安克创新User Operations Specialist（Dusserdolf）
任职要求
Bachelor’s degree in Marketing, E-commerce, Business, or related fields. Internship or project experience in digital marketing, e-commerce, or user operations preferred. Familiar with or willing to learn ana…
工作职责
Assist in monitoring website traffic and preparing basic data reports. Support content planning and publishing for brand campaigns and product launches. Collect user feedback and coordinate with teams on website experience improvements. Contribute to user engagement activities and basic user segmentation tasks. Provide operational support for membership benefits and campaigns.
Key Responsibilities: 1.Develop and execute user growth strategies to increase both user acquisition and engagement through product and marketing initiatives. 2.Analyze user behavior data to identify trends, uncover opportunities, and create data-backed growth plans. 3.Optimize product features and user experience to improve retention, conversion rates, and overall growth performance. 4.Design and manage user acquisition campaigns, including online and offline channels, to enhance brand awareness and user participation. 1.负责制定并执行用户增长策略，通过产品运营和用户运营手段实现用户数量和活跃度的持续增长。 2.负责分析用户行为数据，了解用户需求和行为特征，提供数据支持并制定相应的用户增长方案。 3.负责优化产品功能和用户体验，提升用户留存率和转化率，推动用户增长。 4.负责制定并执行用户推广计划，包括线上线下渠道的选择和管理，提高品牌知名度和用户参与度。
Job Responsibilities: 1. Player-centric: Collect and analyze player feedback and public opinion to gain in-depth insights into player motivations and logical thinking, then output relevant information for communication within the product. 2. Synthesize information from multiple channels to produce public opinion reports. 3. Identify abnormal public opinion and promote necessary follow-up actions. 4. Extract user pain points, demands & related motivations from public opinion. Consolidate and synchronize such insights as required. 5. Conduct online interviews on designated topics. 6. Maintain user reach channels such as online groups.
1. Develop different subsidy strategies based on the user lifecycle, build and iterate operational tools, and achieve business objectives. 2. Independently execute operational plans, conduct data analysis, and review and optimize experimental initiatives. 3. Collaborate with BA, PM, and R&D teams to coordinate resources and drive the implementation of operational strategies and product launches. 4. Monitor competitors and identify business growth opportunities through market research and data analysis.
1. Content Performance Analysis & Strategy - Data Reporting: Collect, analyze, and interpret local and global content data to produce weekly and monthly performance reports, providing actionable insights for content strategy and evaluation. - Content Insights: Conduct in-depth analysis of content performance metrics and market trends to support content acquisition and internal Original Production teams (e.g., providing feedback on screenplays/proposals). - User Understanding: Maintain close relationships with local fan communities and user groups to gather insights on content preferences and viewer feedback. 2. Localized Content Operations & Promotion - In-App Promotion: Strategically utilize in-app resources (e.g., playlists, push notifications, curated tabs) to enhance the visibility and performance of key content, particularly local short-dramas and Original content. - Localization & Quality Control (QC): Manage the timely and high-quality Indonesian localization of in-app promotional materials, product introductions, and external platform copy, ensuring consistency in tone and brand voice. - Content Screening: Organize and execute internal and external content screenings (e.g., for Chinese or local dramas) to gather feedback and support content evaluation. 3. Cross-Functional Project Support - Business Support: Provide essential content performance data and support for cross-departmental initiatives, including Ad Sales projects and marketing campaigns. - Workflow Management: Assist in adapting and communicating new content delivery standards and technical requirements (e.g., IMF) to local content providers. 4. Daily Content Maintenance - System Operations: Execute daily tasks including file downloading/uploading, checking content quality, reviewing the application interface, and validating final Indonesian dubs to ensure smooth content launch and quality.