网易CRM产品经理
任职要求
1. 本科及以上学历;
2. 1-3年的互联网产品经理相关经验;
* 有较强的ToB产品的能力;
* 若有负责过大型后台产品的设计工作经验,投递简历时欢迎提供能力证明案例。
3. 优秀逻辑思维能力、梳理归纳和分析总结能力、解构能力和系统思考能力,能够在繁杂的业务中,抽象规则和流程,制定规范;
…工作职责
1. 负责在线教育业务后台系统的产品规划和产品设计(CRM/销售辅导工具等)及方案落地; 2. 负责深入研究、分析业务场景,快速抽象出业务需求,转化为产品解决方案,推动落地; 3. 关注教育产品的运营数据、用户调研和反馈等,通过数据分析持续迭代产品。
1. 负责国际化外卖商家侧web前端的子方向接口人工作(商家端/菜品商品/营销增长/CRM 等方向) 2. 负责商家侧前端子方向业务需求承接、技术选型及实现工作,并参与商家侧技术规划 3. 负责子方向的项目迭代、项目进度、和风险把控,指导低职级的同事按时保质完成工作 4. 参与前端的研发效率和体验提升,包括交互体验和性能优化、技术方案调研和落地、前端架构、工程效率、组件库、流程规范等 团队简介: 作为技术团队一员,我们致力于为外卖提供高效优质的国际化前端技术支撑,是用户体验的有力保障。 这是一支务实、进取、团结有爱的团队,我们期望与业务共同成长,共同打造具备国际视野的顶尖技术团队。
1.负责CRM方向的数据口径及相关数仓模型的建设和设计,并根据需求变化和业务发展,持续优化模型; 2.提升CRM方向数据质量和运营效率,参与相关事件应急响应; 3.协同数据产品,构建应用数据集,提供更直观的数据服务能力。
1. 负责Lazada CRM策略运营,以PUSH等触达通道提升用户召回访问和活跃度,达成DAU增长目标 2. 根据用户行为反馈及时进行数据分析,挖掘关键场景和PUSH推荐效率,持续优化内容推送质量 3. 洞察用户生命周期,基于个性化场景化需求进行流量调度分配,建立完整的用户触达策略体系 4. 和产品、算法、东南亚本地运营等团队紧密合作,提炼用户需求,推动方案和产品能力的产出,并数据验证效率,持续迭代 1. Responsible for CRM strategy operations, utilizing channels such as PUSH notifications to enhance user activeness and improve user experience. 2. Conduct business data analysis based on user's lifecycle routine to establish comprehensive and personalized user recall strategy framework. 3. Closely work with local Southeast Asian operation teams to execute the growth strategy and continuously optimizing the quality of content. 4. Cooperate with product and algorithm teams to enhance product capability and continually iterating for improvement.
Design and implement user lifecycle management strategies for the e-commerce platform, responsible for enhancing overall user engagement, activity, and purchase depth. Analyze buyer data and behavior to identify trends and opportunities for increasing engagement and satisfaction. Collaborate with cross-functional teams, including marketing and customer service, to design and execute targeted campaigns and initiatives. Monitor and evaluate the performance of CLM projects, providing regular reports and suggestions for improvement. Utilize CRM tools to manage buyer interactions and personalize communication strategies. Ensure alignment of CLM activities with overall business objectives and customer experience goals.