美团履约-运力策略运营leader
1.为D端配送搭建业务指标以及异动分析的监控体系,保障业务向上发展; 2.负责运力运营的问题根因分析, 最终以改善业务结果为目标, 联动产、研、运形成配套产品功能和策略, 并验证策略有效性; 3.收纳核心造成C端配送时长久的压力因子(e.g. 天气), 搭建压力预测机制, 形成前置补贴策略应对的触发条件, 做前置应对。 4.深入参与到履约业务重点运营项目中,输出有效数据认知。 Reporting to Logistic operation Strategy team leader in Kuwait. Build a monitoring system for business metrics and anomaly analysis for D-end delivery to ensure business growth. Responsible for root cause analysis of delivery man-power operation issues, ultimately aimed at improving business outcomes. Collaborate with product, research & development, and operation team to form supporting product features and strategies, and validate the effectiveness of those strategies. Identify core factors causing delivery overtime problems (e.g., weather), establish a forecasting mechanism, so that our team can implement precautionary measures such as increasing cost per order to the riders. Deeply participate in key rider operation projects related to successful customer delivery fullfillment and provide effective data insights.
1. 骑手成长体系搭建、任务玩法和骑手权益运营,中长期牵引提升骑手履约行为,培养优质骑手和提升优势骑手的留存和贡献价值。 2. 深入参与不同城市、不同场景下的骑手成长玩法策略迭代,能够独立分析业务痛点、制定匹配的运营方案,并建立相关业务方案的评估标准,推动问题的有效解决。 3. 跨部门沟通、相关方管理,协调产研及业务相关方,推动资源高效协同,保障项目落地的实施及效果。 4. 搭建骑手激励策略和权益相关的业务监控、效果分析体系。 5. 关注行业标杆和深入了解行业发展趋势,有好奇心,并能够与负责的方向结合,推动更有价值的权益产品和骑手成长体系落地。
1.分析诊断:通过数据识别履约体验、运力、补贴问题,协同一线及时调整运力策略,改善城市履约体验。 2.运力保障:通过补贴策略提升运力数量和质量,调整等级权益优化运力结构,平衡长短期运力供需。 3.补贴效率提升:持续优化活动补贴策略,推进策略创新,促进效率提升和成本下降。