美团Senior Marketing Executive / Assistant Marketing Manager (Social media Focus)
任职要求
- Bachelor's degree in marketing, communications, or a related field. - 3-5 years of experience in marketing, with a focus on social media management and campaign execution. - Proven ability in copywriting - Strong understanding …
工作职责
- Drive marketing campaigns to enhance brand awareness and customer engagement. - Manage and grow our social media presence across platforms - Develop compelling content and copy for marketing materials, social media posts, and campaigns. - Collaborate with cross-functional teams to ensure cohesive branding and messaging across all platforms. - Manage and grow our social media presence across platforms
- Lead the creation and implementation of SEO-driven marketing content, including digital ads on Linkedin and Google to enhance online visibility and attract institutional clients to TradingFront - Author thought-leadership articles and conceive white papers to position the company as a leader in the institutional finance space - Develop and execute marketing strategies aimed at increasing market share, improving customer engagement, and achieving high ROI - Build and manage strategic partnerships with asset management firms to drive business growth, collaborating with industry stakeholders to expand TradingFront’s reach - Plan and execute quarterly events to promote brand awareness and build strong relationships with institutional clients - Brainstorm and implement marketing campaigns aimed at driving institutional sales and revenue growth - Regularly monitor and assess marketing campaign performance, making adjustments to optimize results and maximize ROI - Conduct strategic competitor analysis and market research to inform business strategy and identify growth opportunities
THE ROLE: The Business Development Senior Manager entails responsibilities for working with ODM(s) to develop business and marketing strategies that compliment AMD’s initiatives; as well as enabling product development in building AMD’s enterprise platform ecosystem. Candidate will evangelize AMD technology, create, and track marketing programs success and enable ODMs sale teams through training. In this highly collaborative role, you will work with engineering, product marketing, finance, legal and executive teams.
• Lead financial planning and forecasting processes; manage budgets, headcount, and key performance metrics.• Provide deep financial insights and business analytics to support data-driven decision-making.• Partner closely with stakeholders across finance, operations, and product marketing to align investment strategies with business goals.• Oversee rhythm-of-business activities, including budgeting planning, and executive communications.• Anticipate risks and opportunities, and proactively surface recommendations for leadership.
Why join us: Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we are committed to shaping the consumer electronics brand in the global marketplace, bringing innovative, technologically savvy leading products to consumers around the world. We've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2+ billion USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy and Soundcore to further explore smart charging, smart voice, home security and other categories, bringing leading products with technological charm and 1400+ intellectual property rights to the market, to ensure that our products continue to be popular. Today, we have 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East and the proportion of R&D personnel up to 50%. We are always looking for top talent like you to join us! For more information, please visit: https://us.anker.com/ Location: Onsite at our Bellevue, WA office About the Role: We are seeking a Brand Communications Manager to lead the execution and evolution of brand communications across owned and shared channels. This role focuses on brand narrative development, messaging frameworks, and cross-functional alignment. The ideal candidate is a strong brand storyteller and operator who can translate company strategy into clear, consistent messaging and enable teams to communicate effectively at scale. Key Responsibilities: 1. Brand Narrative & Messaging - Own and evolve core brand narratives, messaging frameworks, and positioning documents - Develop and maintain brand voice guidelines and communications playbooks - Ensure consistency of messaging across campaigns, launches, and regions 2. Communications Enablement - Enable internal teams (Marketing, Product, Sales, HR) with messaging toolkits, FAQs, and talking points - Partner with leadership to shape messaging for company initiatives, announcements, and milestones - Review and guide communications outputs to ensure alignment with brand standards 3. Cross-Functional & Regional Alignment - Partner closely with global brand and marketing teams in the U.S., Europe, and China to align messaging execution - Coordinate communications planning and timelines across teams - Act as a point of alignment for brand communications across functions 4. External Communications Support - Support external communications efforts by providing messaging direction and content support - Review press materials and announcements for brand consistency and clarity 5. Measurement & Optimization - Define qualitative and quantitative indicators for brand communications effectiveness - Review performance data and provide recommendations for messaging improvements