西门子Communications Manager

Why join us: Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we are committed to shaping the consumer electronics brand in the global marketplace, bringing innovative, technologically savvy leading products to consumers around the world. We've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2+ billion USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy and Soundcore to further explore smart charging, smart voice, home security and other categories, bringing leading products with technological charm and 1400+ intellectual property rights to the market, to ensure that our products continue to be popular. Today, we have 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East and the proportion of R&D personnel up to 50%. We are always looking for top talent like you to join us! For more information, please visit: https://us.anker.com/ Location: Onsite at our Bellevue, WA office About the Role: We are seeking a Brand Communications Manager to lead the execution and evolution of brand communications across owned and shared channels. This role focuses on brand narrative development, messaging frameworks, and cross-functional alignment. The ideal candidate is a strong brand storyteller and operator who can translate company strategy into clear, consistent messaging and enable teams to communicate effectively at scale. Key Responsibilities: 1. Brand Narrative & Messaging - Own and evolve core brand narratives, messaging frameworks, and positioning documents - Develop and maintain brand voice guidelines and communications playbooks - Ensure consistency of messaging across campaigns, launches, and regions 2. Communications Enablement - Enable internal teams (Marketing, Product, Sales, HR) with messaging toolkits, FAQs, and talking points - Partner with leadership to shape messaging for company initiatives, announcements, and milestones - Review and guide communications outputs to ensure alignment with brand standards 3. Cross-Functional & Regional Alignment - Partner closely with global brand and marketing teams in the U.S., Europe, and China to align messaging execution - Coordinate communications planning and timelines across teams - Act as a point of alignment for brand communications across functions 4. External Communications Support - Support external communications efforts by providing messaging direction and content support - Review press materials and announcements for brand consistency and clarity 5. Measurement & Optimization - Define qualitative and quantitative indicators for brand communications effectiveness - Review performance data and provide recommendations for messaging improvements

As the Senior Manager of Central Communications, you will craft and help tell DiDi’s story across our 14 international markets. Working as part of the IBG Central External Affairs team, you will support our regional Communications colleagues with expert communications counsel, leadership of multi-market and regional projects, crisis and issues management, and the development of core narratives and collateral. The Central External Affairs team works across DiDi’s international markets (outside China), supporting in-country government affairs, communications and internal communications teams with data, arguments, narratives, measurement and strategy. You will report to the Head of Central External Affairs. Responsibilities: Build core messaging for DiDi’s international position across our international operations (outside China), maintaining a library of narratives and core collateral, including factsheets, boilerplates, and corporate narratives. Build a capability for central corporate and product communications. -Lead multi-market projects and campaigns, including developing pitches, and international visits and delegations. -International media relations - manage relations and pitching with key international media. -Manage major international crises and campaigns, and support in-country teams on crisis management and processes, and on major national campaigns and corporate moments. -Support plans and communications for top international executives. Serve as the liaison between in-country international communications colleagues and China-based PR teams, including managing reviews and approvals for content.

About the Role We are seeking an experienced Social Media Manager to lead the development and execution of our corporate international social media strategy. The ideal candidate will be responsible for managing our global social media matrix, creating engaging multilingual content, and building relationships with key influencers across major platforms. This role is critical in shaping our brand narrative for international audiences and driving meaningful engagement across digital channels. Key Responsibilities Content Strategy & Development • Develop and execute comprehensive content strategies for international social media channels • Create, curate, and manage multilingual content (English) aligned with corporate messaging • Plan and maintain an editorial calendar that supports business objectives and campaign timelines • Ensure brand consistency across all social media touchpoints Community Management & Engagement • Manage day-to-day operations of corporate social media accounts • Monitor social conversations and identify opportunities for engagement • Build and nurture an active online community around the brand Influencer Relations • Identify, develop, and maintain relationships with key influencers and KOLs in relevant industries • Manage influencer engagement and collaboration campaigns • Stay updated on influencer trends and best practices Campaign Management • Plan and execute international social media campaigns from concept to completion • Manage campaign budgets and optimize spend for maximum impact • Measure and report on campaign performance against KPIs Analytics & Reporting • Track, analyze, and report on social media performance metrics • Provide insights and recommendations for continuous improvement • Use data-driven insights to refine content and engagement strategies

1、Develop and execute comprehensive communications strategies for Lazada's regional operations and Singapore market, ensuring alignment with overall brand objectives and market trends. 2、Manage media relations, cultivating strong relationships with key journalists, influencers, and industry partners to secure positive media coverage and brand visibility. 3、Organize and coordinate press events, product launches, and media briefings, both regionally and in Singapore, to generate buzz and maintain brand presence. 4、Craft compelling press releases, media statements, and other communication materials, adapting content for diverse regional and country audiences. 5、Monitor and analyze media coverage, providing regular reports on communications performance and identifying opportunities for improvement. 6、Collaborate with cross-functional teams, including marketing, communications, and commercial teams, to ensure consistent messaging across all platforms. 7、Manage crisis communication and issues management, promptly addressing any negative publicity and mitigating potential damage to the brand's reputation.