小米手机GTM
任职要求
Bachelor's degree or above; At least 3 years of experience in GTM or sales-related roles; Experience in product operation and regional management; English and Chinese can be used as the working language, proficiency in other Eastern European languages is a plus; Strong analytic…
工作职责
Drive decisions for the Smartphone product portfolio to define market opportunities and to develop a product launch and life-cycle strategy; Combining strategy, planning, and P&L support, as well as day to day execution; Responsible for conducting market/competitive/industry analysis; Analyze data to guide/develop business planning and promotional strategy; Run simulations based on analysis and promotion plans to develop forecasts for program costs; Work cross-functionally with sales, product, marketing, retail to develop local business; Meet customers regularly and make presentation of new products to key customers.
1，对日本手机市场，用户需求，客户，渠道，竟品等的洞察与分析 2，制定手机产品的操盘策略，包含产品选择，定价，渠道选择，销售模式，市场推广计划等 3，拉通4P，与销售，产品，市场零售写作，确保产品的顺利上市，销售和推广 4，管理产品生命周期，策划产品的发布发售，促销活动和产品清尾退市等一系列工作，为产品的销量、销售额和利润等经营指标负责
1. 手机产品上市操盘：基于市场及竞争洞察，输出产品上市策略及方案；进行跨部门项目管理，拉通销售/零售/MKT等部门，对产品成功上市负责； 2. 产品生命周期管理：拉通销售进行产品生命销量预测及库存监控，动态调整产品要货预测，推动产品全生命周期达成销量/利润目标； 3. 进行销售数据分析，市场竞争情况监控及渠道政策分析，洞察市场机会点及风险点，动态调整销售策略，并推动落地；
1、完成东亚大区对应手机产品线的收入和利润目标。 2、负责手机产品的全生命周期的操盘管理。 3、构建手机品类未来全区2-3年可持续发展的体系。
Define an overall launch strategy of a new to-be-launched smartphone, including but not limited to the timelines, distribution channels, pricing, product positioning, etc. Collaborate with cross-functional teams to ensure the execution of the strategies planned in order to achieve the expected target of the products Monitor the success metrics and key performance indicators of a product throughout its whole lifecycle phases Work closely with sales teams to have a full understanding of the compet