阿里巴巴LAZADA-China Brand GSKA商家&类目运营经理-杭州

We seek to hire Legal Counsel (Global Commercial) who will be a key member of the growing legal team supporting AliExpress global e-commerce business around the world. This role will be based in Hangzhou, China office. Primary Responsibilities  Support and advise on global corporate and commercial aspects of our e-commerce business’ global expansion of current and proposed new initiatives.  Provide advice to business teams on various aspects (including marketing, promotion, super buyer, advertising, etc.) of the implementation of business models and strategies, business operations, product offerings, marketing activities and commercial agreements.  Partnering with business, tech, product and risk management and other relevanr departments respectively, set up and maintain the marketing and promotion framework and programs on e-commerce related activities.  Negotiate, draft, and review various types of agreements and policies.  Research local laws and regulations in multiple jurisdictions and manage external counsel.

Responsibilities: 1. Manage and oversee the logistics and customs clearance processes of platform products from China to Brazil, ensuring compliance with Brazilian laws and regulations. 2. Coordinate relationships with Brazilian customs, logistics providers, and government agencies to enhance clearance quality and efficiency. 3. Track changes in customs policies and regulations in the Brazilian market to ensure compliance and forward-thinking business operations. 4. Address issues in cross-border e-commerce clearance operations such as inspections, timeliness, customer complaints, and key processes. 5. Develop and execute strategies to optimize tariffs and logistics costs, improving AliExpress's competitiveness in the Brazilian market. 6. Provide training in cross-border customs matters to enhance the professional capabilities of team members. 1. 管理和监督平台产品从中国到巴西的物流和关务清关流程，确保遵守巴西的相关法律法规。 2. 协调与巴西海关、物流供应商及政府机构的关系，推动清关品质与效率提升。 3. 跟踪巴西市场的关务政策和规则的变化，确保平台业务的合规性和前瞻性。 4. 解决在跨境电商清关运营中遇到的清关查验、时效、客诉、节点等问题。 5. 制定和执行关税及物流成本优化策略，提高速卖通在巴西的市场竞争力。 6. 提供跨境关务方面的培训，提升团队成员的专业能力。

1、为"中国香港"市场制定有效、创新的C端用户传播公关策略，起到提升品牌知名度与好感度的效果，支持重点电商业务在香港本地市场持续增长。 2、建立和维护当地媒体记者良好关系，确保品牌在主流新闻报导中保持正面调性，避免负面曝光出现。 3、负责策划、组织、执行各类在当地市场的公关传播工作，妥善管理各项目的推进时程与执行品质，确保产出目标传播成效。 4、中国香港当地舆情风险识别，并与公司内相关部门协同对应，妥善管理潜在负面新闻或危机事件，维护公司、品牌声誉。 5、与公司内部横跨不同地区的相关部门，保持良好、顺畅的协作关系。 1.Develop effective and innovative consumer-facing communication and PR strategies for the China Hong Kong market to enhance brand awareness and favorability, supporting the sustained growth of key e-commerce business in the local Hong Kong market. 2.Establish and maintain strong relationships with local media journalists to ensure the brand maintains a positive tone in mainstream news coverage and prevents negative exposure. 3.Plan, organize, and execute various public relations campaigns in the local market, effectively managing project timelines and execution quality to achieve the target communication outcomes. 4.Identify local public sentiment risks in Hong Kong, collaborate with internal departments to address potential negative news or crisis situations, and safeguard the reputation of the company and brand. 5.Maintain positive and smooth collaborative relationships with cross-regional internal departments across the company.

1. 负责AE欧洲市场的的媒介项目需求对接、策划与执行管理； 2. 负责日常、大促和品牌合作媒介投放策略及执行对接，沉淀策略框架及评估模型； 3. 拓展媒体渠道及新合作方式，设计媒介投放商业化价值模型。 4. 了解海外的媒介生态，带领团队进行媒介创新，从内容合作、数据驱动、投放产品升级等维度提升策略与效率。 1. Unique opportunity with Alibaba’s Global marketplace- AliExpress. This role is part of global marketing team, based in the HQ at HZ, China. As a Project Manager the position independently leads the Media management scope for global markets working closely with the Media agencies. 2. Responsibilities include (but not limited to) Media strategy/planning across touchpoints, Consumer insights/analysis, Execution management incl Scheduling, KPI benchmarking, Tightening media performance evaluation metric, Tracking, Co-ordination with cross functional stakeholders- including Media Agency, Buying/Purchasing team, Brand management team, Country teams etc. 3. Responsible for daily running the media operations smoothly incl big window promotions. 4. Explore innovative media experiments, Innovations, JBPs, Content co-operations to grow return on investment. 5. Constantly learning global media ecosystem with agility to be able to lead the agency team to achieve desired results on effectiveness, efficiency and Innovation KPIs.