蚂蚁金服蚂蚁国际-WorldFirst APP 运营专家-万里汇WorldFirst
任职要求
1. 本科及以上学历，３年及以上境内或海外APP推广运营和用户增长经验；
2. 学习能力和理解力强，有好奇心，能从需求表象挖掘到本质；
3. 思路清晰敏捷，沟通协调能力、决断能力强；
4. 乐观皮实，能在面临较多不确定性和变化的环境中，始终保持工作激情和责任心；
5. 能够使用英文与海外团队进行流利地沟通。工作职责
1. 针对国内跨境以及海外中小微企业客户，构建和完善全球App推广策略，促进App的装载量和活跃用户增长； 2. 负责制作内容及话题，能够结合APP产品功能，开展推广活动，及时监控和处理产品运营活动过程中的各类事件； 3. 完成活动的策划执行，做好转化跟踪记录，定期收集、分析同类竞品情报； 4. 跟踪运营推广效果，分析数据并反馈，根据分析结果不断优化运营方案； 5. 挖掘和分析目标用户使用习惯、情感及体验感受，联动产品团队迭代APP产品功能
● 针对中国跨境以及海外中小微企业客户， 打造一站式跨境支付/金融+外贸服务的全球移动端产品 ● 深度挖掘全球多地市场和客户痛点和需求，丰富APP产品功能（包括但不限于支付、金融，外贸内容社区，生态服务等）， 提升APP产品竞争力， 拉动DAU/MAU增长 ● 与前线销售，运营，市场团队一起推进APP增长运营（装机量/用户数/交易量）， 助力业务达成目标 ● 与用研，设计团队一起专注于用户动线的精细化设计，打造极致的产品力与用户体验 ● 关注AI技术发展，推动AI与APP相关产品能力的结合落地，提升产品力
WorldFirst is a comprehensive digital payment and financial services platform that caters to the needs of global cross-border small and medium-sized enterprises. With WorldFirst, businesses can effortlessly achieve their objectives, such as receiving payments globally, making international payments, managing foreign exchange risks, and accessing supply chain financing through global corporate accounts. This position offers a renewable one-year contract and provides exposure to the dynamic FinTech industry. As a Sales Representative, your responsibilities will include: - Onboarding new customers by utilizing marketing and partnership resources to activate, retain, and grow their accounts, with the goal of meeting business targets. - Building and sustaining strong relationships with new clients through telecommunication and online platforms. This involves promptly addressing their needs, gathering and analyzing client data, and - maintaining accurate records in the CRM system. - Managing day-to-day tasks and taking on additional projects as required. - Collaborating with various teams to resolve customer inquiries and issues, and identifying opportunities for upselling and cross-selling to expand business potential.
WorldFirst is part of Ant International, a fast-growing world leading Fintech company where you will learn about the most advanced payment & finance technology and have the opportunity to use technologies to help global consumers and merchants to explore the world more easily - Global SME merchant solution specialist to help drive SME business growth: we have a global telesales team who manages global small to medium sized clients (and we have on ground BD team to cover large sized clients), and the role we are hiring will work closely with global telesales team to understand client needs, draft solution requirements, work with product/ tech and other key functions to deliver solutions and draft GTM plan to launch solutions successfully - Global product content specialist to bridge product knowledge and compelling content creation: create product documentation, feature guides, and customer-facing materials aligned with product specifications, and support sales/marketing teams with product positioning content and competitive analysis
● Oversee operations of worldfirst.com to achieve bar-raising quality and consistency by working closely with UI/UX and technical teams to improve the visual presentation of the brand and website user experience. ● Set goals and KPIs for conversion that help meet broader website and acquisition team goals. ● Lead content and project management efforts for WorldFirst's official website to ensure smooth operations. And manage localization workflows for website content, ensuring timely and accurate translations, ensuring clarity and cultural sensitivity. Adapt website designs, layouts, and user interfaces to accommodate different languages and cultural preferences. ● Collaborate with internal stakeholders and external customers to plan, create, and modify content assets for the website. ● Use data and other insights to develop the web page optimization roadmap, execute and track the performance of initiatives.