ASMLField Marketing Manager
任职要求
Job DescriptionField Marketing Manager – Pion Location: Shenzhen/Wuhan/Shanghai About the Role We are seeking a highly motivated and strategic Field Marketing Manager to drive market adoption, customer engagement, and business growth for ASML Brion. The successful candidate will work closely with product management, sales, application engineering, product engineering, R&D, and customers to strengthen market awareness, accelerate adoption, and position Brion products as a critical enabler for advanced semiconductor manufacturing. This role combines strategic marketing, customer engagement, industry ecosystem development, and business growth initiatives within China's fast-evolving semiconductor industry. Key Responsibilities Market Strategy & Business Growth Develop and execute field marketing strategies that support Pion business growth and customer adoption. Identify emerging market opportunities, technology trends, and customer needs in advanced semiconductor manufacturing. Collaborate with product management to translate product vision and roadmap into compelling market messages. Support annual business planning, market analysis, and growth initiatives. Customer Engagement & Adoption Build strong relationships with customers, industry partners, and key stakeholders. Drive customer engagement programs to improve customer awareness, adoption, and retention. Gather market feedback and customer requirements to influence product direction and roadmap priorities. Create customer success stories and value propositions demonstrating measurable business impact. Go-to-Market Execution Develop and execute product launch plans and go-to-market campaigns. Partner with sales and application teams to generate pipeline opportunities and accelerate deal progression. Develop sales enablement materials, customer presentations, competitive positioning, and value-based messaging. Ensure consistency of Pion branding and market positioning across customer-facing activities. Industry Influence & Ecosystem Development Represent Pion and Brion at industry c…
工作职责
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Context Works either in Customer Support or in BL Apps (AE, Brion or HMI) and can be located in the field as well as at HQ working on sustaining, NPI or customer projects. Interfaces with project leaders and mostly within own sector or project team. Has skill set of multiple competencies to practically make use of knowledge base to resolve issues that have known solution or deep knowledge of single competency enabling to solve new issues and demonstrate solution direction with own analysis.
Job Description 岗位职责 / Responsibilities 负责客户现场光刻工艺的技术支持，包括工艺开发、优化、参数设定与问题诊断；Provide on-site technical support for lithography processes, including process development, optimization, parameter setup, and issue diagnosis. 深入理解客户产品与制程需求，提供定制化的光刻解决方案；Deeply understand customer products and process requirements to deliver customized lithography solutions. 分析并解决光刻过程中出现的工艺问题，如曝光均匀性、对准精度、CD控制、Overlay误差等；Analyze and resolve lithography-related process issues such as exposure uniformity, alignment accuracy, CD control, and overlay errors. 协助客户进行新产品导入（NPI）过程中的光刻工艺验证与调试；Support customers in lithography process verification and tuning during new product introduction (NPI). 编写并维护技术文档，包括工艺流程、问题分析报告、技术交流材料等；Prepare and maintain technical documentation, including process flows, issue analysis reports, and technical communication materials. 与总部研发、产品、FAE团队协作，推动工艺技术的持续优化与创新；Collaborate with headquarters R&D, product, and FAE teams to drive continuous process improvement and innovation. 跟踪行业最新光刻技术发展趋势，参与内部技术培训与知识分享。Stay updated on the latest industry trends in lithography technology and participate in internal technical training and knowledge sharing.
Context Works either in Customer Support or in BL Apps (AE, Brion or HMI) and can be located in the field as well as at HQ working on sustaining, NPI or customer projects. Interfaces with project leaders and mostly within own sector or project team. Applies acquired knowledge to the directly related customer problems and industry solutions, and uses this to tackle problems from multiple angles. For a single competency can contribute to translate customer requirements into existing product capabilities and can demonstrate the value of the product for specific customer situation.