蚂蚁金服Ant International-Senior User Growth Manager-A+

Key Responsibilities Category P&L Ownership & Growth Metrics: • Own and manage the P&L and growth metrics for the Electronics category across Lazada’s six markets (Indonesia, Malaysia, Philippines, Singapore, Thailand, Vietnam). • Oversee annual budget allocation and ensure financial targets are met or exceeded. Category Strategy Development & Execution • Identify new opportunities, adapt global trends to regional markets, and align initiatives with Lazada’s goals. • Leverage historical data and market insights to inform decisions and improve customer experience. • Curate a product offering that aligns with customer profiles, positioning Lazada as the top destination for Electronics. • Share best practices and foster collaboration within the regional team to maximize efficiency. Seller Acquisition & Brand Development • Develop strategies to onboard high-quality sellers and brands. • Build and maintain strong relationships with key local and international sellers to secure optimal terms and quality. • Drive brand development and acquisition efforts to strengthen Lazada’s market position. Team Leadership & Cross-Functional Alignment • Lead and motivate the on-ground teams by setting clear deliverables, targets, and expectations. • Collaborate with cross-functional teams (marketing, logistics, user growth, etc.) to ensure seamless strategy execution. • Align commercial, marketing, retail, and logistics functions to deliver exceptional service to customers. • Coach and develop a team of cluster leads and account managers, ensuring they are skilled, motivated, and aligned with business objectives.

Category P&L Ownership & Growth Metrics: ● Own and manage the P&L and growth metrics for the category across Lazada’s six markets (Indonesia, Malaysia, Philippines, Singapore, Thailand, Vietnam). ● Oversee annual budget allocation and ensure financial targets are met or exceeded. Category Strategy Development & Execution ● Identify new opportunities, adapt global trends to regional markets, and align initiatives with Lazada’s goals. ● Leverage historical data and market insights to inform decisions and improve customer experience. ● Curate a product offering that aligns with customer profiles, positioning Lazada as the top destination. ● Share best practices and foster collaboration within the regional team to maximize efficiency. Seller Acquisition & Brand Development ● Develop strategies to onboard high-quality sellers and brands. ● Build and maintain strong relationships with key local and international sellers to secure optimal terms and quality. ● Drive brand development and acquisition efforts to strengthen Lazada’s market position. Team Leadership & Cross-Functional Alignment ● Lead and motivate the on-ground teams by setting clear deliverables, targets, and expectations. ● Collaborate with cross-functional teams (marketing, logistics, user growth, etc.) to ensure seamless strategy execution. ● Align commercial, marketing, retail, and logistics functions to deliver exceptional service to customers. ● Coach and develop a team of cluster leads and account managers, ensuring they are skilled, motivated, and aligned with business objectives.

1.Develop and Implement Marketing Plans: Independently create and execute marketing strategies to enhance brand awareness of Keeta grocery service. 2.Market Analysis: Analyze market trends and competitor activities to identify opportunities and challenges. 3.Collaboration: Maintain frequent communication with user growth team and central marketing team to align on strategies, share insights and gain win-win. 4.Partnership Development: Establish and nurture partnerships with local government, chambers of commerce, and community organizations. 5.Marcom Campaign Management: Plan and execute marketing communications (marcom) campaigns to engage residents and visitors effectively. 6.Data Analysis: Collect and analyze marketing data to evaluate the effectiveness of campaigns and make necessary adjustments.

Job Responsibilities: Be responsible for user promotion and scale expansion in the areas under jurisdiction, implement the company's sales strategies and policies to achieve performance targets. Be responsible for promoting in - depth cooperation in areas such as promotional activities and user operation in the regions under control, so as to enhance the brand image. Be responsible for building and daily management of the sales team, and create a combat - capable sales team. Possess certain innovation and business - breaking - through capabilities, and be willing to explore user - growth models suitable for the local market. 负责所管辖区域的用户推广与规模提升，执行公司销售策略与政策，以达成业绩目标 负责推动所管控的区域的推广活动、用户运营等领域展开深度合作，以提升品牌形象 负责销售团队的搭建和日常管理，打造有战斗力的销售团队 有一定的创新和业务破局能力，用于探索适应当地市场的用户增长模式