老虎国际Assistant Manager/Manager B2B Marketing

- Lead the creation and implementation of SEO-driven marketing content, including digital ads on Linkedin and Google to enhance online visibility and attract institutional clients to TradingFront - Author thought-leadership articles and conceive white papers to position the company as a leader in the institutional finance space - Develop and execute marketing strategies aimed at increasing market share, improving customer engagement, and achieving high ROI - Build and manage strategic partnerships with asset management firms to drive business growth, collaborating with industry stakeholders to expand TradingFront’s reach - Plan and execute quarterly events to promote brand awareness and build strong relationships with institutional clients - Brainstorm and implement marketing campaigns aimed at driving institutional sales and revenue growth - Regularly monitor and assess marketing campaign performance, making adjustments to optimize results and maximize ROI - Conduct strategic competitor analysis and market research to inform business strategy and identify growth opportunities

Why join us: Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we are committed to shaping the consumer electronics brand in the global marketplace, bringing innovative, technologically savvy leading products to consumers around the world. We've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2+ billion USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy, Nebula, and Soundcore to further explore smart charging, smart voice, home security and other categories, bringing leading products with technological charm and 1400+ intellectual property rights to the market, to ensure that our products continue to be popular. Today, we have 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East and the proportion of R&D personnel up to 50%. We are always looking for top talent like you to join us! For more information, please visit: https://us.anker.com/ About eufyMake: eufyMake, formerly known as AnkerMake, is a sub-brand of Anker Innovations, created by a passionate team of engineers and hobbyists who love pushing the boundaries of 3D printing. We understand the excitement of creating unique prints to share with friends, as well as the challenges of long wait times, imperfect curves, and stringing. At eufyMake, we bring a maker's spirit to life, backed by cutting-edge technology from the global leader in charging, Anker Innovations. Together, let’s embrace a future where 3D printing is faster, smarter, and more user-friendly. You can visit our website eufymake.com for more information. Location: Remote within Los Angeles, LA Responsibilities: 1. Achieve Sales Targets - Develop and execute sales strategies for eufyMake’s innovative product categories in North America to achieve annual revenue and market expansion goals. - Develop and maintain customer relationships (including key accounts, distributors, and niche channels), and establish long-term partnerships. 2. Customer Management & Market Insights - Analyze market demand and competitive landscape for relevant product categories in North America to provide targeted sales strategies. - Collaborate with the channel operations team to optimize partner networks and improve channel coverage. - Set up local demos/workshops and explore innovative sales models such as makerspaces, offline retail leasing, and distribution partnerships. 3. Cross-Functional Collaboration - Work closely with the marketing team to convert marketing activities into sales results - Provide customer feedback to the operations team regarding technical and after-sales needs. 4. Local Execution - Drive the execution of regional promotional campaigns and regularly report sales performance and market trends to headquarters.

• Serve as a thought leader for Microsoft Advertising in China; represent the brand at industry events and with C-level customers and partners. • Define the long-range China marketing vision aligned to global priorities; advocate for China requirements across the organization. • Own the end-to-end integrated marketing plan for China: audience strategy, narratives, channel mix, and annual/quarterly plans. • Bring global strategies and content to the China market in a locally relevant way including localization and translation. • Partner with Sales and business planning to target the key opportunities and growth areas with focus and efficiency. • Collaborate with product, comms, PR, and field teams to land new narratives, solutions, and hero products in market. • Manage the China marketing budget, quarterly planning, and vendor/contract management; drive operational excellence and scalability.

Location: Onsite at our warehouse at Ontario, CA or Bolingbrook, IL Job Responsibilities: 1. Logistics and Delivery Management a. Oversee end-to-end local trucking (LTL/FTL) and courier operations: - For B2B customers (e.g., retailers, distributors), design truck delivery route plans with suitable vehicle matching (LTL/FTL). - For B2C customers, coordinate with courier partners (e.g., UPS, FedEx, USPS) to balance timeliness and cost efficiency. - Continuously improve on-time delivery rates for trucking and reduce customer complaints in courier deliveries. b. Optimize delivery strategies: - Based on order volume, shipment size/weight, and destination type (urban vs. suburban), dynamically adjust the proportion between truck and courier deliveries (e.g., large goods via trucks, small parcels via courier) to minimize total delivery costs. c. Monitor last-mile fulfillment: - Require truck drivers and couriers to collect and upload Proof of Delivery (POD) documentation to ensure complete and traceable delivery records. 2. Transportation Resource Management a. Build a diversified transportation resource pool: - Select and maintain truck carriers (including in-house fleets and third-party partners) and courier service providers. - Establish a tiered supplier system (core vs. backup) to handle seasonal demand spikes (e.g., holiday or promotion periods) and ensure capacity stability. b. Supplier performance management: - Regularly evaluate and monitor last-mile vendor KPIs. - Develop improvement plans for underperforming suppliers and initiate replacement processes if necessary to maintain resource quality. c. Cost optimization: - Work with procurement to lower per-unit transportation costs through bulk rate negotiations, long-term contracts (e.g., annual courier or trucking agreements), and shared capacity (e.g., consolidated loads across clients). - Target: annual transportation expenses to decrease year-over-year. 3. Billing Management a. Manage the full billing process: - Coordinate with trucking and courier partners to receive and verify invoices (including transport fees, fuel surcharges, and special service charges like remote area surcharges). - Ensure consistency between billing amounts, service agreements, and actual delivery data to prevent duplicate or incorrect charges. b. Handle billing discrepancies: - Establish a reconciliation mechanism to resolve discrepancies (e.g., estimated vs. actual freight costs, unagreed fees) within the billing cycle to maintain invoice accuracy. c. Cost monitoring and analysis: - Periodically analyze unit costs for trucking (per ton) and courier (per shipment) to identify anomalies (e.g., abnormally high courier costs in certain regions). - Generate cost analysis reports and drive corrective actions. 4. Exception Management (In-Transit) a. Respond to and resolve delivery exceptions: - Develop standardized processes for common issues (e.g., customer refusals, shipment shortages). - For instance, ensure communication and negotiation at the delivery site for refusals and arrange redelivery promptly to resolve exceptions efficiently. 5. Cross-Team Collaboration and Process Optimization a. Coordinate with the warehouse team: - Align outbound scheduling with delivery route priorities to prevent warehouse backlogs or vehicle idle time. - Synchronize outbound data (e.g., item quantities, packaging details) to ensure consistency between warehouse and transportation records. b. Support the sales team: - Verify abnormal POD cases and assist sales with customer or platform claims.