美团商家营销工具产品运营 Merchant Sales Tools Product Operation Manager
任职要求
1. 有至少两年的产品运营经验。熟悉从产品开发、产品运营、到产品迭代的标准内部流程。At least two years of product operation experience. Familiar with the standard internal processes from product development, product operation, to product iteration. 2. 对电商平台商家侧业务较为熟悉。熟悉外卖行业者优先。Familiar with the merchant-side operations of e-commerce platforms. Priority given to those with experience in the food delivery industry. Priority given to those familiar with merchant metric operations. 3. 非常熟悉巴西外卖商家的日常经营工作，或能连同公司内各个团队洞察到商家的经营需求和痛点。Possess in-depth knowledge of the daily operations of Brazilian food delivery merchants, or be able to collaborate with various internal teams to identify merchants' operational needs and pain points. 4. 优秀的沟通和跨团队协作能力 Excellent communication and cross-team collaboration skills 5. 可用葡语和英语作为工作语言。Can use Portuguese and English as working languages
工作职责
1. 负责商家自营销指标运营相关的产品运营。Responsible for product operations related to merchant self-marketing metrics. 2. 了解行业内通用产品解决方法，洞察商家需求，推进商家营销工具的产出和持续的产品功能优化。Understand industry-standard product solutions, gain insights into merchant needs, and drive the development of merchant marketing tools along with continuous product feature optimization. 3. 建立日常运营机制，不断提升相关产品的使用量和使用效果。Establish daily operation mechanisms to continuously improve the usage and effectiveness of related products.
1.销售流程优化：熟悉SMB品牌团队BD“找约谈签上运”全流程和作业痛点，建立标准化运营流程，提高团队运营效率； 2.销售工具建设：识别制约销售人效提升的关键点，推动产研团队搭建销售工具并落地应用； 3.商家工具建设：识别商家需求和痛点，推动商家端产品能力优化，帮助商家线上运营提效； 4.项目管理：以项目管理方式，保障关键业务流程和产品能力可有效落地执行，充分调动策略、产品、OB团队资源，驱动SMB品牌团队达成业务目标。 Job Responsibilities - We'll trust you to: 1. Sales Process Optimization: Understand the whole BD process and operation pain points of the SMB team, promote the production and research team to build sales tools, establish a standardized operation process, and improve the team's operational efficiency. 2. Sales Tool Development: Identify key points that constrain sales productivity improvement, and drive the product and research teams to develop and implement sales tools. 3. Merchant Tool Development: Identify merchant needs and pain points, and promote optimization of merchant-side product capabilities to enhance online operational efficiency for merchants. 4. Project Management: Utilize project management to ensure the successful implementation of key business goals and strategies. Mobilize resources from the strategy, product, and operations teams to effectively support the SMB team in achieving its business goals.
岗位职责 1、大客户销售流程优化：熟悉连锁品牌团队BD“找约谈签上运”全流程和作业痛点，建立标准化运营流程，提高团队运营效率。 2、销售工具建设：识别制约大客户销售人效提升的关键点，推动产研团队搭建销售工具并落地应用。 3、品牌客户产品能力建设：识别大客户的需求和痛点，推动商家端的特异性产品能力优化，帮助商家线上运营提效。 4、项目管理：以项目管理方式，保障关键业务流程和产品能力可有效落地执行，充分调动策略、产品、运营团队资源，驱动连锁品牌团队达成业务目标。 Job Responsibilities: 1. Sales Process Optimization: Familiarize with the entire "find-interview-sign-onboard-operate" process and operational pain points of the franchise brand team BD, and establish standardized operational processes to enhance team efficiency. 2. Sales Tool Development: Identify key points that constrain the improvement of sales productivity, and drive the product and research teams to build and implement sales tools. 3. Merchant Tool Development: Identify merchant needs and pain points, and promote optimization of merchant-side product capabilities to enhance online operational efficiency for merchants. 4. Project Management: Use project management methods to ensure effective execution of key business processes and product capabilities. Fully mobilize resources from strategy, product, and operation team to drive the franchise brand team in achieving business objectives.
1.销售流程优化：熟悉连锁品牌团队BD“找约谈签上运”全流程和作业痛点，建立标准化运营流程，提高团队运营效率； 2.销售工具建设：识别制约销售人效提升的关键点，推动产研团队搭建销售工具并落地应用； 3.商家工具建设：识别商家需求和痛点，推动商家端产品能力优化，帮助商家线上运营提效； 4.项目管理：以项目管理方式，保障关键业务流程和产品能力可有效落地执行，充分调动策略、产品、运营团队资源，驱动连锁品牌团队达成业务目标。 What You'll Do: 1.Sales Process Optimization: Familiarize with the entire "find-interview-sign-onboard-operate" process and operational pain points of the franchise brand team BD, and establish standardized operational processes to enhance team efficiency. 2.Sales Tool Development: Identify key points that constrain the improvement of sales productivity, and drive the product and research teams to build and implement sales tools. 3.Merchant Tool Development: Identify merchant needs and pain points, and promote optimization of merchant-side product capabilities to enhance online operational efficiency for merchants. 4.Project Management: Use project management methods to ensure effective execution of key business processes and product capabilities. Fully mobilize resources from strategy, product, and operation team to drive the franchise brand team in achieving business objectives.
1. Sales Target Management: Break down the sales team's business objectives and identify key sales indicators that impact the team's ability to achieve these targets. Establish a target management system and utilize efficient data tools and organizational methods to manage the sales team’s daily, weekly, and monthly sales goals. 2. Sales strategy development: Develop a sales strategy by identifying growth opportunities through analysis and prospecting, and create a clear execution path. 3. Project Management: By utilizing project management, ensure the successful implementation of key business goals and strategies. Analyze and assess the feasibility and risks associated with the sales team's objectives. Mobilize resources from the strategy, product, and operations teams to effectively support the sales team in achieving its business goals. 4. Efficiency Optimization: Understand the whole BD process and operation pain points of the sales team, promote the production and research team to build sales tools, establish a standardized operation process, and improve the team's efficiency. Promote the optimization of product capabilities on the merchant side to help merchants improve efficiency in online operations. 1. 销售目标管理：对销售团队业务目标进行拆解，梳理并定义影响销售团队达成目标的关键销售指标，建立目标管理指标体系，通过高效的数据工具和组织机制管理销售团队日/周/月维度销售目标。 2.制定销售策略：通过经营分析及探查，识别业务增长机会，制定销售策略及前线执行路径。 3.项目管理：以项目管理方式，保障业务关键目标及策略可有效落地执行，分析并敏捷判断销售团队目标达成的可行性及风险，充分调动策略、产品、OB团队资源，驱动销售团队达成业务目标。 4.效率优化：了解销售团队BD“找约谈签上运”全流程和作业痛点，推动产研团队搭建销售工具，建立标准化运营流程，提高团队运营效率。推动商家端产品能力优化，帮助商家线上运营提效。