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西门子Communications Manager

社招全职10年以上传播地点:上海 | 北京状态:招聘

任职要求


About the Role: 
Are you a seasoned and strategic digital marketing expert with a proven track record in driving engagement and business growth? We're looking for a dynamic Digital Marketing Manager to lead our digital communications efforts, from crafting compelling social media campaigns to leveraging data for actionable insights. In this pivotal role, you'll be instrumental in shaping our digital presence, expanding our reach, and converting audiences into advocates through innovative strategies and impactful content. If you thrive in a fast-paced environment, love exploring new digital frontiers, and are driven by measurable results, we'd love to hear from you! 
Key Responsibilities: 
• Strategic Digital & Social Media Leadership: Design and implement comprehensive social media (paid & organic) and digital marketing strategies to effectively reach, engage, convert, and retain target audiences, aligning with our brand strategy and business objectives. 
• Content Creation & Adaptation: Develop audience-driven content tailored for various social media platforms and digital channels. This includes adapting content from centralized teams to ensure maximum impact and relevance across different platforms. 
• Campaign Ownership & Execution: Independently conceptualize, execute, and manage creative social media and digital marketing campaigns and initiatives. Focus on generating brand awareness, fostering channel growth, driving top-of-funnel traffic, and enhancing overall engagement. 
• Digital Innovation & Exploration: Continuously research and explore emerging digital and social media platforms, tools, and applications to keep our strategies cutting-edge and effective. 
• Data-Driven Insi…
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工作职责


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