蚂蚁金服蚂蚁国际-Industry Marketing Manager - Airline-全球市场
任职要求
我们寻找的卓越人才: 战略思维与领导力 - 8年以上B2B市场营销经验,其中5年以上专注于战略性整合营销 - 具备航司或OTA行业深度经验,理解行业生态和客户痛点 - 出色的战略规划能力,能够将业务目标转化为可执行的营销策略 - 卓越的领导力,能够激励团队并推…
工作职责
我们正在寻找一位具有远见卓识的整合营销战略领导者,您将负责构建Antom在两大高增长赛道(航司/ OTA)的市场领导地位。作为公司的增长催化剂,您将直接参与制定业务增长战略,通过创新的整合营销方案驱动品牌影响力和市场份额的跨越式提升。 1. 行业洞察与创新先锋 - 引领行业趋势预测:建立跨境收单行业监测体系,提前捕捉市场机会和潜在风险 - 深度客户价值挖掘:通过客户旅程分析,发现未被满足的需求和增长机会点 - 创新营销模式探索:持续试验新的营销技术和渠道,保持Antom在市场创新上的领先地位 2. 市场增长战略架构师 -制定颠覆性的行业营销战略: 深度洞察航司和OTA行业趋势,构建差异化的市场进入和扩张策略 -打造行业思想领导力:通过行业峰会、白皮书发布、专家网络建设,确立Antom在目标行业的权威地位 -驱动品牌价值重塑** - 重新定义Antom在B2B领域的品牌定位,打造具有吸引力的价值主张 3. 中大型及小型增长活动策划大师 -策划行业标杆性活动:主导策划具有行业影响力的峰会、高端客户圆桌会议、创新研讨会 -构建客户生态系统:通过战略性活动建立和维护与行业头部客户的深度关系网络 -创造高质量销售管道:设计精准的获客漏斗,确保每次活动都能产生可量化的业务价值 4. 销售增长协同引擎 -构建市场销售一体化机制*: 建立市场与销售的深度协同流程,确保营销投入转化为实际业务成果 -赋能销售团队: 提供具有竞争力的市场武器库(客户案例、行业洞察、竞争情报) -驱动销售效率提升: 通过数据驱动的营销策略,显著提升销售团队的转化效率 5. 数据驱动的增长优化专家 - 构建营销ROI评估体系: 建立科学的营销效果评估框架,确保每一分投入都有明确回报 - 实时优化营销策略:基于数据洞察快速调整营销策略,最大化投资效率 - 预测性增长规划:运用先进的数据分析技术,预测市场趋势和增长机会
Headquartered in Singapore, Ant International powers the future of global commerce with digital innovation for everyone and every business to thrive. In close collaboration with partners, we support merchants of all sizes worldwide to realize their growth aspirations through a comprehensive range of tech-driven digital payment and financial services solutions. We are seeking for Java Software Engineers for our Malaysia Tech Center, work on end-to-end solutions for cross-border payments for our global merchants and globalization business. Key Responsibilities: 1. Design solutions involving integration with multiple systems and services. 2. Develop high volume, high performance, low latency and reliable mission critical applications. 3. Write maintainable, robust, and testable code. 4. Perform code and test case review. 5. Implement processes, solutions or tools to improve software delivery and quality. 6. Able to adopt latest software development trends and industry best practices.
1、需求管理规范制定及落实 协同销售、产品、供应等各方诉求和流程,负责制定公司的需求管理规范,包括需求分类、提报频次与节奏、准确性指标、各方职责等;在日常工作中推动需求管理规范的落实和更新 2、需求对接及应答 对接销售线,构建销售PPL、大客户需求、紧急/突发需求的收集和输出机制;对接产品线,协同产品线按管理规范进行需求信息和诉求的输入,对产品线提货进行审核确认;编制需求FCST传递至下游部门,对销售线、产品线关于资源及供需相关问题,牵头各部门协商解决方案并应答 3、重点大客与项目管理 对接国际业务线,保障国际业务大客和重点项目的供需;为“销售/产品/供应”实际提货需求做好低成本计划储备 4、协同优化供需链路 基于需求信息,明确对交付SLA和供应LT的要求,管理对销售线、产品线的需求满足度及资源服务满足度,构建高效供需链路 Job Description: 1. Demand Management Standardization and Implementation Collaborate with sales, product, supply chain, and other stakeholders to establish the company's demand management standards, including demand classification, reporting frequency and pace, accuracy indicators, and responsibilities of all parties involved; Promote the implementation and updating of requirements management standards in daily work 2. Requirement docking and response Connect with sales , establish a collection and output mechanism for sales PPL, major customer needs, and emergency/sudden needs; Integrate product , collaborate with product to input demand information and appeals according to management standards, and review and confirm product line pick-up; Develop FCST requirements and communicate them to downstream departments. Lead the negotiation and response of various departments regarding resource and supply-demand related issues in the sales and product 3. Key clients and project management Connect with international business to ensure the supply and demand guarantee of international business clients and key projects; Prepare low-cost plan reserves for actual delivery needs of "sales/products/supply" 4. Collaborative optimization of supply and demand chain Based on demand information, clarify the requirements for delivery SLA and supply LT, manage the satisfaction of demand and resource services for sales and product , and build an efficient supply and demand chain
1.Partnership Management: Manage and maintain Trip.com’s relationships with OTA partners, Resellers and Metasearches. Optimize distirbution policies and strategy to enhance the sales goal of the company. 2.Business Negotiations: Lead the team handling business negotiations with OTA partners, Resellers and Metasearches including procurement, formulation of operational rules, implementation of cooperation plans, and maintaining customer relationships. Ensure team's KPI & OKR indicators proceed smoothly. 3.Cross-Department Collaboration: Assist the company's finance, product, technology, and service teams in streamlining processes with clients and facilitating communication. Ensure a full-cycle integration in product distribution, operational service system construction, and financial processes. 4.Data Analysis: Conduct in-depth analysis of operational data from partners on a regular basis. Provide accurate data support to the company and clients to help formulate and adjust operational strategies. 5.Performance Tracking and Strategy Adjustment: Monitor and review the effectiveness of partnerships, and adjust cooperation strategies in a timely manner to respond to market changes and customer needs.
Partnership Development: Identify, negotiate, and secure partnerships with MNOs and MVNOs globally. Maintain strong relationships to ensure long-term collaboration and mutual growth. Contract Negotiation: Lead negotiations for partnership agreements, ensuring alignment with company strategy and objectives. Manage the end-to-end process from initial contact to contract signing. Market Expansion: Develop and implement strategies to expand the availability and reach of travel essentials products, driving market share growth in key regions. Product Enhancement: Collaborate with partners to develop and launch new products or services that meet the needs of travelers. Provide market insights to optimize product offerings and enhance customer satisfaction. Cross-functional Collaboration: Work closely with internal departments such as marketing, operations, and customer service to ensure seamless integration and execution of different projects. Performance Monitoring: Regularly review and analyze partner performance metrics. Provide insights and recommendations to improve outcomes and maximize ROI. Market Research: Conduct ongoing research on industry trends, competitor activities, and technological advancements in the telecom sector. Use this information to inform strategy and drive innovation. Reporting: Prepare regular reports on business partnership activities, market trends, and performance metrics for senior management.