蚂蚁金服蚂蚁国际-Global SME Marketing Lead-Antom
任职要求
1. 至少 8-10 年市场营销、数字营销、社交媒体运营或相关工作经验。 2. 有跨境电商、B2B 平台运…
工作职责
我们正在寻找一位充满热情和创意的面向中小商户的数字营销经理，负责通过社交媒体内容布局和数字营销手段，吸引和培育商户使用Antom的一站式解决方案，并推动其业务增长。您将负责整合线上与线下的市场资源，通过制定和执行市场推广计划，提升平台影响力和商户品牌认知，助力生成销售线索并推进商业转化。如果您对跨境电商、社交媒体营销以及快速发展的数字化环境充满热情，Antom 是更适合你施展才华的创业舞台！ 岗位职责 1. 商户市场营销（Seller Marketing）： 面向中国卖家开展市场营销，提升中小商户对平台的认知、入驻意愿和业务成长支持： 策划并实施针对在大中华区，东南亚，美国，欧洲等目标站点经营的全球商户的整合营销活动（如在线直播、线下营销活动等），推动平台招商的规模化扩展。 根据营销节点制定市场专项传播计划与商户教育计划，优化卖家经营策略。 2. 数字营销与社交媒体运营（Digital & Social Media Marketing）： 策划并管理 Antom 的社交媒体矩阵，通过高质量内容吸引中小商户，提升品牌和活动的影响力： 筹划并发布优质社交内容，从 0 运营粉丝增长至行业领先水准。 利用数据驱动优化社交媒体投放策略，提高线索生成及互动率。 3. 媒体与生态合作（Media & Ecosystem Management）： 深度合作跨境电商行业媒体、KOL、外部服务商及协会等资源，发掘增长机会，提升平台媒体影响力。 4. 招商活动与商户孵化（Seller Activation & Onboarding）： 每季度计划并执行规模化线下招商会及直播，通过整合生态合作伙伴的资源，贡献招商线索。 5. 数据与活动分析（Data & Campaign Analysis）： 监测市场活动的执行效果，分析销售线索转化率、用户参与度与 ROI； 提取数据洞察优化未来市场活动及数字化运营策略。
Headquartered in Singapore, Ant International powers the future of global commerce with digital innovation for everyone and every business to thrive. In close collaboration with partners, we support merchants of all sizes worldwide to realize their growth aspirations through a comprehensive range of tech-driven digital payment and financial services solutions. We are seeking for Java Software Engineers for our Malaysia Tech Center, work on end-to-end solutions for cross-border payments for our global merchants and globalization business. Key Responsibilities: 1. Design solutions involving integration with multiple systems and services. 2. Develop high volume, high performance, low latency and reliable mission critical applications. 3. Write maintainable, robust, and testable code. 4. Perform code and test case review. 5. Implement processes, solutions or tools to improve software delivery and quality. 6. Able to adopt latest software development trends and industry best practices.
We are aiming to leverage AI and other leading technology and dedicated to provide safe and reliable risk control capabilities behind payments. The core technologies include rule engines, model engines, intelligent algorithm models, etc., We are the leading platform with capabilities of high concurrent real-time risk calculations and massive big data analysis and processing. And as the core risk management tech platform for global payment business, we adopt a multi-center deployment architecture around the world. Here you may have the opportunity to learn more about and participate in the design and development of the following aspects: 1. Ultimate computing optimization at the millisecond level. 2. Behavior analysis and risk mining under massive data. 3. Global multi-center system architecture planning and high-availability solution design. 4. Participated in the design of R&D of risk control systems and big data platforms. You will also have the opportunity to explore the architectural design and implementation of cutting-edge technologies such as privacy computing and large models in risk control systems.
1.Partnership Management: Manage and maintain Trip.com’s relationships with OTA partners, Resellers and Metasearches. Optimize distirbution policies and strategy to enhance the sales goal of the company. 2.Business Negotiations: Lead the team handling business negotiations with OTA partners, Resellers and Metasearches including procurement, formulation of operational rules, implementation of cooperation plans, and maintaining customer relationships. Ensure team's KPI & OKR indicators proceed smoothly. 3.Cross-Department Collaboration: Assist the company's finance, product, technology, and service teams in streamlining processes with clients and facilitating communication. Ensure a full-cycle integration in product distribution, operational service system construction, and financial processes. 4.Data Analysis: Conduct in-depth analysis of operational data from partners on a regular basis. Provide accurate data support to the company and clients to help formulate and adjust operational strategies. 5.Performance Tracking and Strategy Adjustment: Monitor and review the effectiveness of partnerships, and adjust cooperation strategies in a timely manner to respond to market changes and customer needs.
1.负责阿里巴巴国际站（Alibaba.com）的品牌、创意及营销设计工作，涵盖品牌体系构建、品牌活动策划、营销推广设计、营销IP形象打造、社交媒体视觉呈现等项目。 2.主导输出行业领先且具备国际顶尖水准的设计方案，并对设计行业发展趋势保持深刻洞察。 3.拥有卓越的实战能力，通过经验传授、方法论沉淀及流程培训，确保设计作品的高质量交付。 4.具备全球设计供应商资源的整合与管理能力。 1. Responsible for brand, creative and marketing design of Alibaba.com, Including brand system, brand campaign, marketing promotion, marketing IP, social media and other design projects. 2. Responsible for producing the most industry-leading and international top level design solutions, and having profound insight into the development of design industry. 3. Excellent hands-on ability. Experience, methods, process training to ensure the quality of design works. 4. Able to integrate and manage global design suppliers.