快手治理体验策略运营-【电商】
任职要求
1、1年以上电商行业或者平台业务治理、体验工作经验,比如内容/商品/短视频/直播治理工作经验,用户/商家/达人体验方向…
工作职责
1、负责中小商家基础治理体系建设:优化商家入驻资质审核、账号管理、经营行为规范等基础治理框架和链路;优化商家准入门槛及破门槛机制,平衡规模扩张与质量管控;结合商家问题调研及友商规则,推动平台治理规则完善,提升中小商家经营健康度; 2、治理策略的监控与风险评估:搭建中小商家治理体验监控指标体系及预警机制,针对新商家/存量商家策略落地做好前置风险识别、影响面评估;输出治理健康度报告,为业务决策提供数据支撑; 3、问题归因与体验优化:通过外呼、投诉、调研等手段发现商家痛点,定位问题根因;联动协同方从规则完善、治理策略优化、商家履约行为优化等方向提升商家体验;降低商家违规率,提升合规经营率及留存率; 4、负责治理产品能力建设:基于业务视角联动产品、算法等团队,完善治理策略模型及产品能力迭代;推动治理自动化、智能化建设,提升治理效率。
1、负责中小商家体验治理相关工作,为快手中小商家的店铺分、体验分、品退率等指标负责,推进中小商家的持续健康经营; 2、日常监控中小商家的体验治理类指标,与行业侧联动分析异动归因和对商家的影响; 3、与体验治理团队对接,分析新增或迭代的体验治理规则对中小商家的实际影响,支持体验治理规则的完善与落地; 4、与行业侧联动,收集行业侧的体验治理问题,站在商家视角向体验治理侧提出反馈; 5、结合体验治理的平台要求和中小商家的经营场景,制定中小商家的体验策略,联动行业帮助中小商家降本增效。
1. 支持全球速卖通平台风险合规管控,负责产出周期性风险合规报告,分析欧洲业务风险合规事件、监督合规报告数据、评估分析风险异常情况; 2. 支持重点国家业务与相关国际监管部门的日常沟通、合规协查执行及突发合规事件处理。做到及时发现预警,准确传达监管诉求,并协调公司内外部资源合理应对 3. 从平台视角,以法律法规为基础,对合规体系进行建设及对各种业务场景进行合规评估,制定全链路合规治理方案,包括但不限于产品优化、主动/被动防控机制、投诉/申诉等,平衡体验与风险,确保平台欧洲范围内符合合规要求; 4.通过内外部工具关注重点国家业务商品合规动态信息,及时获悉并解读相关政策、法律法规和合规要求。并与法务定期评估重点国家商品合规情况,进行相应合规整改 5.良好的项目管理能力,整合产研资源,协同上下游各职能团队,推动重要风控项目落地实施,平衡风险合规控制和商业发展。 1. Risk and Compliance Management for AliExpress Platform: Responsible for overseeing risk and compliance controls, producing periodic risk and compliance reports, analyzing risk and compliance incidents in European operations, monitoring compliance data, and assessing and analyzing risk anomalies. 2. Daily Communication and Compliance Coordination with International Regulatory Authorities: Manage regular communication with regulatory bodies in key countries, execute compliance investigations, and handle sudden compliance incidents. Ensure timely detection and early warning, accurately convey regulatory requirements, and coordinate internal and external resources to respond effectively. 3. Compliance System Construction and Business Scenario Assessment: From a platform perspective, build a compliance system based on laws and regulations, assess compliance across various business scenarios, and develop end-to-end compliance governance solutions. This includes but is not limited to product optimization, active/passive prevention mechanisms, and complaint/appeal handling, balancing user experience and risk to ensure platform compliance across Europe. 4. Monitoring and Compliance Review of Key Countries' Product Compliance: Use internal and external tools to monitor product compliance dynamics in key countries, stay updated on and interpret relevant policies, laws, and compliance requirements. Collaborate with the legal team to regularly evaluate product compliance in key countries and implement necessary compliance improvements. 5. Project Management and Cross-Functional Collaboration: Demonstrate strong project management skills, integrate product and R&D resources, and collaborate with upstream and downstream functional teams to drive the implementation of critical risk control projects. Balance risk compliance control with business development objectives.
Team and Role Introduction The Assortment, Content & Ads Governance Team (ACAG team) is part of the Lazada’s Risk and Security. It is charged with the mission of developing a comprehensive strategy for Lazada regarding assortment and content to foster a healthy and safe e-commerce environment for our eCommerce ecosystem. 商品分类、内容及广告治理团队(ACAG团队)隶属于Lazada风险与安全部门,其核心使命是为Lazada制定全面的商品分类与内容治理战略,以维护电商生态系统的健康与安全环境。 The role is responsible for the development and execution of strategic initiatives aimed at ensuring our platform's stipulated policies, particularly in assortment compliance and governance, brand governance, are not abused by platform users. You will have access to analytical tools to develop and implement strategies and solutions using data-driven methodologies to reduce inefficient traffic and money allocation by governing assortments with traffic scams, quality issues, regulatory compliance issues, and brand Intellectual Property (IP) rights infringement. 该职位负责制定与执行战略举措,确保平台政策(尤其是商品合规治理、品牌治理相关规则)不被用户滥用。您将利用数据分析工具,通过数据驱动方法开发策略与解决方案,治理涉及流量欺诈、商品质量问题、合规风险及品牌知识产权侵权的商品分类问题,从而减少低效流量与资金分配。 Responsibilities Develop a deep understanding of the eCommerce customer and seller journey, including registration and onboarding, product listing, order placement, payment, user interactions, returns and refunds, user reports and feedback, etc. Develop subject matter expertise on eCommerce platform operation and governance, where rules, strategies, and enforcements are effectively established to ensure users are compliant with platform policies. Lead cross-functional efforts to enhance platform policies and operational mechanisms, fostering a collaborative environment to support ongoing strategy refinement. Work with large data sets to analyze patterns, trends, and modus operandi of platform operation and governance issues (as well as merchants who perpetrate these issues). Make data-driven recommendations on prioritization of controls for platform governance and product compliance. Collaborate with PD, Tech, and Algo counterparts to build machine learning models and rules to detect assortment and user related operation and governance issues on the platform. Operate the risk engine, including the creation and continuous evaluation of rules to prevent and detect platform operation and governance issues. Capture and communicate findings with internal and external stakeholders through dashboards, periodic reports, and presentations. 岗位职责 1/ 深度洞察电商客户与卖家的全流程体验,涵盖注册入驻、商品上架、订单生成、支付、用户互动、退货退款、用户反馈等环节。 2/ 建立电商平台运营与治理领域的专业知识体系,确保规则、策略及执行机制有效落地,推动用户遵守平台政策。 3/ 主导跨职能协作,持续完善平台政策与运营机制,营造协作环境以支持策略迭代。 4/ 基于海量数据集分析平台运营与治理问题的模式、趋势及商家违规手法。 5/ 通过数据分析提出平台治理与商品合规的管控优先级建议。 6/ 协同产品(PD)、技术(Tech)及算法(Algo)团队,构建机器学习模型与规则,检测平台商品分类及用户相关的运营治理问题。 7/ 负责风险引擎的日常运营,包括规则创建与持续评估,以预防和识别平台治理漏洞。 8/ 通过仪表盘、定期报告及演示汇报,向内外部利益相关方清晰传递分析结论与治理成果。