安克创新GTM - Canada
任职要求
- BA/BS degree in business and/or marketing-related fields.
- 5 years of consumer electronics industry sales experience preferred.
- Experience working with various types of national retailers in multiple channels - consumer electronics, home goods, pet products, sporting goods and more.
- Must be detail-oriented with a proven ability to multitask.
- Effective communication skills, both in written and verbal form, to interact with cross-functional and multicultural teams and across business units.
- Must be a self-starter and effective time manager.
- Ability to work effectively in a remote setting.
Preferred Qualifications:
- Background in Consumer Electronics, IoT, Smart Home.
- 5+ years of retail and/or pricing experience desired
- Experience selling and marketing consumer goods to retailers in the US and Canada
- Going to market strategy and/or channel marketing experience is desirable
- Understanding of the dynamics of price elasticity and consumer price perceptions
- Experience working in a multicultural company is beneficial
【For Pay Transparency】Compensation Description (annually)
The base salary range for this position in the selected city is CAD$90,000 - CAD$130,000 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/ incentives/ restricted stock units.
Anker Innovations is committed to a diverse and inclusive workplace. Anker Innovations is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Please contact hr-recruit@anker-in.com if you have any questions.工作职责
Why join us: Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we are committed to shaping the consumer electronics brand in the global marketplace, bringing innovative, technologically savvy leading products to consumers around the world. We've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2+ billion USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy, Nebula, and Soundcore to further explore smart charging, smart voice, home security and other categories, bringing leading products with technological charm and 1400+ intellectual property rights to the market, to ensure that our products continue to be popular. Today, we have 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East and the proportion of R&D personnel up to 50%. We are always looking for top talent like you to join us! Location: Remote within Canada Job Overview: We are seeking an energetic and experienced Business Manager to become a member of our North American Sales & Business Development Team. This person will be a key player and highly involved in all stages of the sales process. He/she will ensure that the sales activities of the product line are best supported and conducted in accordance with Anker policies. The responsibilities will include but are not limited to, working closely with the sales team to maximize the sales of products to and through their assigned sales channels and accounts. The ideal candidate will demonstrate expertise in leading projects related to sales, channel marketing, operations, product lifecycle management, inventory management (CPFR), and key account management. This position has the potential to form a cornerstone of our rapidly growing organization. Job Responsibilities: - Serve as a liaison between internal teams (sales, marketing, product management) and with channel partners regarding product inquiries, market updates, competitive updates, and more. - Partner with marketing and sales departments to understand current and upcoming key customer needs and special demand requests. - Monitor sales versus forecast for all products within a brand portfolio. Identify, analyze, and document forecast issues related to demand forecast for identification of corrective actions. - Work with the product development, Go-to-Market teams, and marketing groups to develop new product introduction forecasts and timelines. - Coordinate the shipments of sample products and store fixture items (such as displays and endcaps) as needed. - Identify process improvements to support business operations. - Making recommendations on how to increase efficiencies, in order to decrease monetary cost, reduce cycle times, and improve customer satisfaction - This role evaluates and analyzes retail data to make recommendations for new and current item pricing, identify discrepancies, and create solutions to pricing issues - Help retailers understand the impact of pricing decisions on their business and sell pricing services to new and current retailers
Why join us: Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we are committed to shaping the consumer electronics brand in the global marketplace, bringing innovative, technologically savvy leading products to consumers around the world. We've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2+ billion USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy, Nebula, and Soundcore to further explore smart charging, smart voice, home security and other categories, bringing leading products with technological charm and 1400+ intellectual property rights to the market, to ensure that our products continue to be popular. Today, we have 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East and the proportion of R&D personnel up to 50%. We are always looking for top talent like you to join us! Location: Onsite at our Bellevue, WA office Job Overview: We are seeking an energetic and experienced Business Manager to become a member of our North American Sales & Business Development Team. This person