美团Courier Training Specialist
任职要求
1.Bachelor's degree or higher with 3+ years of training experience. 2.Strong cross-functional collaboration and communication skills. 3.Proficiency in English communication is preferred
工作职责
1.Identify rider pain points at different business stages and design targeted online training programs. 2.Responsible for the product and content operations of new rider training, in-process reminders, and post-event education.
1. Identifying pain points and problems faced by riders during the delivery process using feedback, surveys, and data analysis. Developing and implementing solutions to address these issues, drive process improvements, and optimize product features. 2. Developing and implementing training programs to address identified needs, and designing materials that support effective learning. 3. Creating and executing communication strategies that promote a positive Rider experience and ensure clear, effective communications through multiple channels such as regular rider forums, online/offline rider communities and inapp messages. 4. Plan and implement various forms of rider care and incentive activities to enhance riders' performance and experience in specific scenarios, as well as to improve courier satisfaction.
DUTIES & RESPONSIBILITIES • Identify and develop new business opportunities and partnerships to increase revenue. • Conduct market research and competitor analysis to identify trends and potential areas for expansion. • Determining and conveying sales targets, work with facility team to deliver the target. • Build and maintain strong relationships with key stakeholders, vendors, and partners. • Monitoring Field Sales activities his/her territory, ensuring that teams perform the proper sales activities and gain good result. • Negotiate contracts and close deals to maximize profitability and growth. • Prepare weekly updates on pipelines and target achievement and review of opportunities and business plan. • Provide regular updates and resolution on business challenges and customer satisfaction. • Work closely with internal stakeholders to ensure cross-functional collaboration, ensuring high quality of service is delivered • Provide feedback and recommendation to further improve business operations • Other tasks and projects as assigned by manager. KEY DECISIONS / AUTHORIZATIONS • Build up territory’s sale strategy & plan for operational facilities to win new accounts and retain business with current accounts to achieve overall sales target. • Promote & guide facilities team to generate leads & successfully convert leads to winning opportunities. • Lead facility teams to build strong relationship with customers and grow customer’s account to max potential. • Conduct presentations / trainings of service products and present customized offers to customers. • Effectively utilize data and analytics tools for sales forecasting
1. Conduct weekly interviews with couriers to gather insights, feedback, and screenshots. 2. Monitor and report competitor strategies, including pricing, incentives, and operational tactics. 3. Share insights with City BPs and Pricing to support fee and strategy adjustments. 4. Support go-to-market efforts in new cities: map risks, understand cultural barriers, and identify demand zones. 5. Track courier satisfaction, cancellations, online behavior, and fraud indicators. 6. Build and maintain a centralized database for courier intelligence and competitor benchmarks. 7. Ensure courier training is completed and effectively understood. 8. Run in-field tests of new product features and provide structured feedback. 9. Maintain high-quality WhatsApp courier groups, encouraging engagement and removing inactive or infiltrated members. 10. Submit monthly reports on courier behavior, performance issues, and field recommendations.
- Align with the Driver Growth and CRM teams to execute and localize acquisition strategies. - Support City BPs in boosting vehicle-based acquisition and managing key supply KPIs. - Identify and manage new local partnerships that support courier onboarding (vehicle rental, tools, services). - Run referral campaigns (MgM), including proposing reward/target changes and monitoring performance. - Coordinate local activations and represent the Driver Growth team in partner meetings and regional events. - Lead onboarding training sessions and troubleshoot operational issues from the field. - Benchmark competitors' acquisition tactics and partnership structures. - Travel regularly across the region to launch activations and support new city launches with the OL team. - Gather qualitative insights from new couriers and partners to improve funnel conversion. - Map and assess vehicle and OL partner landscape in the region.