特斯拉 Sr.Online Leads Operation Specialist，数据运营

•负责垂直媒体等线上渠道的平台合作、运营管理和销售线索获取，构建可持续、规模化的线上客户触达与运营体系 •负责主流汽车/本地生活/信息平台的流量分发与转化机制洞察与研究，形成跨平台的增长方法论； •制定差异化的线上策略与方案并执行，构建运营分析评价体系，基于用户视角挖掘推动模型与产品优化，提升用户使用感受。 •管理并优化各平台账号的信息展示、内容运营、私信沟通和线索后链路转化。 •负责调研分析线上营销与技术发展趋势，洞察本地化需求，结合业务目标，输出具有可执行意义的可行性建议与方案。 •设计并推动营销自动化在获客中的应用实验（获客策略、线索转化优化等），并评估效果；

负责社交媒体等线上渠道线索获取及沉淀工作，规划可持续、规模化的客户沉淀及长期运营体系； 负责To C企业微信运营及管理工作，包含客户添加链路设计、客户分层及沟通策略设计、内容及话术撰写、数据分析及优化等； 负责企微客户运营相关IT功能规划并推动落地，结合业务端需求、平台开放能力设计完整的功能框架； 负责分析线上渠道客户的后链路转化行为，输出前端获客、后端跟进转化的有效洞察及提升策略。 擅用AI能力为客户运营全链路工作提效。

Responsibilities include, but are not limited to: 1) Build a high performance, input driven team • Attract, hire and retain top commercial and digital media talent • Provide strong mentoring and coaching to direct reports and commercial representatives • Elevate skillsets and develop bench strength in the organization • Determine short and long-range revenue plans per property, vertical, account, territory, and AE; annual revenue budgets; tactical action plans • Create and implement programs and tools that increase performance by the commercial staff • Develop relationships with key digital media and marketing executives in CN. • Lead the CN team to promote advertising solution for advertisers and customers. 2) Grow revenue • Develop account, and agency coverage strategy for China’s global brands and export industry • Drive strategic relationships with Fortune 500 type clients. Build upon prior success in this area to continue to grow this opportunity. • Drive the commercial management process as well as play a hands-on role in generating leads and opening doors for the commercial organization. • Partner with Amazon Retail and Online Ad Product teams on category and product development strategies • Lead the larger organization of Amazon Advertising for success • Partner brands and support all advertiser education initiatives that will help their advertising on Amazon. 3) Serve as Amazon’s Advertising Industry Ambassador • Responsible for overseeing decision making and strategies for large customers within the Endemic business lines. • Utilize existing client and agency relationships to drive large, long-term deals with top brand advertisers • Represent Amazon at key industry conferences, trade magazines and other speaking events • Drive strategic meetings with senior executives to help set program direction and priorities 4) Drive product innovation through thorough understanding and representation of customer and industry trends/needs to ensure Amazon continues to provide a powerful and differentiated value proposition • Partner with product development to prioritize and build innovative new advertising products to provide a truly better and differentiated advertising business for our customers • Assess potential acquisition or partner targets to expand the program’s reach and scope

- Product Management: Own and execute large, complex studies end to end — including scoping with business leaders, designing methodologies, collecting and analyzing data, generating recommendations and presenting results to senior leaders. - Strategic research: Translate complex business problems into analytical requirements and hypotheses. Apply diverse mythologies such as desktop research, expert interviews, qualitative interviews, and quantitative surveys to derive insights. - Technology Acumen: Lead technical assessments and deep dives to understand technology and underlying systems. - Stakeholder Management: Build strong relations with internal stakeholders to understand business priorities, inform our roadmap, and drive business growth, process improvement, and cost efficiency through insights. - Trends and Innovation Monitoring: Discover, track, and evaluate global industry and technology trends to inform strategy and product innovations at Amazon. - Process Improvement: Continuously innovate and scale our methodologies to optimize efficiency and impact.