cross-regional business analysts' communication meetings to promote knowledge sharing and best practices. 7. Documentation and Process Management: · Maintain detailed documentation of analyses, reports, and process improvements. · Ensure that all documentation is up-to-date and accessible to relevant stakeholders.
As a member of the 99 Food Key Account strategy and operations team, you will contribute to top-level global initiatives and drive strategic projects. Your mission is to generate actionable insights, solve complex operational challenges, and improve key accounts business performance and operational efficiency for 99 Food Service. - Merchant Acquisition Strategy: Develop acquisition strategy for national key accounts and monitor the progress to acquire high-value merchants efficiently and guarantee the sales and onboarding cadence. - Cross-functional Collaboration: Work cross-functionally and achieve alignments with multiple teams (e.g., sales and sales ops, regional team, business analytics, product operations) to address specific challenges and support prioritized initiatives. - Data Analytics: Define key metrics across multiple dimensions to construct and optimize business dashboards. Analyze merchant performance to support growth and operational efficiency. - Project Management: Develop and improve monitoring mechanism of overall key accounts operational status. Identify main interlocks and solve problems with high ownership.
• Identify and onboard supplier partners capable of producing high quality products for Amazon Private Brands. This includes understanding business development and product development needs, analyzing existing supplier capability opportunities and gaps, conducting global supplier landscape analyses, know tariff implications, based on industrial insights and global supply chain expansion trends. • Exploration and Implementation of Gen AI solutions to automate supplier selection process. This includes learning the end-to-end sourcing process from supplier identification to the product development cycle, translating the supplier selection criteria and framework into an organized data flow, exploring Gen AI solutions and automation solutions with APB tech team to automate the supplier selection process from lead identification, pre-screening, supplier outreach, supplier profile collection and initial evaluation to qualifying the supplier. • Lead the new vendor onboarding (NVO) process to qualify and onboard new suppliers into WW Amazon supplier pool. This includes following a standardized process to pitch and qualify the new suppliers with a due diligence check, Social Responsibility and Factory Quality audits, supporting them to get familiar with Amazon Private Brands’ product development and management systems and mechanisms.
1. 推进业务结果:确保所有项目与公司业务目标保持一致,推动项目落地,实现业务增长和效率提升,监控关键项目的执行情况,识别风险并推动解决方案,确保业务目标达成,通过数据分析和绩效管理,量化项目对业务的贡献,优化资源配置。 Deliver Outcomes: Ensure all projects align with business objectives, drive implementation, and enhance business growth and efficiency. Monitor key project execution, identify risks, and drive resolutions to achieve business targets.Utilize data analysis and performance management to quantify project impact and optimize resource allocation. 2. 项目管理:负责制定和优化项目管理框架、标准和流程,确保项目按计划推进,组织和主持项目例会,跟进任务进展,推动跨部门协同合作,监督项目的时间、成本、质量和风险,确保高效交付。 Project Management: Develop and optimize project management frameworks, standards, and processes to ensure smooth project execution. Organize and lead project meetings, track progress, and drive cross-department collaboration. Monitor project timelines, costs, quality, and risks to ensure efficient delivery. 3. 跨部门沟通与协作:作为项目管理的核心协调人,与业务、技术、财务等团队保持紧密沟通,确保信息透明,解决各部门在项目推进过程中遇到的问题,提升整体运营效率,组织跨团队项目培训,提升项目管理能力。 Cross-Functional Communication & Collaboration: Act as the key coordinator for project management, ensuring communication among business, technology, finance, and other teams. Resolve cross-functional challenges during project execution to enhance overall operational efficiency. Organize cross-team training sessions to improve project management capabilities.