安克创新SOLIX DTC经理
任职要求
1. 3年以上跨境电商运营，2年以上Shopify相关团队管理经验（有团队管理经验优先），熟悉Shopify独立站海外营销推广方法，有一个或多个品牌操作经验或成功案例者优先； 2. 具备用户思维，有用户获取、转化、留存与消费电子零售相关经验或独到见解者优先。 3. 统招本科以上学…
工作职责
1、负责品牌国家站整体运营：制定并执行站点运营规划，统筹站点优化、流量运营、用户运营、内容与活动运营相关工作，对站点流量、转化率、GMV负责； 2、推广策略：制定合理的流量策略，协同管理和维护包括Google/Facebook/KOL/EDM/AFF在内的重点渠道，优化站点流量结构，保障业绩目标达成； 3、流量运营：洞察品牌用户需求，准确清晰传递品牌形象并基于品牌与用户规划，策划并协同实现网站架构、排版、功能、购物流程优化，改善用户浏览、转化、服务、留存与复购指标； 4、活动运营：基于市场与用户需求习惯，完成站点活动规划，并基于规划路标协同拉通活动相关方，实现活动上线与活动目标达成； 5、数据运营：具备数据敏感度，熟悉独立站全业务链路各板块数据获取、归因逻辑，能够基于数据分析结论，驱动调整业务运营思路、改善运营效率。
1. 区域充电BG的收入与利润的驱动者，充电BG的区域销售代表。对欧洲收入、利润与份额负责 2.产品操盘：制定4P操盘策略，落地执行监控与分析产品生命周期的经营指标与进销存，制定控货控价策略，mkt策略，EOL等策略，对经营目标和结果负责 3. 市场洞察：通过对市场格局分析，竞争分析，机会与风险分析，渠道洞察和消费者洞察，支撑产品路标规划
Why join us: Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we are committed to shaping the consumer electronics brand in the global marketplace, bringing innovative, technologically savvy leading products to consumers around the world. We've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2+ billion USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy, Nebula, and Soundcore to further explore smart charging, smart voice, home security and other categories, bringing leading products with technological charm and 1400+ intellectual property rights to the market, to ensure that our products continue to be popular. Today, we have 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East and the proportion of R&D personnel up to 50%. We are always looking for top talent like you to join us! For more information, please visit: https://us.anker.com/ Location: Ontario, CA Pay: $25/hr to $33/hr Job Overview: We are seeking a Technical Support Specialist with experience in electrical installation, solar or battery systems, and renewable energy solutions. This role supports Anker SOLIX’s installer network by providing remote troubleshooting, commissioning assistance, and resolving on-site technical issues. The role also handles pre-sale technical inquiries from homeowners, helping them select the right Anker SOLIX products and solutions. Key Responsibilities: - Provide technical support to partnered installers and electricians, including remote troubleshooting, software commissioning, and hardware setup guidance. - Respond to pre-sales inquiries from end users, offering product recommendations and explaining system compatibility and functionality. - Develop and maintain technical documentation, including installation and troubleshooting guides, training materials, and customer experience reports. - Gather and communicate customer and installer feedback to product and engineering teams to support continuous product improvement. - Identify recurring issues and contribute to the optimization of support processes and workflows.
1.负责便携储能、户外电器、房车电器等市场和客户洞察，分析客户应用场景、商业模式和需求分析； 2.负责定义新产品、为竞争力负责，确保产品满足客户需求，获得市场成功； 3.负责产品生命周期管理，负责产品生命周期替代计划； 4.参与产品0到1和标杆项目拓展，输出产品竞争力和价值说明文档，与标杆客户交流；
1. 客户开发与管理 - 开拓海外KA客户资源，包括新能源行业头部渠道商、能源电力公司、系统集成商（SI）、零售/电商平台、ODM/OEM合作方等； - 维护客户长期关系，主导合同谈判及订单落地，协调资源解决客户需求（技术支持、认证支持、售后服务等）； - 分析客户业务痛点，定制化解决方案（如光储充系统、户储+微电网集成方案等）。 2. 销售策略与执行 - 制定区域市场拓展计划，管理销售漏斗，确保季度/年度销售指标达成； - 跟踪重点国家政策（如欧洲户储补贴、北美新能源税收优惠）、市场趋势，主导竞品分析并提出差异化策略； - 推动跨境多部门协作（产品、技术、供应链），确保客户需求高效响应； - 行业资源整合，挖掘生态合作伙伴（如安装服务商、储能软件服务商），构建本地化合作网络。