小鹏汽车财务经理（Finance Manager)

1.负责基金日常财务核算、报表编制与财务分析，为基金投资、退出决策提供数据支持； 2.处理基金税务筹划与申报，确保税务合规并合理降低税务成本； 3.基金资金管理与预算控制，保障资金安全与高效使用； 4.维护与优化财务系统，确保数据安全与系统稳定运行； 5.负责基金管理公司预算编制、预算控制。

美图职能团队涵盖PMO、采购、品牌、公关、政府关系、企业发展、投资者关系、财务、法务、人力资源及行政运营等多个专业领域。我们通过高效的体系协同与资源整合，构建温暖敏捷的组织氛围，为业务团队提供坚实支持，共同护航公司稳步前行。 Our Corporate Functions team spans PMO, Finance, Legal, HRand more. We foster an agile, supportive workplace througheffective collaboration and system optimization, providing solidbacking for business teams and steering the company forward. 岗位名称：财务经理/财务BP 地点：厦门/深圳 岗位职责： ●以业务财务合伙人视角，为业务提供专业财务支持，包括业务战略规划、年度预算及目标设定、业务项目财务可行性分析、经营决策支持等 ●搭建业务线经营分析体系，深入业务前端，理解业务商业模式和关键驱动因素，定期输出经营分析报告和管理报告，通过数据给业务提供洞见，并帮助集团管理层和业务管理层识别业务机会和风险 ●协助业务进行目标和预算追踪，给业务部门提供资源优化和成本管控建议，推动业务达成财务目标 ●梳理业务线财务流程，作为业务和财务桥梁，协同财务会计、财务系统、财务报告等团队，确保业务财务数据合规、准确、及时，并推动业务线财务数字化进程

We are seeking a strategic Senior Marketing Operations Manager to establish and optimize our marketing investment framework. This role will design budget management protocols, drive financial-performance alignment, and cultivate best practice sharing across markets. You will serve as the crucial bridge between Finance, Regional Teams, and Leadership, ensuring marketing spend delivers measurable business impact. Key Responsibilities 1. Budget Governance & Process Design Design standardized budget planning templates and timelines Establish clear approval workflows with Finance for marketing budgets Develop procurement guidelines for marketing expenditures Create budget adjustment protocols for agile investment 2. Performance Accountability Framework Implement campaign evaluation standards with unified KPIs Oversee post-campaign review process with standardized templates Manage vendor payment certification tied to performance Maintain marketing spend database with categorization 3. Insight Generation & Reporting Produce quarterly Spend Effectiveness Reports Develop allocation vs. performance analysis Lead budget planning workshops with stakeholders Present investment recommendations to leadership 4. Capability Building Curate Marketing Operations Playbook Organize best practice sharing sessions Establish cross-functional training programs Maintain case study repository 我们正在寻找一位战略性的高级市场运营经理，负责建立和优化我们的营销投资框架。该角色将设计预算管理协议，推动财务绩效的对齐，并在各市场间培养最佳实践分享。您将作为财务部门、区域团队和领导层之间的重要桥梁，确保营销投入能够带来可衡量的业务影响。 主要职责： 1. 预算治理与流程设计 设计标准化预算规划模板和时间表 与财务部门制定明确的营销预算审批工作流程 制定营销支出的采购指南 创建预算调整协议以实现敏捷投资 2. 绩效责任框架 实施统一关键绩效指标（KPI）的活动评估标准 监督使用标准化模板的活动后评审流程 管理与绩效挂钩的供应商付款认证 维护分类的营销支出数据库 3. 洞察生成与报告 制作季度支出效果报告 开发分配与绩效分析 领导与利益相关者的预算规划研讨会 向领导层呈现投资建议 4. 能力建设 策划市场运营操作手册 组织成功案例分享会议 建立跨职能培训项目 维护案例研究库

Job Summary We are seeking an experienced Marketing Operations Manager to lead our offline marketing initiatives, including OOH advertising, event management, and influencer partnerships. This role will work closely with regional marketing teams, procurement, and finance to ensure effective campaign execution while optimizing resources and performance. The ideal candidate has 7+ years of experience in marketing operations, preferably with background in large internet companies, O2O services, or agency environments. You should be skilled in media planning, vendor management, and cross-team collaboration, with a focus on delivering measurable results. Candidates with prior experience in global procurement at brand companies are highly preferred. Key Responsibilities 1. Marketing Operations & Vendor Management Manage end-to-end execution of offline marketing campaigns, including OOH media, events, and influencer activations Oversee relationships with external agencies, media vendors, and partners, ensuring quality delivery and cost efficiency Develop and maintain vendor evaluation frameworks to assess performance and ROI Collaborate with Procurement & Finance on budgeting, contracts, and payment processes 2. Regional Collaboration & Campaign Support Partner with regional marketing teams to understand local needs and provide operational support Establish efficient workflows for briefing, approval, and execution of marketing campaigns Share best practices and help adapt global strategies to local market requirements 3. Performance Tracking & Insights Define and monitor KPIs to evaluate campaign effectiveness and vendor performance Provide regular reports on campaign results and market trends to stakeholders Collect and share successful case studies and innovative marketing approaches 4. Process Improvement Identify opportunities to streamline operations and improve marketing efficiency Maintain updated guidelines and playbooks for offline marketing execution Stay informed about new trends in OOH media, events, and influencer marketing 1. 营销运营与供应商管理 全流程管理线下营销活动（户外广告/线下活动/KOL合作），确保项目高质量落地 主导与Agency、媒体供应商及合作伙伴的长期关系维护，平衡成本与效果 建立供应商评估体系，持续优化合作ROI 协同采购与财务部门完成预算制定、合同审批及付款流程 2. 区域协作与活动支持 深度理解各区域市场需求，为地方团队提供标准化运营支持 建立从需求提报、方案审批到落地执行的高效协作流程 推动全球营销策略的本土化适配，沉淀最佳实践案例 3. 效果追踪与洞察挖掘 制定并监控核心KPI，持续评估活动效果与供应商表现 定期向管理层提交营销效果报告及行业趋势分析 建立成功案例库，推动创新营销模式落地 4. 流程优化与创新 持续优化运营流程，提升营销人效比 更新线下营销执行手册与标准化模板 追踪户外广告、活动营销及KOL合作领域的趋势