安克创新GTM (Go-To-Market) Intern
任职要求
- Currently pursuing Bachelor degree in business and/or marketing-related fields. - Bilingual in English and Chinese preferred. - Strong interest in consumer electronics industry sales, product management or channel marketing experience. - Strong interest or fundamental knowledge of national retailers and distributors in multiple channels - national and regional consumer electronics, DIY (Home Depot, Lowes), service providers, military, department stores and more. - Must be detail-oriented with a proven ability to multitask. - Effective communica…
工作职责
Why join us: Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we are committed to shaping the consumer electronics brand in the global marketplace, bringing innovative, technologically savvy leading products to consumers around the world. We've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2+ billion USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy, Nebula, and Soundcore to further explore smart charging, smart voice, home security and other categories, bringing leading products with technological charm and 1400+ intellectual property rights to the market, to ensure that our products continue to be popular. Today, we have 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East and the proportion of R&D personnel up to 50%. We are always looking for top talent like you to join us! For more information, please visit: https://us.anker.com/ Pay: $21/hr Location: On-site at our Bellevue, WA office Responsibilities: - Support the GTM team in coordinating across internal teams (sales, marketing, product management) and external retail partners for product launches, pricing updates, and promotions. - Assist in gathering and organizing market insights, competitive analysis, and channel feedback to help inform GTM strategy and product positioning. - Help monitor sell-through data vs. forecasts, and support the team in identifying trends or gaps for upcoming products and campaigns. - Work with global product, marketing, and GTM teams to assist in new product introduction planning, including timeline tracking and launch readiness. - Coordinate logistics for sample shipments, store displays, and other GTM materials in support of retail and partner activations. - Support the team in improving GTM processes—help document workflows, suggest ways to increase efficiency, and improve cross-functional alignment. - Assist in basic data analysis related to pricing, product placement, and promotional performance; help prepare presentations or reports for internal stakeholders. - Learn how pricing impacts retailer performance, and assist the GTM team in communicating pricing and promotional strategies to partners.
About the job Join Alibaba's International Al Business, where you will play a critical role in bringing our enterprise customers and partners to adopt innovative Al products. Leveraging Alibaba's cutting-edge Al technologies, we are committed to developing powerful solutions to shape new trends in e-commerce industry. You will be sorrounded by innovation and empowered with a lot of ownership. Your growth will be accelerated by many challenges. You will have a voice here and you're encouraged to use it. In this role you will be responsible for executing sales strategies, identifying new business opportunities, tapping into new markets, building relationships with key stakeholders, managing sales pipeline and helping us shape new innovative Al products to fit the market needs. You will autonomously lead sales initiatives, drive revenue, adoption and market penetration for targeted industries.
1) Drive overall market and technical strategy as it relates to AWS Big Data & Analytics services. 2) Execute the strategic business development plan while working with key internal stakeholders (e.g. account teams, channel teams, service teams, support, etc.). 3) Identify specific prospects/partners to approach while communicating the specific value proposition for their business and use case. 4) Build and enable the related partner ecosystem for Greater China and fill the business development pipeline by engaging with prospects, partners, and key customers. 5) Help define the market segments, customer base, and industry verticals we target within Greater China and set a strategic business development plan for target markets and ensure it's in line with the strategic direction. 6) Work closely with the customer base to ensure they are successful using AWS web services, making sure they have the technical resources required. 7) Understand the technical requirements of our customers and work closely with the internal development teams to guide the direction of our product offerings. 8) Develop long-term strategic partnerships and handle a high volume of engagements and the fast pace of the cloud computing market 9) Experienced with account management (Enterprise, SMB and startup) and solution selling ability. 10) Relevant technical experience and industry knowledge will be very heplful. BI conversation is very business oriented thus enterprise industry (for example, retail, manufacturing etc..) experience is must have. A day in the life 1) Customer meetings to learn their business needs and pain points. 2) Understand product positioning in the market and in front of competitors. 3) design Go-to-Market strategy of the product and track the results with adjustment during execution. 4) Alignment with front-end teams (BD/SA) to scale the business. 5) collaborate with WW service teams to feedback with findings gained in the field to help product enhancement & iteration. 6) Partner Synergy as either sell to/with/through them.
Key Responsibilities: • Lead the development and implementation of Go-To-Market strategies, including defining and managing programs that support business growth, creating and integrating business development systems and processes, overseeing strategic investments that align with revenue targets, and optimizing processes to meet market expansion goals and drive deal win rate. • Develop relationships and processes with Business Development, marketing, legal, finance, HR, the broader Business Operations organization, and other stakeholders to identify and address GTM program and investment reporting issues. • Identify and address reporting issues, ROI issue, process gaps, and drive timely resolutions. • Prepare ad-hoc analysis and participate in projects as needed. A day in the life As you design and code solutions to help our team drive efficiencies in software architecture, you’ll create metrics, implement automation and other improvements, and resolve the root cause of software defects. You’ll also: • Build high-impact solutions to deliver to our large customer base. • Participate in design discussions, code review, and communicate with internal and external stakeholders. • Work cross-functionally to help drive business decisions with your technical input. • Work in a startup-like development environment, where you’re always working on the most important stuff.