影石Video Director
任职要求
Requirements: 1. Bachelor's degree or higher in directing, film photography, animation design, advertising, media, or related fields, with comprehensive visual and creative training. 2. 1-2+ years of experience working with consumer electronics, modern brands, or agencies, focusing on digital ecosystems and video campaigns. 3. Strong design aesthetic and hierarchical understanding. 4. Experience in digital content creation, including social media and online advertising campaigns. 5. Proven track record in executing video creatives across multi-touc…
工作职责
Responsibilities: 1. Lead the creative direction, concept development, and strategy for Insta360 video campaigns and productions. 2. Proactively conceptualize and script compelling storytelling for ads and commercials. 3. Identify and develop high-performing, organic social media content that resonates with audiences. 4. Understand the unique value propositions of Insta360 products and create innovative, unique creative concepts based on them. 5. Monitor and ensure the consistency and quality of the brand's appearance across all social media, ad creatives, and video content. 6. Collaborate closely with video producers, and marketing and advertising teams to design impactful owned and paid media campaigns and align with storyboards and shooting plans.
- Lead and inspire a team of visual designers and video producers to produce innovative and on-brand content that resonates with our target audience. Maintain a high creative standard while encouraging fresh, bold ideas; - Oversee the creative direction of photo and video shoots, and manage the creative process from concept to final execution, ensuring deadlines are met and projects are delivered within budget; - Work with marketing teams to create engaging and dynamic content for different platforms. Drive the development of compelling video content, photography, and interactive experiences; - Ensure consistency in all creative outputs by adhering to the brand's visual identity, tone of voice, and core values. Review creative materials to ensure they meet brand standards and effectively communicate the brand's personality; - Deep understanding of the product's unique value propositions and develop innovative creative concepts based on it;
Embedded Sales FPGA Channel Director THE ROLE: As the channel sales leader, you are expected to lead a regional based sales team plus three FPGA distribution partners in mainland China region. Your primary responsibilities are: revenue, design win pipeline and sustainable growth of AMD FPGA product lines.
Create and adhere to brand guidelines to ensure consistency in brand colors, typography, logo usage and image styles. Enhance brand recognition and loyalty by maintaining a cohesive visual identify across all marketing materials Develop compelling narratives that resonate with target audiences and convey the brand's core message. Utilize design to effectively tell the brand story to strengthen the emotional connection between the brand and its audience. Work with entire team on a creative audit to elevate innovation and establish a unified brand understanding and company voice Conceptualize campaign vision, harnessing original graphics, copy, website content, social media, and other marketing materials Develop creative briefs based on ideas from brainstorming sessions, with direction, schedules, and deliverables for the creative team Delegate projects to in-house designers and oversee storyboards Obtain team approval of final layouts, storyboards, and illustrations; encourage members to provide feedback; and respond to internal commentary and requests Oversee presentation of final concepts and coordinate production and dissemination for cross-organizational
• Responsible on creative conceptualize, core campaign idea, craft, and lead the visual execution and video content creation for product marketing campaigns. • Responsible for the product into the global visual experience of the worldwide market, including core creative ideas, visual content management, and layout. Transforming marketing objectives into a cohesive and powerful visual narrative that lives seamlessly across different channels, platforms. • Develop and present compelling creative concepts, mood boards, and visual frameworks to internal teams and multiples region. • Responsible for the product series art direction, including but not limited to product series' key visuals, product proofs, typography design, editorial design, KSP video, contents idea and other creative collateral materials creation. • Independently responsible for designing assets for marketing campaigns and closely working with other departments with efficient communication and cooperation, having the capabilities to create a full campaign works and ideas. • Work closely with producer and copywriter, production and be able to filter the most relevant business needs and work with them on image/video assignments to achieve global standards of work. Participate in manufacturer's projects to analyze key product features, implement insight targeting metrics, develop messaging and generate clear and simple presentations for advertising agencies, manufacturers or production companies. 负责产品营销活动的创意构思、核心 Campaign 创意、美术设计,并主导视觉执行与视频内容创作。 负责产品进入全球市场的整体视觉体验,包括核心创意、视觉内容管理与版式设计,将营销目标转化为连贯而有力的视觉叙事,并实现跨渠道、跨平台的无缝呈现。 开发并向内部团队及多个区域呈现具有吸引力的创意概念、情绪板和视觉框架。 负责产品系列的艺术指导,包括但不限于:核心主视觉、产品打样、字体设计、编辑设计、KSP 视频、内容创意及其他相关创意物料制作。 独立负责营销活动所需物料的设计,并与其它部门高效沟通、紧密协作,具备完整 Campaign 作品与创意的创作能力。 与制片、文案及制作团队紧密合作,能够精准筛选最相关的业务需求,协同完成图片/视频任务,以达到国际水准的工作成果。分析核心产品特性,落实洞察目标指标,开发传播信息,并为广告公司、供应商制作清晰简明的提案。