沐瞳[Publishing Center] Social Media Specialist, Malaysia

Responsibilities: 1. Localize Global Campaigns & Maximize Market Impact - Transform global brand campaigns into culturally relevant local activations (e.g., extend content for Malaysian gamers' social media preference, festivals, and influencer communities). - Develop integrated marketing plans spanning digital (TikTok/ Facebook/ Instagram/ Youtube), events, and partnerships to amplify patch launches. 2. Cross-Functional Collaboration Hub - Execute downstream localization: Partner with HQ teams to implement general brand strategies while providing real-time local insights (e.g., compliance risks, cultural nuances). - Unlock local synergies: Lead collaboration with community, ops, and channel teams to leverage Malaysian influencers, media, and events – ensuring "one key action, multi-channel impact." 3. Data-Driven Optimization - Monitor campaign performance (ROI, CPM, engagement, conversion), conduct rapid test-learn-adapt cycles, and identify high-efficiency key actions (e.g., viral local content formats). 4. End-to-End Project Ownership - Own complex patch launch local campaigns and business metrics, manage vendor quality/cost, and mitigate risks.(e.g., PR crises triggered by cultural/religious sensitivities)

Responsibilities - Work with the Overseas Public Relations Lead, international stakeholders, and third-party vendors/partners to develop and execute PR campaigns to support business-centric objectives for MOONTON Games and its products in Overseas regions (i.e., global sans China). These comprise Corporate Reputation (e.g., thought leadership, government relations), Publishing (e.g., live operations, product launches), and Esports (e.g., owned and third-party tournaments). - Own and lead Public Relations strategy and execution in Malaysia, ensuring consistent, culturally resonant narratives that support MOONTON Games' Corporate, Publishing, and Esports efforts in the market. - Foster collaborative relationships across internal teams to effectively communicate MOONTON Games' corporate, brand, and product narratives to external audiences spanning B2C, B2B, and B2G audience segments. - Cultivate meaningful relationships with media, KOLs, and industry stakeholders in key markets, spanning mainstream and trades (primarily in esports, gaming, sports, lifestyle, and technology), across traditional and digital formats. - Manage issues and crises effectively by employing proactive measures and responsive action in line with internal protocols, alongside being a trusted voice for communications counsel for internal decision-makers. - Develop public relations materials and content, including press releases, briefing documents, strategic messaging etc., with a strong focus on storytelling. - Operate data and data management tools to inform strategy, monitor external sentiment, evaluate PR results, and quantify impact.

1. Drive scaled local publishing programs to increase MLBB growth especially in educational institutions - Strategize, develop and implement scalable ecosystem programs (student club partnerships / campus ambassador programs / government programs / tournaments) to drive adoption of MLBB across educational instutions e.g. primary schools, secondary schools, colleges and/or universities - Build and nurture relationships with key stakeholders such as school adminstrators, student organizations and government bodies to drive support plus ensure full compliance for all activities, mitigating legal and reputational risks. 2. Build key brand partnerships to acquire new players and push the MLBB brand forward - Systematically identify, contact and maintain long-term BD partnerships with top local brands, developing resource-exchange models to enhance local influence and target user coverage 3. Lead the growth of the local team while developing best practice strategies, KPIs and SOPs - Lead, inspire and grow the capabilities of MY local team - Develop and evolve key market strategies accounting for business goals, local insights and available resources - Define, track and analyze KPIs for all activities - Develop and implement key SOPs for activities as well as collaborating with other stakeholders internally (central teams, esports etc) and externally (brands, agencies, schools etc) to drive business outcomes.

Objective: The Production & Logistics Manager will lead and manage all aspects of post-booking stage of event planning and execution. This includes coordinating all event with vendor/agency related services including event management, logistic operations, set-up, equipment service, and production logistics. Additionally, the Production & Logistic Manager is responsible for gathering and disseminating all event-related information to various departments throughout the arena including facilities, production, and broadcast production related systems. Core Responsibilities: - Lead and manage the event operations by vendor/agency, including game-day and non-game day related event setups and activities. - Maintain and develop relationships with a wide variety of vendors and suppliers. - Coordinate the relationship and productivity of Stagehands, rigging, and other labor contractors. - Work with various arena and team departments to meet event staffing and production needs. - Assist in planning and executing event-related expenses and budgets. - Coordinate floor plans for events based on building safety code. Secure proper permits for events. Ensure compliance with all applicable fire, building, and safety codes. - Prepare supporting documentation including event notes, expense estimates, and post notes. - Manage the department budget, including Operating, Maintenance, and Capital Projects as related to production services. - Monitor stagehands, riggers, and other event-related contract event personnel. - Maintain and develop relationships with event support vendors and rental houses that provide services for event-related activities. - Execute Production Meetings with various arena and tenant departments to ensure accurate and timely delivery of event information. - Manage arena-related broadcast, production, and technical setup aspects.