will be a key player and highly involved in all stages of the sales process. He/she will ensure that the sales activities of the product line are best supported and conducted in accordance with Anker policies. The responsibilities will include but are not limited to, working closely with the sales team to maximize the sales of products to and through their assigned sales channels and accounts. The ideal candidate will demonstrate expertise in leading projects related to sales, channel marketing, operations, product lifecycle management, inventory management (CPFR), and key account management. This position has the potential to form a cornerstone of our rapidly growing organization. Job Responsibilities: - Serve as a liaison between internal teams (sales, marketing, product management) and with channel partners regarding product inquiries, market updates, competitive updates, and more. - Partner with marketing and sales departments to understand current and upcoming key customer needs and special demand requests. - Monitor sales versus forecast for all products within a brand portfolio. Identify, analyze, and document forecast issues related to demand forecast for identification of corrective actions. - Work with the product development, Go-to-Market teams, and marketing groups to develop new product introduction forecasts and timelines. - Coordinate the shipments of sample products and store fixture items (such as displays and endcaps) as needed. - Identify process improvements to support business operations. - Making recommendations on how to increase efficiencies, in order to decrease monetary cost, reduce cycle times, and improve customer satisfaction - This role evaluates and analyzes retail data to make recommendations for new and current item pricing, identify discrepancies, and create solutions to pricing issues - Help retailers understand the impact of pricing decisions on their business and sell pricing services to new and current retailers
Why join us: Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we are committed to shaping the consumer electronics brand in the global marketplace, bringing innovative, technologically savvy leading products to consumers around the world. We've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2+ billion USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy, Nebula, and Soundcore to further explore smart charging, smart voice, home security and other categories, bringing leading products with technological charm and 1400+ intellectual property rights to the market, to ensure that our products continue to be popular. Today, we have 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East and the proportion of R&D personnel up to 50%. We are always looking for top talent like you to join us! Location: Onsite at our Bellevue, WA office Job Overview: We are seeking an energetic and experienced Business Manager to become a member of our North American Sales & Business Development Team. This person will be a key player and highly involved in all stages of the sales process. He/she will ensure that the sales activities of the product line are best supported and conducted in accordance with Anker policies. The responsibilities will include but are not limited to, working closely with the sales team to maximize the sales of products to and through their assigned sales channels and accounts. The ideal candidate will demonstrate expertise in leading projects related to sales, channel marketing, operations, product lifecycle management, inventory management (CPFR), and key account management. This position has the potential to form a cornerstone of our rapidly growing organization. Job Responsibilities: - Serve as a liaison between internal teams (sales, marketing, product management) and with channel partners regarding product inquiries, market updates, competitive updates, and more. - Partner with marketing and sales departments to understand current and upcoming key customer needs and special demand requests. - Monitor sales versus forecast for all products within a brand portfolio. Identify, analyze, and document forecast issues related to demand forecast for identification of corrective actions. - Work with the product development, Go-to-Market teams, and marketing groups to develop new product introduction forecasts and timelines. - Coordinate the shipments of sample products and store fixture items (such as displays and endcaps) as needed. - Identify process improvements to support business operations. - Making recommendations on how to increase efficiencies, in order to decrease monetary cost, reduce cycle times, and improve customer satisfaction - This role evaluates and analyzes retail data to make recommendations for new and current item pricing, identify discrepancies, and create solutions to pricing issues - Help retailers understand the impact of pricing decisions on their business and sell pricing services to new and current retailers
1. 区域策略管理：基于总部规划制定区域策略，促进区域销售目标达成经营管控与风险预警；构建区域/国家维度的产品体系（如产品组合、定价策略），支撑销售目标达成； 2. 上市计划管理：统筹跨部门资源（研发、产品、市场、销售、供应链），确保产品从开发到落地的协同效率；制定新品上市策略，包括市场定位、定价、渠道分利、分货规划及上市节奏把控； 监控销售数据与市场反馈，动态调整策略并对产品生命周期（含退市清货）负责； 3. 市场洞察与机会识别：分析行业趋势、竞品动态及用户需求，挖掘市场机会点，牵引产品差异化卖点定义；重点客户洞察，挖掘客户需求，识别客户机会；识别商机线索，跟进商机落地； 4. 投标管理：管理运营商投标流程，制定有竞争力的产品投标策略；提供符合运营商需求的投标策略，完成投标文档投递，跟进投标结果。
1、根据产品特点和目标定位，制定产品上市GTM计划； 2、对产品GTM计划实施过程监控，拉通研发、市场、销售、交付、服务等部门，确保新品如期上市； 3、协同产品团队明确产品定位及定价策略，开展目标市场分析、竞争分析和差异化策略制定； 4、与市场营销团队紧密合作，制定并执行产品全生命周期的市场推广计划； 5、监测市场趋势、销售表现及竞争动态，及时调整营销策略，确保达成销售目标。