小鹏汽车国家经理（马来西亚）

任职要求

任职要求：
1. 本科及以上学历，市场营销、国际贸易、商务管理等相关专业优先；
2. 具有10年以上营销工作经验，有马来市场经验与子公司0-1筹备者优先；
3. 熟悉马来地区国家的文化、商业环境和消费习惯；
4. 具备出色的市场分析、策划和执行能力；
5. 拥有良好的团队管理经验和沟通协作能力；
6. 具有较强的创新思维和适应能力，能够应对市场变化及时调整相应策略；
7. 英语可以作为工作语言，掌握马来西亚语更佳。
Requirements:
1. Bachelor's degree or above, with majors in Marketing, International Trade, Business Administration, or related fields preferred.
2. Over 10 years of marketing work experience, with priority given to those with experience in the Malaysia market and subsidiary start-up (from 0 to 1).
3. Familiar with the local culture, business environment, and consumption habits in the Malaysia .
4. Excellent market analysis, planning, and execution capabilities.
5. Strong team management experience and communication/collaboration skills.
6. Strong innovative thinking and adaptability, able to adjust strategies promptly in response to market changes.
7. English as a working language,Proficiency in Malay is a plus.

工作职责

1. 了解当地市场的消费者行为、竞争态势、行业趋势，评估市场潜力和机会，为公司制定针对性的产品规划、市场进入模式、营销策略、销售与售后服务网络等提供依据；
2. 结合公司目标、资源和策略及当地市场情况，制定区域市场品牌、营销策略和计划，并组织内外部资源与当地合作伙伴推进品牌、产品、网络、售后服务等方面工作，以提高品牌知名度和产品销量，开展执行效果跟踪，持续改进；
3. 组织和牵头区域市场中后台支持团队，规划和制定区域工作目标和战略，明确团分工，协调资源，密切协作，确保达成。
Responsibilities:
1. Do research and understand consumer behavior, competitive landscape, and industry trends in the local market, assess market potential and opportunities, to provide a basis for the company to formulate targeted product planning, market entry modes, marketing strategies, sales and after-sales service networks, etc.
2. Develop regional market brand, marketing strategy plans, and organize internal & external resources to collaborate with local partners to promote brand, product, network, after-sales service, and other aspects based on the company's objectives, resources, and strategies, as well as the local market conditions. Conduct tracking of execution effects and continuously improve.
3. Organize and lead the back-office support team in the regional market, plan and formulate regional work objectives and strategies, clarify team divisions, coordinate resources, and ensure close collaboration to achieve goals.