亚马逊Sr. Product Marketing Manager, GC Product Marketing
任职要求
基本任职资格 - 6+ years of professional non-internship marketing experience - Experience using data and metrics to drive improvements - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience building, executing and scaling cross-functional marketing programs - Experience leading go-to-market for consumer software or hardware product launches 优先任职资格 - Experience using any of SQL or other analytical tools for conducting data analysis - Experience with cust…
工作职责
Sr. Product Marketing Manager( AI/ML) Amazon Web Services , a subsidiary of Amazon.com, is seeking a talented Product Marketing Manager for driving data-driven products in the cloud computing adaption journey with Internet companies, Enterprise, Startups, and Developer communities’ area in China. This is a unique opportunity to play a key role in an exciting, industry-leading technology business. Product marketing is the critical role of acting as the Voice of the Customer to the company, communicating the product value to the market. The inherent business demand of this position is to drive customer engagement, facilitate marketing program along with the product lifecycle. The Product Marketing Manager is a not only technical but also strategic position. The position will be a key driver who can drive the data-driven services adoption of internet companies, traditional Enterprise, Startups, Developer communities’ IT environment. It means the position needs to have the ability to communicate with IT professionals, business executives, developers, IT Ops and data scientist/ data engineers. In addition, the product marketing manager needs deep understanding of cloud computing technologies, particularly database, big data, AI/ML, IoT. Since the pace of innovation of cloud computing is so quick, the person should be willing to catch up with new technologies and use-cases proactively. Role and Responsibilities • Design and Deploy the AWS Generative AI go-to-market(GTM) strategy into marketing programs to accelerate the service adoption • Drive and lead new service launch programs to strengthen AWS thought leadership and technology awareness • Developing marketing tools and campaign assets to attract new prospect and customers to generate product demands and marketing leads • Build and strengthen the influencers’ community to generate businesses in the Enterprise, Startups, and Developer communities. • Work closely with AWS service teams, Service Specialist, PR, and other marketing managers to ensure the AWS message is reaching a broad audience via events, seminars, webinars, and other GTM activities. • Build an effective evangelism content plan to drive awareness, adoption, and usage of the AWS platform. • Co-work with key persons in the appropriate partners to make new IT trend. • Travel, as necessary to execute marketing initiatives.
THE ROLE: We are looking for a Sr Commercial Sales Account Manager to be part of the Commercial sales team. This role is customer-facing and will be responsible for building AMD's commercial cloud business in support of our customers' commercial servers and professional graphics. You will be responsible for driving a AMD total product portfolio that will be building business development with cloud business customers by evangelizing AMD technology, building sales programs, enabling sales teams through training, and managing executive relationships. KEY RESPONSIBILITIES: Define and execute the GC server strategy Grow EPYC sales and market share Understand the customer's business goals and requirements; foster relationships and manage customer expectations to mutually aligned business goals with AMD To develop key accounts short-term and long-term strategy and action plan Create and implement sales and marketing programs to grow AMD's business Responsible for key account’s AMD EPYC volume and SOW breakthrough and growth Develop and keep close relationship with key account’s product, technology, procurement, and various business divisions Achieve assigned quota for AMD products Be a strong advocate for the customer internally to AMD, reporting and resolving customer issues Plan event participation; manage a quarterly budget Expand business relationships with key stakeholders at MDC account and AMD Funnel new market opportunities to the AMD design-in and business unit teams
- Multi-Agent System Architecture: Design and implement the Marketing Multi-Agent System architecture, orchestrating Strategy Planner, Context Summary, Content Generation, Distribution, and Tracking Agents - AI Agent Development: Lead the development of each specialized agent, ensuring they work cohesively to deliver end-to-end marketing automation - MVP & Prototype Delivery: Drive the delivery of AI engine MVP, demonstrating real data processing through complete agent workflows - Human-in-the-Loop Integration: Establish governance frameworks including Logs and Tracing features for human oversight and monitoring - Continuous Learning Systems: Implement self-learning capabilities that enable agents to improve performance through real-time feedback and optimization A day in the life Lead the development of the core Agentic AI Marketing Engine, forming the backbone of our autonomous marketing system. You will drive the technical strategy, architecture, and implementation of the multi-agent system that delivers hyper-personalized marketing experiences at scale.
Responsibilities Leadership & Team Development • Build, guide, and inspire a high-performing brand management team that drives sustainable player growth and champions excellence in brand craft. • Mentor and support career development for team members while ensuring work quality meets world-class expectations and discipline standards. • Foster a team culture rooted in Riot’s values—player empathy, craft mastery, curiosity, and respect for diverse perspectives. Brand Strategy & Vision • In partnership with Game Leadership, evolve and articulate a differentiated global brand strategy for Wild Rift across multiple platforms. • Drive long-term brand vision, objectives, and roadmapping, ensuring coherence between brand ambition and player needs. • Lead the development of culturally relevant narratives that resonate across global markets and inspire players and partners alike. Integrated Product Marketing & Campaign Excellence • Own campaign strategy, player journeys, and marketing frameworks for all global Wild Rift beats—including engagement, player sentiment, awareness, consideration, and acquisition. • Leverage insights, experimentation, and continuous optimization to elevate campaign craft and performance. • Champion cross-disciplinary collaboration with Game Development, Publishing, and Shared Services teams to deliver innovative, high-quality, and integrated player experiences. Global Publishing & Regional Partnership • Provide strategic guidance and oversight to regional publishing teams to ensure brand cohesion and impactful local executions across the globe. • Serve as the accountable leader for day-to-day partnership with Tencent (K6) as the publisher of Wild Rift in China—including alignment on brand strategy, partnership management, community communication, and cross-team coordination. • Anticipate emerging market opportunities and player needs to guide brand evolution in a dynamic global landscape. Insights, Measurement & Craft Maturity • Set top-level KPIs for marketing efforts, guide measurement plans, and collaborate with research partners to deepen understanding of current and future audiences. • Elevate the team’s ability to integrate insights, cultural analysis, and player feedback into strategies and creative development. Game Leadership Contribution • Contribute to Wild Rift’s broader game leadership discussions, helping shape long-term strategy for the game and the League of Legends ecosystem. • Advocate for player-first decision-making and cohesive storytelling across all touchpoints.
- Product Management: Own and execute large, complex studies end to end — including scoping with business leaders, designing methodologies, collecting and analyzing data, generating recommendations and presenting results to senior leaders. - Strategic research: Translate complex business problems into analytical requirements and hypotheses. Apply diverse mythologies such as desktop research, expert interviews, qualitative interviews, and quantitative surveys to derive insights. - Technology Acumen: Lead technical assessments and deep dives to understand technology and underlying systems. - Stakeholder Management: Build strong relations with internal stakeholders to understand business priorities, inform our roadmap, and drive business growth, process improvement, and cost efficiency through insights. - Trends and Innovation Monitoring: Discover, track, and evaluate global industry and technology trends to inform strategy and product innovations at Amazon. - Process Improvement: Continuously innovate and scale our methodologies to optimize efficiency and impact.