美图Influencer & Market Research Intern (Western Markets)
任职要求
About the Role
We are looking for a curious and analytical Influencer & Market Research Intern to support our influencer marketing team, with a primary focus on Western markets (US, CA, Europe, etc.). This role is ideal for someone who enjoys exploring social media beyond the surface - connecting patterns, identifying opportunities, and understanding why certain content, creators, or trends perform well.
You will support the team with creator and KOC research, creator account sourcing, competitor analysis, and broader market research, helping us make informed decisions in Western markets.
What You’ll Do
● Research and identify creators, KOC accounts across TikTok, Instagram, and YouTube in Western markets
● Go beyond listing accounts by analyzing creator styles, content patterns, and growth signals
● Assist with competitor and market research, including campaign approaches, creator strategies, and platform trends
● Track emerging trends and viral content in Western markets, and share insights with the team
● Support the influencer marketing team with research, documentation, and other operational tasks as needed
Who We’re Looking For
● Strong interest in Western so…工作职责
无
About the Intern Position We are currently seeking enthusiastic and motivated individuals for our Overseas Business Development Internship Program. As an intern, you will play a pivotal role in expanding our market presence and fostering relationships with global partners. This is an excellent opportunity to gain hands-on experience in international business while working with a dynamic team. Responsibilities: Conduct market research to provide new trendy insights for campaign opportunities and understand the competitive landscape in targeted international markets. Negotiate and secure collaborations with influencers, including affiliate programs and permission to use their image for marketing purposes. Collaborate with the BD team to find the matching KOLs/influencers for specified campaigns or promotions. Help manage and track collaboration timelines, deliverables, and milestones related to business expansion activities. Assist with the quarterly data analyzation to evaluate the performance of design materials, influencer collaborations.
Job Summary We are seeking an Influencer Manager to lead our influencer marketing strategy, driving brand awareness and engagement through strategic collaborations with content creators. You will manage end-to-end campaigns, from talent sourcing to performance analysis, ensuring alignment with our brand’s goals and values. Key Responsibilities 1. Talent Sourcing & Relationship Management - Identify, recruit, and maintain relationships with influencers/creators across platforms (Instagram, TikTok, YouTube, etc.). - Manage influence agencies relationship, such as Spark, BR Media, etc. - Negotiate contracts, rates, and deliverables, ensuring cost-effectiveness and brand safety. - Maintain a database of influencers segmented by niche, audience demographics, and performance metrics. 2. Campaign Execution - Develop creative briefs outlining campaign objectives, messaging, and content guidelines. - Oversee content creation (sponsored posts, stories, videos) and ensure timely delivery. - Collaborate with internal teams (e.g., design, legal) to align campaigns with broader marketing strategies. 3. Performance Tracking & Analytics - Monitor KPIs (engagement, reach, conversions, ROI) using tools like Brandwatch, HypeAuditor, etc. - Generate post-campaign reports with actionable insights for optimization. 4. Community & Crisis Management - Engage with influencer communities to foster long-term partnerships. - Address potential PR risks (e.g., influencer controversies) proactively.
About the Position We are seeking enthusiastic and motivated individuals to join our Global Business Development Internship Program. This is an exciting opportunity to gain hands-on experience in international business development, influencer partnerships, and market expansion while working with a dynamic and fast-growing team. As a Business Development Intern, you will support our efforts to expand global market presence, identify growth opportunities, and build relationships with creators, influencers, and strategic partners worldwide. Responsibilities: 1、Conduct market research to identify emerging trends, campaign opportunities, and competitive insights across target international markets； 2、Source, evaluate, and reach out to creators, influencers, and KOLs for potential partnership opportunities； 3、Negotiate and secure influencer collaborations, including affiliate partnerships and content usage rights for marketing purposes； 4、Collaborate with the Business Development team to identify suitable influencers and creators for marketing campaigns and promotional initiatives； 5、Assist in managing partnership timelines, deliverables, and campaign milestones to ensure smooth execution； 6、Support quarterly performance analysis by evaluating campaign results, creative assets, and influencer collaboration effectiveness； 7、Monitor social media platforms and creator trends to identify new partnership and growth opportunities.