美团Keeta-User Operations Specialist-Kuwait
任职要求
Requirements: 1.Bachelor’s degree or above (any major). 2.3+ years of user operations experience, preferably with a large platform. Expertise in new user acquisition or traffic channel development is a plus. 3.Proficient in user operations tools/methodologies, with strong analytical and market insight skills. 4.Excellent cross-team collaboration skills and a mindset for improving efficiency through structured processes. 5.Strong communication skills and resilience to drive projects under pressure. 岗位要求: 1.大学本科及以上学历,专业不限。 2.至少3年以上用户运营相关经验,有大平台用户增长经验,擅长新客增长、流量渠道建设者优先。 3.熟悉用户运营的常用工具和方法,具备良好的数据分析能力和市场洞察力。 4.具备良好的跨团队协作能力,具备通过建立协作机制提效意识。 5.具备良好的沟通能力和抗压能力,能够有效推动项目进展和完成工作目标。
工作职责
Key Responsibilities: 1.Develop and execute user growth strategies to increase both user acquisition and engagement through product and marketing initiatives. 2.Analyze user behavior data to identify trends, uncover opportunities, and create data-backed growth plans. 3.Optimize product features and user experience to improve retention, conversion rates, and overall growth performance. 4.Design and manage user acquisition campaigns, including online and offline channels, to enhance brand awareness and user participation. 1.负责制定并执行用户增长策略,通过产品运营和用户运营手段实现用户数量和活跃度的持续增长。 2.负责分析用户行为数据,了解用户需求和行为特征,提供数据支持并制定相应的用户增长方案。 3.负责优化产品功能和用户体验,提升用户留存率和转化率,推动用户增长。 4.负责制定并执行用户推广计划,包括线上线下渠道的选择和管理,提高品牌知名度和用户参与度。
1. Find catering merchants willing to cooperate with Meituan Keeta through effective appointments and efficient door-to-door visits, and reach cooperation agreements. 2. Assist partner restaurants in setting up their online stores on the platform, and provide training on how to manage their online delivery business. 3. Collaborate with partner merchants to plan online marketing campaigns and offer professional solutions for delivery operations, aiding our partner restaurants in enhancing their delivery business. 4. Conduct regular visits to maintain customer relationships with partner restaurants and collaborate with various departments to address and resolve daily queries from these partner restaurants.
1. Find catering merchants willing to cooperate with Meituan Keeta through effective appointments and efficient door-to-door visits, and reach cooperation agreements. 2. Assist partner restaurants in setting up their online stores on the platform, and provide training on how to manage their online delivery business. 3. Collaborate with partner merchants to plan online marketing campaigns and offer professional solutions for delivery operations, aiding our partner restaurants in enhancing their delivery business. 4. Conduct regular visits to maintain customer relationships with partner restaurants and collaborate with various departments to address and resolve daily queries from these partner restaurants.
1. Develop different subsidy strategies based on the user lifecycle, build and iterate operational tools, and achieve business objectives. 2. Independently execute operational plans, conduct data analysis, and review and optimize experimental initiatives. 3. Collaborate with BA, PM, and R&D teams to coordinate resources and drive the implementation of operational strategies and product launches. 4. Monitor competitors and identify business growth opportunities through market research and data analysis.
1.Design Delivery Pricing Models: Proactively design delivery pricing models that address local business pain points. Build efficient pricing models to increase order acceptance rates, optimize user experience, and meet diverse business scenarios and customer needs. 2.Optimize Delivery Pricing Strategies: Responsible for optimizing and operating delivery pricing strategies, including daily monitoring and analysis, and collaborating with product and algorithm teams to continuously improve delivery experiences at all stages through algorithm and product improvements, thereby increasing delivery efficiency. 3.Monitor Market Demand: Monitor changes in market demand, analyze internal supply issues, and other delivery strategies adopted by companies in the industry to continuously enhance cost efficiency. 4.Data Monitoring and Problem Solving: Monitor supply and delivery experience data daily, weekly, and monthly, identify regional supply issues, and drive solutions through product or operational strategies/incentives to achieve supply quantity and experience goals. 1. 设计配送定价交易模式:主动设计能够解决本地业务痛点的配送定价交易模式。构建高效的定价交易模型,提升订单接受率,优化用户体验,满足多样化的业务场景和客户需求。 2. 优化配送定价策略:负责优化和运营配送定价策略,包括日常监控、分析,并与产品和算法团队合作,通过算法和产品改进不断提升各阶段的配送体验,从而提高配送效率。 3. 监控市场需求:监控市场需求变化,分析内部供给问题以及行业内其他公司采用的配送策略,不断提升成本效率。 4. 数据监控与问题解决:每日、每周和每月监控供给和配送体验数据,识别区域性供给问题,并通过产品或运营策略/激励措施推动解决方案,以实现供给数量和体验目标。