小米E-commerce Operation Specialist

We are seeking an experienced business growth and operation specialist with a proven track record in developing and executing key business initiatives that can help WorldFirst to establish itself as the market leader in cross border payment solutions for businesses in Malaysia. This is a newly created role reporting directly to the country manager, representing a great opportunity to make a major impact to the performance of the business in Malaysia. Roles and Responsibilities Working closely with key stakeholders to align the business performance with the company objectives and identify areas of growth/improvement that can bring significant commercial contribution Create and execute initiatives to drive business growth/operation improvement which includes analysing of data, market trends & competitors research, drafting business requirements document, GTM plan, working with key stakeholders and other functions to implement the agreed initiative successfully Track and monitor the performance of every key initiatives, and drive insights and actions via data analytics & feedbacks gathering Constantly gathering feedbacks from customers, partners and sales/marketing team members on product enhancements, new features and capabilities, and strive to position WorldFirst solutions to be the best in class in Malaysia Bridging the product knowledge for sales/marketing team by conducting commercial trainings on new product features/launches, focusing on the positioning of value proposition, target audience and competitive analysis, working with internal teams to create product documentation, feature guides, and customer-facing materials aligned with product specifications to ensure successful roll-out Support ad-hoc key business initiatives/projects

1. 与产品运营专家合作，负责商家成长相关的内容产出，包括图文，视频等多种承载方式。Collaborate with product operation experts to be responsible for content production related to merchant growth, including various formats such as text, graphics and videos. 2. 能够独立开展或者和BD、用研等团队合作，深度洞察商家在产品使用上的痛点和需求，确保产出内容容易被商家理解，且能解决商家的疑问。Familiar with the characteristics of food delivery merchants in Brazil. Able to independently conduct or collaborate with teams such as BD and user research to deeply understand the pain points and needs of merchants in product usage, ensuring that the output content is easily understood by merchants and can address their questions.

1.Responsible for Keeta delivery dispatch scene optimization and operation，Including supply-demand matching, delivery area optimization, route planning, etc，optimize delivery efficiency and experience to promote order growth； 2.Able to actively use various analysis methods, combined with the understanding of the business, to propose creative business optimization solutions. Including strategy operation plans, product iteration ideas and business model optimization solutions； 3.Think about the existing dispatch strategy, monitor key indicators, and empower local operations; 1.负责 Keeta配送调度场景优化和运营工作，包括供需匹配、配送区域优化、路径规划等，优化配送效率及体验促进订单规模增长； 2.能够主动使用各种分析方法，结合对于业务的认知，提出创造性的业务优化方案，包括但不限于策略运营方案、产品迭代思路及业务模式优化方案； 3.对现有的调度策略进行思考，监控关键指标，赋能本地运营;

1. Strategic Planning & Execution: Develop and execute omnichannel traffic growth strategies, coordinate marketing campaigns and promotional initiatives, and drive sustainable acquisition. 2. Traffic Operation Optimization: Leverage multidimensional data insights (traffic sources, conversion funnels, behavior, etc.) to establish systematic optimization frameworks, maximizing conversion rates and continuously enhancing customer lifetime value. 3. Campaign Planning & Analysis: Conduct ROI-focused evaluations of marketing activities, build data-driven optimization models, and deliver actionable recommendations to ensure ongoing improvement of campaign efficacy. 4. Cross-functional Collaboration: Establish strategic alignment mechanisms with departments including Purchasing, Supply Chain, and Assortment Operations to ensure goal coherence and efficient project implementation. 5. Industry Innovation Insights: Continuously monitor digital marketing trends, explore emerging traffic channels and technological applications, and build differentiated competitive advantages. 6. Resource Management: Oversee budget planning and full-cycle KPI tracking, deliver periodic business performance reports to stakeholders, and dynamically refine strategies to achieve business objectives.